Poultry Digest December/January 2019

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poultrydigest www.primarymedia.com.au

Volume 34, Number 3

Brisbane Valley Protein, a novel multi species agricultural enterprise

Australian Veterinary Anitmicrobial Stewardship Conference 2018

December 2018/January 2019

Changing attitudes in Australia to food, health and the environment

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poultrydigest

www.primarymedia.com.au

Volume 34, Number 3

December 2018/January 2019

EDITORIAL & DESIGN EDITOR: JOURNALIST/PHOTOGRAPHER PRODUCTION EDITOR

Peter Bedwell Alex Bedwell Rosemary Embery

ADVERTISING Peter Bedwell Mob: 0419 235 288 Email: primarymedia@bigpond.com

SUBSCRIPTIONS Tim McCarthy, BVP’s General Manger (right) with Matt Fleming, Sight Manager of the project from Santrev.

Features Page 10: Brisbane Valley Protein, a novel multi species agricultural enterprise by Peter Bedwell

Page 30: Changing attitudes in Australia to food, health and the environment

AUSTRALIA One Year - $55.00* NEW ZEALAND One Year - NZ$80 OTHER COUNTRIES One Year: Airmail - $A90 Please send payment in Australian dollars. Send payment and full details to: 250 Hawthorne Parade, Haberfield NSW, 2045 *Australian subscription rate includes GST

by Peter Bedwell

News Page 4: Australian Veterinary Antomicrobial Stewardship Conference 2018 Page 16: Alltech Global Feed Survey shows strong growth Page 26: Santrev appointed sole distributor for ECODRUM Page 26: Ingham’s to build new hatchery in Victoria Page 34: New rotation product to beat litter beetle Page 37: Jefo to invest 30 million dollars in a a new plant production

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NEWS

Australian Veterinary Anitmicrobial Stewardship Conference 2018 The first Australian Veterinary Antimicrobial Stewardship Conference 2018 was held at he Twin Waters Resort on the Queensland Sunshine Coast on November 11 to the 13. It was without doubt a great success; the event was well attended by representitives from livestock industries, academia and veterinarian practices. The line up of speakers from Australia and overseas was truly impressive and the whole event demonstrated that Australia’s livestock sector from protein producers to companion animal veterinary specialists are getting serious about problems associated with ant microbial resistance and how to deal with it. In the first session on Sunday 11, Workshop: Surveillance - AMR and AMU with Ian Jenson from Meat & Livestock Australia in the Chair, the first speaker was Dr Raana Asgar Senior Veterinary Officer and her topic was ‘Surveillance of antimicrobial usage in the Australian animal sector’. “Why we need data on antimicrobial usage: Surveillance of AM use, tracks the what, when, and why and how of antimicrobial use,” she said. “ID trends and sources of AM resistance, ID emergence of new antimicrobial resistance mechanisms, and obtaining data necessary for resistance analysis can form the basis for policy recommendations. “We must evaluate AM prescribing and develop recommendations,” Dr Asgar said. “Will measuring AMU be enough?” This was the critical question posed by Dr Shabbir Simjee, Elanco’s Global Regulator & Technical Adviser (microbiology and antimicrobials). Dr Simjee explained why we needed data on AM usage including to “obtain data necessary for risk analyses, to form a basis for policy recommendation and to evaluate AM prescribing and to develop recommendations,” he said. He explained some of the complexities in the task of data collection and evaluation and the approach in the EU, which was more of a benchmarking process. “Stratification of sales data of AMs by species was an approach used by the European Medicines Agency

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(Veterinary Medicines Division),” he said. “The focus of usage data needs to be on reducing resistance and not reducing use and on animal health and welfare versus public health benefits. The focuses of usage data should not be metrics used to reduce volume for the sake of public perception.” Dr Kylie Hewson, the Deputy Executive Director of the Australian Chicken Meat Federation (and one of the driving forces behind the AVASC 2018 conference) spoke about antimicrobial use in chicken flocks. Not only is chicken meat Australia’s most consumed protein, the broiler sector is the highest user of AMs in commercial livestock production. James Gilkerson (University of Melbourne) spoke about ‘what AMU looks like in the poultry industry’. “The production animal focus around AM resistance discussions in production animals includes food safety, AM residues in food, perception that AMU in food animals is bad and leads to AMR in people,” he said. “AMU is often seen through a ‘welfare prism’, whereas ‘hormone free’, ‘sow stall free’, free range’ and antiobiotic-free are perceived to be better for production animals and consumers,” he added. Louise Edwards, Business Development Manager - Technical from Ridley spoke of the methodology and complexities of generating medicated feed. She also, in relation to AMU, asked, “Why can’t we leverage what the animal feed industry is already doing?” Rod James is the Head of the National Centre for Antimicrobial Stewardship- and his topic was ‘This is how we (humans) do it- National Antimicrobial Survey’. “The development and implementation of the NAPS has been an ongoing collaborative partnership between the National Centre for Antimicrobial Stewardship (NCAS) and the Australian commission on Safety and Quality in health care. “The web based survey has diversified and grown into a program that supports the challenges of AMS across Australian hospitals and age care homes,” he explained. w

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1. Dr Kylie Hewson, Chicken Meat Federation. 2. Dr Shabbir Simjee, Elanco. 3. Dr Christopher Morrow, Bioproperties. 4. James Gilkerson, University of Melbourne.


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“There is no systematic approach to stewardship in general practice, or any consistent accreditation system or standards,” he added. In Session Two on Global perspectives, Dr Stephen Page from Advanced Veterinary Therapeutics asked ‘What is Antimicrobial Stewardship, and ‘Does antibiotic restriction prevent resistance?’ The answer sadly is ‘probably not.’ Mieke Van Driel and Susan Bibby presented a joint paper, ‘The patient journey - a comparison of human companion animal and livestock antimicrobial decision making in clinical practice’. Susan’s conclusions were that our patient journeys are similar but we have a stong focus on disease prevention within livestock industries and there are animal owner considerations and limitations as consultations, diagnostic tests and medications must be paid for without government subsidy. “Treatment is likely to be prioritised over dignostics. Next Dr Helen Crabb presented ‘A review of the factors influencing

“The data available from each NAPS module (Hospitals, Age Care, Surgical and Quality improvement) have contributed to local, jurisdictional and national antimicrobial strategies and to help improve the quality of AM prescribing,” he said. The workshop concluded with a panel session where the speakers answered many questions. Session One of the conference followed and Australian Chief Veterinary Officer Dr Mark Schipp gave his perspective of veterinary antimicrobial stewardship. Dr Shipp is also the Australian delegate to the OIE (World Organisation for Animal Health) and President of the OIE assembly. He commenced by explaining the national ‘one health’ approach to AMR. “AMR is a serious and long term threat to humans, animals and the environment,” he warned. “Antibiotic use in agriculture varies greatly by countries and out of 29 countries which report usage data, Australia is 5 the in the least use and NZ is number 3. “AVAMS showcase work that underpins Australia’s strong antimicrobial stewardship foundation,” Dr Schipp stated in summarising. Professor Brendan Murphy, the Australian Chief Medical Officer, next reported on antimicrobial stewardship in human health. He revealed that, “Australia, out of 31 OECD nations is 11th highest in use of antibiotics but hospital antibiotic use decreased by 9.2% between 2010 and 2015 after compulsory stewardship practices came into effect,” he said. A major challenge to antimicrobial stewardship in primary care settings lay with general practitioners who account for around 80% of the national AB use.”

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antibiotic prescribing in food productions animals’. A key factor she identified was “the social desirability bias, when the answer is determined by socially acceptable norms rather than the true situation.” After describing the many factors in diagnosis and practical application she made some recommendations for practical methods to achieve a reduction in antibiotic use. These were “ benchmarking between farms, a penalty system for high antimicrobial use farms, modernising housing, vaccination, achieving high herd health status and the education of farmers by veterinarians,” she suggested. In Session Three ‘Understanding antimicrobial resistance and antimicrobial stewardship’ Dr Shabbir Simjee spoke of the “urgent need for harmonised definitions in addressing antimicrobial resistance in veterinary medicine”. The final session of the conference was ‘What does veterinary stewardship look like in practice’. CONTINUED ON PAGE 44 ww 2

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1. Louise Edwards, Ridley. 2. Dr Mark Schipp, Australian Chief Medical Officer. 3. Keynote speaker John Prescott from Canada. 4. Professor Luca Guardabassi, Copenhagen University. 5. Dr Stephen Page, Advanced Vet Theraputics.

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Tim McCarthy, BVP’s General Manager, shows the ‘Masterplan’ for BVP.

Brisbane Valley Protein, a novel multi species agricultural enterprise

By PETER BEDWELL

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uring the holiday break Poultry Digest was on the hunt for a good farm report to kick off 2019; something different but inspiring and relevant to the changing needs of ever more demanding consumers. Talking to Santrev’s CEO, Luke Trevanion, I asked him if he could help with my quest. “How about a company that is raising quail, operating state of the art broiler sheds, backgrounding cattle and growing forage crops?” “Santrev is in the process of

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completing their second set of broiler sheds,” Luke told us. A couple of phone calls to Tim McCarthy, the General Manager of Brisbane Valley Protein located near Coominya, and we were on our way to see this truly unique enterprise. Brisbane Valley Protein (BVP) is the creation of siblings Duncan Brown and Selena Gomersall, fourth generation farmers who combine entrepreneurial talents with a love of the land operated with social purpose objectives. The expanding enterprise has led to the engagement of a number of market leading welfare oriented producers as specialist advisors to the BVP directors. South African-based Safika Holdings is a significant minority shareholder in BVP. It is a leading investment organisation with interests ranging from industrial, financial services, mining and exploration, commodity marketing, transport and logistics, online education, health, property, communications and aerospace sectors. The company’s other Australian interests include Melbourne-based private investment and advisory

firm, the Wingate Group, online training provider, Learning Seat, and TrakkaCorp, a manufacturer of high powered searchlights for airborne, marine and land based companies. “BVP is the first Australian agricultural investment for Safika,” a BVP statement reveals. Poultry Digest visited the BVP Coominya enterprise in late January and Tim McCarthy first explained the overall plan for the existing and future development of the 1100 plus hectare farmland and facilities. “We are a dedicated protein production hub, with on-site training and R&D facilities in the Brisbane Valley Protein Precinct (BVPP) and hope to create significant employment in the Brisbane Valley as the various stages come to fruition over the next couple of decades. “Further, it has the potential to generate indirect jobs in the region through extensive supply chain requirements,” Tim explained. The development and future growth of the BVPP is very much aligned with the objectives of the local Somerset Regional Council’s Economic Development Plan 2015-2020 which

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are to strengthen the region’s significant farming sector and by increasing the value-add to agricultural output through processing and manufacturing. The council plan is also concerned with leveraging the region’s potential for tourism. Part of the BVPP plan is to establish a food-based tourist presence including accommodation and other features complementing the overall farming operations. One of the first questions Poultry Digest asked was “How do you manage biosecurity between the different livestock operations?” The simple answer Tim gave was “very stringently!” “Our quail and broiler farms are separated by more than six kilometres and we use very strict processes to avoid disease risk. “Our broiler chickens are grown for Darwalla at we are careful to ensure that our management and production practices pose absolutely minimal risk to their birds,” Tim said. As Poultry Digest was keen to see the new broiler sheds built by Santrev, that precluded visiting the quail housing. Tim explained that their quail are not grown out in cages but on floor based litter in pens. “We use open sided sheds which are easy to operate using natural ventilation. “Our facilities are from hatch to dispatch with breeders hatching grow out and processing on site. “Our growing process has a high commitment to welfare and by focusing on high levels of biosecurity we can grow without the use of antibiotics. “The birds are given a vegetarian based diet supplied by Ridley. Our other point of difference is that we grow a larger bird. “Typically the Japanese quail variety are less than 200 grams where our genetics derived from the Coturnix Quail variety grow to 350/400 grams (dressed weight). “This suits the market requirement for a single bird being able to provide a main course meal and has become popular, not only with leading Australian restaurants like La Cache a Vin, Gerards, il Centro and many others, but in Asian export markets including Hong Kong. “We are an AQIS export accredited farm and see a lot of potential for our quail in Asian markets,” Tim said. The processing facility is equipped to the highest standards and when explained to Poultry Digest, there is the realisation that quail meat processing is highly labour intensive which logically in part accounts for the higher cost of the product when compared to chicken. Tim wanted to demonstrate the w size of the BVP quail so a number of

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1. The quail processing facility. 2. Coturnix Quail variety grows out to 350/400 grams dressed weight. 3. BVP Qail Manager, Justin Werner with the end product. 4. Highly efficient maini Walter fan placement on new Santrev shed. 5. Demineralisation/sterilisation water treatment equipment from Waterform Technologies. 6. Completed and occupied 8 shed facility supplies Darwallah.


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birds were bought in a crate from the sheds and sure enough they are a much heavier bird than Poultry Digest has seen on previous visits to quail farms. The broiler sheds, situated a six kilometre drive from the quail processing plant, are stocked with birds from the new and state of the art Darwalla hatchery built at nearby Allora. The sheds are all managed under RSPCA broiler code accreditation. The combination of new Santrev sheds and top quality chicks from a new hatchery are delivering pleasing results for the BVP enterprise. Eight sheds are in operation and a further six well under way. With high levels of prefabrication and a skilled building crew lead by Santrev’s sight manager Matt Fleming, the new sheds will soon be in operation. Some interesting features of the sheds include the new Skov 539 controller combined with a Specialised Farm Services control board – impressive and works well. Stig Vies Jørgensen, Marketing Manager at Skov, outlined the key features of the Skov 539 controller. “It combines both climate and key production parameters in the one controller and monitors climate and production in real time. “The extended use of icons and graphic layout means that the 539 is easy to operate and understand. “With a great overview it is easy for staff to see why the controller acts as it does and the 10 inch touch display is very user friendly with a complete house overview on the front screen,” Stig explained. “There is a complete program overview to facilitate easy setup and adjustment with a continuous calculation of key performance criteria such as FCR and EPEF. “The Dynamic Multistep feature allows for optimal energy saving.” Water quality is critical to efficient broiler growth and health and bore water supplies at the BVP sheds are demineralised and treated by a sophisticated Waterform Technologies system. Apart from the quail and broiler production, BVP backgrounds cattle on pasture supplemented by corn and barley silage. “Unlike most beef which shifts through multiple parties and traders to get to the consumers’ tables, BVP offers a direct line to the paddock and the animal, being reared on a combination of pasture and locally sourced silage – an efficient process that utilises the whole corn or barley plant not just the grain,” Tim explained. Agriculture was worth $64 billion in 2016/17 with exports accounting for over $48 billion.

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Drought and trade disputes and a potential slowing of the Chinese economy may be putting pressure on future growth but agriculture will remain a huge contributor to the Australian economy. Though chicken meat consumption may have levelled out slightly, the industry is on track for 50 kg per person per annum in the not too distant future. With health conscious high earning milennials (22-37) now the largest consumer group by percentage, eating patterns are changing. Quail, perceived as a high end delicacy by both food industries and consumers, is also healthy being low in fat, high in protein value and it’s tasty. Quail, both meat and their eggs have been around as a preferred protein since the days of ancient Egypt

and today our celebrity chefs are rediscovering this great little bird. With health experts recommending that people need to eat less meat by volume, an alternative like quail fulfils the ‘eat less but eat well’ criteria. The Brisbane Valley Protein project provides top quality protein to both a domestic and local overseas market, it provides valuable jobs, training and impetus for growth in one of Australia’s fastest growing regions. New infrastructure, including better roads, a new rail link to ports and even a new airport capable of taking international cargo and passenger flights, all helps to boost agricultural expansion in the region. The project has already attracted significant foreign investment and will almost certainly continue to do so. 1

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1. High level of prefabrication means faster construction. 2. New SKOV 539 controller. 3. BVP Poultry Manager Steve Streicher with Tim McCarthy. 4. High efficiency ‘clean wall’ design in new Santrev shed. 4


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NEWS

Alltech Global Feed Survey shows strong growth The 2019 Alltech Global Feed Survey estimates that international feed tonnage has increased by a strong 3% to 1.103 billion metric tons of feed produced in 2018, exceeding 1 billion metric tons for the third consecutive year. The eighth edition of the annual survey includes data from 144 countries and nearly 30,000 feed mills. The feed industry has seen 14.6% growth over the past five years, equating to an average of 2.76% per annum. As the population grows, so does the middle class, which is well reflected in an increase in overall protein consumption. The top eight countries are China, the US, Brazil, Russia, India, Mexico, Spain and Turkey. Together, they produce 55% of the world’s feed production and contain 59% of the world’s feed mills, and they can be viewed as an indicator of the trends in agriculture. Predominant growth came from the layer, broiler and dairy feed sectors. “Alltech works together with feed mills, industry and government entities around the world to compile data and insights to provide an assessment of feed production each year,” said Dr Mark Lyons, President and CEO of Alltech. “We are proud to present the eighth annual Alltech Global Feed Survey and share the results publicly to demonstrate the importance of the animal feed industry as we strive to provide for a planet of plenty.” The survey assesses compound feed production and prices through information collected by Alltech’s global sales team and in partnership with local feed associations in the last quarter of 2018. It is an estimate and is intended to serve as an information resource for policymakers, decision-makers and industry stakeholders. Regional results · The Asia-Pacific region is home to several of the top 10 feed-producing countries, including China, India and Japan, and accounted for more than 36% of the world’s feed tonnage. China maintained status as the top feed-producing country in the world with 187.89 million metric tons, with 10 million metric tons more than the US. Increased production for Asia-Pacific came from India with 13% due to growth in dairy, layer and broiler feeds.

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Other countries that demonstrated higher growth variance included Pakistan, Myanmar and Laos. Southeast Asia’s feed production represented more than 20% of the Asia-Pacific region’s feed production, with Indonesia, Vietnam, the Philippines and Thailand contributing to 93% of Southeast Asia’s feed production. · Europe saw an overall growth of about 4% over last year, making it the secondfastest-growing region in the survey, resulting from feed production increases in layer (7%), broiler (5%), aquaculture (5%), dairy (4%) and pig (3%). Beef was the only primary protein species to decline, though it was less than 1%. Much of the region’s growth can be attributed to smaller countries, such as Turkmenistan, Macedonia, Azerbaijan, Montenegro, Kazakhstan and Uzbekistan, which all saw increases in overall production estimates of 20% or more. Additionally, larger-producing countries like Russia, Spain and Turkey saw strong increases in feed production estimates, which added to the overall production growth. · North America saw steady growth of 2% over last year due to an increase in the major species, with beef and broilers leading the growth at 3% each. The US remained the second largest feed-producing country globally, behind China. Feed prices in North America are the lowest globally across all species, and with the availability of land, water and other resources, the region is expected to remain a primary contributor to feed production. · As a region, Latin America was relatively stagnant this year. Brazil remained the leader in feed production for the region and third overall globally. Brazil, Mexico and Argentina continue to produce the majority of feed in Latin America, with 76% of regional feed production. Brazil stayed flat, while Mexico and Argentina saw growth of 1% and 4%, respectively. Colombia’s feed production grew by approximately 8%, primarily due to an increase in pork and egg production. Several countries saw a decline in feed production, such as Venezuela (-27%), El Salvador (-16%) and Chile (-8%). · Africa continued strong growth with a 5% increase in overall feed produc-

tion, and no country in the region saw a decline. Morocco demonstrated strong growth across dairy, beef, layers, broilers and turkeys. The areas that declined for feed production were equine (-4%) and pets (-14%). These two areas represent a very small proportion of Africa’s overall production, so the impact is minimal. Most of the major animal production species in ruminant and poultry contributed to the overall growth of the region. Notable species results · In the poultry industry, major growth areas for layer feed included Europe, Latin America and Asia-Pacific. In Europe, Poland and Uzbekistan each saw growth of around 200,000 metric tons. Latin America had increases in Colombia, Peru, Brazil and Mexico. In the Asia-Pacific region, South Korea, India and Indonesia all saw growth of several hundred metric tons. North America experienced overall growth of 2%, in which both the US and Canada saw increased production. Africa saw a small decrease in layer production due to declines in both Egypt and Seychelles. Globally, broiler production increased by approximately 3% in 2018. There was growth in all regions, except for Latin America, in which a very small decline was observed. Africa showed 9% growth, demonstrating an overall trend that as populations grow and become wealthier, interest in protein — does as well. · Pig feed production saw an increase of nearly 1% in 2018. The primary producing region is Asia-Pacific, but this was also the only region that saw a decline in pig feed production as Mongolia, Vietnam, China, New Zealand and Japan experienced decreases. From a tonnage standpoint, Europe saw the largest growth at approximately 2.2 million metric tons. Russia and Spain accounted for the majority, while Finland, Denmark, France and Poland also contributed. Latin America saw the greatest growth in pig feed at 5%, with the largest growth in Mexico and Argentina. To access more data and insights and video presentation of the results by Dr Mark Lyons, you can visit alltechfeedsurvey.com.


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PRODUCT NEWS

It’s the exact thing....only different By PRADEEP KRISHNAN & GIRISH CHANNARAYAPATNA*, Evonik (SEA) Pte. Ltd, Singapore Methionine (Met) is an essential amino acid as it is not naturally synthesized by the animal, and therefore must be consumed in the diet. Over the last five decades, drastic improvements have been made in relation between amino acids for optimal lean deposition and feed efficiency while Met has been found to play a pivotal role in this process. There are different commercial Met sources available in the animal feed industry viz., DL-methionine (DL-Met), methionine hydroxy analogue (MHA) and recently L-methionine (L-Met) has been made available in the market, with higher bioavailability claims compared to DL-Met. Earlier studies of Baker (1994; 2006) have repeatedly found 100% bioefficacy for both DL-Met and L-Met in broilers. Recent research studies (Facts & Figures 15113; 15114; 15126; 15128) also confirmed the claims of previous reports. Physiological studies with broilers showed no evidence of a difference in metabolic footprint of L-Met compared to DL-Met (Facts & Figures 14001; 14014). However, L-Met manufacturers continue to claim improved relative bioavailability and introduced L-Met Pro (L-Met 90%) to replace DL-Met at 1:1 ratio. With this background, two studies were conducted in Malaysia and India respectively with the following objectives: • Evaluate the comparative efficacy of DL-Met and L-Met as source of supplemental methionine in diets on growth performance and carcass traits of commercial broiler chickens. • Examine the effects of replacing supplemental DL-Met and LMet at 100, 95 and 90% levels on broiler performance.

Table 1. Composition of starter and grower diets (%) supplemented with varying levels of DL-Met and L-Met (Trial 1)

Feeding trials: Trial 1: The study was done in collaboration with University Putra Malaysia. A total of 560 day (d) old male Cobb 500 broiler chicks were randomly distributed into 4 treatment groups with seven replicates per treatment and 20 chicks per replicate in an open sided poultry house. DL-Met and L-Met as supplemental Met source and dietary methionine plus cysteine (M+C) requirements of 100% and 90% (2x2 factorial arrangement) formed the four treatment groups. Corn-soy-based basal diets were formulated to meet the ideal amino acid (AA) recommendations according to AMINOChick 2.0 (Table 1). Based on the industry standards, the levels of digestible lysine (Lys) and M+C in starter phase (0-14 d) was maintained at 1.24 and 0.91 % respectively and the same for grower phase (15-35 d) was 1.03 and 0.77% respectively. Performance and carcass parameters data were analyzed using the randomized complete design following GLM procedure of SAS (1996), with each pen being the experimental unit. The means of the treatments were analyzed in a 2x2 factorial design and compared by Duncan’s multiple range test for any significant difference (P<0.05) Trial 2: This feeding trial was steered at the research facility of Agrivet consultancy Pvt Ltd, India. Straight run flock of 720 Vencobb 400Y broiler chickens were randomly distributed into 6 treatment groups. The treatment groups included DL-Met and L-Met as supplemental Met source with each source supplemented at 100%, 95% and 90% levels. Distribution of the chicks among w

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Table 2.Ingredient and nutrient composition of starter and grower diets (Kg/MT; Trial 2)


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the treatments and between the pens were done following a completely randomized design. Each treatment group consisted of 12 replicate pens with 10 chicks per replicate. The chicks were raised on deep litter composed of sawdust and paddy straw. Birds were fed with starter (1-21 d) and grower (22-42 d) mash diets. Ingredient and nutrient composition of the experimental diets are presented in Table 2. All diets were formulated following the ideal protein ratio using standardised ileal digestible (SID) AA requirement of the birds. Accordingly, digestible Lys content was maintained at 1.22 and 1.0 in the starter and the grower diets whereas rest of the AA were fixed using Evonik SID ratio in corresponding diets. Metabolizable energy values were maintained at 3000 and 3150 kcal/kg in the starter and grower diets respectively.

Table 3. Performance parameters of Cobb 500 male broilers fed different Met sources and levels (0-35 d)

Results Trial 1: Growth performance and carcass parameters of broiler chickens are presented in Table 3. Body weight gain (BWG) and feed conversion ratio (FCR) were not significantly different between the treatments. However, there was a strong tendency (P=0.08) towards higher FCR when the M+C levels were 90% of the recommendation irrespective of the Met source. There was no significant difference among the treatments on carcass weight, dressing percentage and breast yield (%) irrespective of the source and levels of Met. The similar performance observed with DL-Met and L-Met could be partially explained by the comparable intestinal uptake or the transport kinetics for D and L isomers of Met (Zheng et al., 1994). Similarly, at the tissue level, the capacity of the enzymes oxidase and transaminase to convert D-Met to L-Met is not rate limiting (Brachet and Puigserver, 1992). At requirement or asymptote levels (90-100%), it is improbable to detect any difference in performance with either of the Met source. Trial 2: Results of the study revealed that none of the performance parameters showed any interaction effects between Met sources and levels of Met supplementation (Table 4). Met sources or supplemental levels of Met did not affect feed intake (FI). Similar trends were observed for body weight (BW) during the entire experimental period. In fact, BW variations between the treatment groups and within the groups were too small to cause any discernible statistical difference in results. However, levels of Met supplementation had a significant effect on FCR (P<0.05) with 90 % Met levels showing higher FCR compared to 95 %. Livability and production efficiency was similar across Met source and supplemental levels. Carcass traits of slaughtered birds showed no main or interaction effects for relative organ weights expressed as percentage of live weight. However, breast and thigh yield percentage showed significant interaction between Met source and levels of supplemental Met (data not shown). Breast meat yield was lower by 10% when levels of supplemental L-Met was reduced from 100% to 90%. However, at highest inclusion level of DL-Met, thigh yield was shown to be reduced from 11.2 % to 9.5 %, which seems to be an artefact rather than a dietary treatment effect. In animal feeding studies, effect of 5-10 % differences in supplemental Met cannot be shown, as biological variation of birds, feed and analytics will mask and hinder such

20

Table 4. Performance of Vencobb 400Y broiler chickens fed DL-Met or L-Met at different supplemental levels (0-42 d)

a-bMeans within a column with no common superscript differ (p<0.05)

differentiation. Tipton et al. (1966), quoting a review article from Almquist (1965), summarised the literature data concerned with the nutritional values of the isomers reported in the past. In general, the research workers who have found the isomers to be essentially equal have used practical type rations containing intact protein as the main source of protein. Those who have reported L-Met to be better utilized than DMet have used purified diets or were working with unphysiological dosage levels or the diet contained large loads of the D-isomers of the AA’s. In conclusion, together with the recent growth performance studies in broilers, the fact that Met isomers are transported and absorbed essentially at the same rate at the intestinal level coupled with efficient enzymatic conversation of D isomer to L form at the tissue level, validates the claim that DL-Met and L-Met are nutritionally the same. * Pradeep Krishnan and Girish Channarayapatna are from Animal Nutrition, Nutrition and Care, Evonik (SEA) Pte. Ltd, Singapore.


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PRODUCT NEWS

Caretenoids, going for gold in Australian egg production DSM Nutritional Products, based in Wagga Wagga, believes that colour is one of the most important factors that affects consumer choices through the sensory evaluation of food, including yolk colour of table eggs. “Bright golden orange yolk and consistency of yolk colour through the egg carton is what Australian consumer is looking for,” the company says. Is darker the better? Carotenoids are compounds present in nature. They can be synthetised by plants and micro-organisms such as algae and fungi, but not by higher life forms. There are commercial products available on the market which are routinely added to the layer feed. The yolk gains its colour by deposition of carotenoids provided in layer diets. In simplistic terms, the higher carotenoid content in feed will result in darker and deeper yolk colour. Besides the visual effect, the carotenoids have many biological benefits promoting health and reproduction. Some specific carotenoids such as B-carotene and Canthaxanthin can be cleaved to provide vitamin A and are valuable for their physiological functions such as antioxidant activity, immunostimulats, yolk nourishment to embryos. It’s not a coincidence that the egg yolk carotenoid levels in wild birds may be five times as high as they are in the farmed poultry. This is to protect developing embryo and can be attributed for antioxidant properties of certain carotenoids. Human research investigated the role of wide variety of dietary carotenoids in prevention of several chronic diseases. The positive effect on human health is attributed to mainly to antioxidant property of carotenoids. About yolk colour consistency In order to present an attractive golden colour, carotenoids need to be ingested in sufficient quantities, absorbed in the heathy gut and deposited in the yolk. There are many internal and external factors that can affect yolk colour. Starting with the bird, metabolic and health factors are: - Age, hormonal status, and season affect carotenoid metabolism

22

- Large inter-individual variability, likely due to metabolic or absorption polymorphism - Intestinal parasites are associated with reduced carotenoid absorption - Coccidiosis, Newcastle disease or chronic respiratory disease decrease carotenoid assimilation (even sub- clinical coccidiosis would cause yolk colour variability) - Malabsorption syndromes (especially ones involving fat) reduce absorption - Liver or kidney disease (FLHS, SLD) will alternate yolk pigmentation - Increased gastric pH associated with suppressed blood response Dietary factors are: - Reduced feed intake affects how much carotenoids are ingested by the laying hen. Heat stress or high energy content in diets or restricted water intake, all lead to reduced feed intake. - Dietary fat increases carotenoid absorption. A minimum of 3% high quality fat such as tallow or canola oil is required in feed to stimulate optimum pigmentation. In summer months it is very important to ensure that the fat source is not oxidised. Oxidised fatty acids react with carotenoids and destroy them resulting in decreased yolk colour score. - High calcium levels in layer feed will result in impaired carotenoid uptake. For example, calcium content increase from 3% to 4% would result in decreased DSM yolk colour fan score by 1 point. - Some fibers such as Beta-glucans, pectin, pentosane interfere with the carotenoid uptake. Supplementation with substrate matching enzymes have positive effect on yolk pigmentation. This effect was more noticed in Australian trials. - Mycotoxins, especially ochratoxin, aflatoxin and fusarium-toxin have a negative influence on carotenoid metabolism. - Particle size - Quality, stability and bioavailability of supplemented carotenoids.

Correct husbandry practices, feed formulation and bird health all contribute to overall result and yolk colour variation. Last but not the least, the investment in a high-quality carotenoid product is critical starting point in the management of yolk pigmentation and its consistency. To demonstrate the difference in the carotenoid products, a comparative trial measuring efficacy of various red carotenoids and in-yolk stability after boiling is presented below. As can be seen from the results, Carophyll Red gives 15% up to 45% better bioavalability and deposition rate in the yolk than alternative sources tested. In the same trial, the colour stability was measured after boiling of the eggs and again Carophyll Red produced the best results. “For more than 30 years DSM Nutritional Products (formerly known as Roche) has mastered science of yolk pigmentation,” the company has stated. “For decades we worked with the layer industry across the globe, developing reliable and proven concept for yolk colour consistency the producer can trust. “In 2013, Bright Yolk 123, a unique combination of leading carotenoid brand Carophyll Red and Carophyll Yellow was developed to provide market-relevant solution for Australian egg farmers,” the company literature sates. For further technical data and information, please contact the DSM office on 1800 029 920.



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NEWS

Santrev appointed sole distributor for ECODRUM Santrev has recently announced its appointment as sole distributor for ECODRUM in both Australia and New Zealand. “ECODRUM is widely recognised as the market leader of in-vessel animal mortality composting, providing a cost-effective and environmentally sound solution to both the poultry and pig industries in the USA since 2007,” said Tim Epp, Owner and Production Manager of ECODRUM. On December 6, Santrev hosted an ECODRUM Information Day at its office in Ipswich, Queensland. Tim Epp and National Sales Manager for ECODRUM, Byron Irwin, were on hand from the USA to present the upgraded range which is due for release in January 2019. The day was well supported with a good mix of growers and processors represented and having ECODRUM staff present proved to be a great opportunity for attendees to ask technical questions relating to the operation, performance and benefits of the ECODRUM. Growers were informed that the low power requirement to operate the ECODRUM meant it could be operated using solar power, providing a costeffective solution to installing the composter remote to existing infrastructure. The information day concluded with actual mortality disposal scenarios being calculated. Growers were impressed with the short period of time it took to achieve payback on the investment.

“Feedback received was very positive and there is much excitement around the ECODRUM providing an excellent option to both reduce the costs of mortality disposal and eliminate the risks associated with dead bird collection and disposal,” said Luke Trevanion, Managing Director of Santrev. Most attendees agreed that mortality collection vehicles moving from farm to farm posed one of the most significant biosecurity risks to their operations. Following on from the information day, Sales Manager Erich Illemann confirmed strong interest with the supply of two ECODRUMS to Western Australia already confirmed. “In addition to improved biosecurity, the 3.4 year payback on the ECODRUM

has made the decision to invest a no-brainer,” said Tony Young, a farm owner from Western Australia. The ECODRUM has been successfully tested on Santrev owned farms in South Australia with the Farm Manager adamant he would never revert to previous mortality disposal options given the choice. A number of leading poultry universities, processors and growers have attested to the excellent performance of the ECODRUM providing a winning solution for what has always been an unpleasant and risky aspect of poultry farming. ECODRUM is manufactured in the USA using quality components. The warrantee and ongoing technical support offers growers further piece of mind that their investment in the product is sound. “If you would like to know more about the ECODRUM please do not hesitate to contact the Santrev Head Office on 07 3281 3200 and one of the sales team will be happy to answer any questions and assist you further,” the company said.

The Ecodrum mortality composter for poultry producers is available from Santrev.

Ingham’s to build new hatchery in Victoria Ingham’s is planning to build a new hatchery in Victoria valued at AU$46 million and is being built to replace an existing hatchery. Jim Leighton, Managing Director and CEO of Ingham’s, said the investment is an example of the company’s commitment to stakeholders in supporting infrastructure projects that result in growth. The hatchery is expected to improve productivity and support the increase in demand for poultry products. The new hatchery is expected to be

26

completed in 2020. Ingham’s is also creating local jobs in the Victoria area through the new hatchery. About 100 people will be employed during the construction process. Once the hatchery is built and fully operational, about 20 people will be employed there. Ingham’s is Australia’s largest producer of poultry meat, supplying about 40% of the poultry market. It operates more than 340 vertically integrated facilities across Australia and

New Zealand. It operates 74 breeding farms, 225 broiler farms and nine distribution centers and numerous feed mills, hatcheries, processing and further processing plants. Mr Leighton was selected to fill the CEO position, bringing to the company leadership experience he gained with other companies including Aryzta, 40North Foods, Perdue Farms, Hain Celestial and ConAgra Foods. He succeeded Mick McMahon, who left the company in August.


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NEWS

EuroTier 2018 International Poultry Conference During EuroTier 2018 in Germany which was held from November 13-16, the world’s leading trade fair for animal production, a world-wide platform for livestock innovation was held. The International Poultry Conference was held one day before EuroTier opened. The conference focused on the concerns of European producers and included animal welfare, environmental protection and biosafety. What objectives are EU producers aiming for? The average producers in Germany have between 9 to 18 laying hens per square meter. Broilers are averaging around 14. The presenter showed a picture of a shower stall and talked about why pictures are important. Imagine that space with 18 laying hens, it’s a bad picture for the industry. The labelling on egg crates do not adequately predict what is happening on the farm. What should the pictures be showing, what are producers aiming for? The costs associated with producing poultry with significantly reduced stocking density is not feasible. Animal welfare is a great idea, but there is no defined way forward. What should the future look like? What type of convincing images should producers provide? What role should politics play? It has been proposed that a longterm national project to protect the industry could be the way forward with business and academia coming together to form a united front. Society is demanding change and asking for labelling conditions around poultry products. Producers and marketing departments need to invest in producing for different markets. And showing the nice and realistic view of production. Allowing imported products in would decimate the local market, and further confuse consumer perception. How should a poultry house look? The reality is that animal welfare is a focus and becoming the reality. Industrial production will continue to exist. For example one site in China has three million birds, with 28 workers operating the entire site. Contrary to that, in India, some banks have denied funding to conven-

28

tional sheds. Biosecurity also weighs in on the poultry house look. Could this be changed from a burden to a technological advantage to producers? Focus of concerns raised Biosafety prevents animals from getting sick and we should look for incentives to ensure this happens. There is recently a concern in the EU that vaccinated poultry cause a danger to consumers. When it comes down to welfare versus biosafety, what are the options? When we talk about biodiversity, how do poultry houses have to change? Is one answer a reduction of animal stocking density? It was noted that one hen can only recognise 110 other hens. Should this be a consideration for animal welfare? In other words should animal behaviour be part of of the overall question. Animal Welfare and Environmental Conflicts The question is how to bring it all together and stay competitive where the trend has been to increase meat consumption. Should wholesalers be demanded to show where the product comes from? Imports are a concern, especially for animal welfare.

Education The underlying tone is that there is a huge lack of education in the general public as far as where their food comes from. The big myth is that people are willing to pay for more ‘ethically’ produced poultry products when in truth, the 2% shown are only the percentage of consumers that can pay higher prices. The disconnect between producers and consumers is large and causing problems. Some form of interactive system needs to be developed to educate retailers and consumers and new visions need to be introduced. Politics and Food Consumption Who is going to pay for it? Labelling laws are generally not consistent. Label identification is hard to find when it comes to animal welfare. The attendees asked for federal government to help in taking the lead in funding for farms and the entire production chain to assist in making changes. That there should be labelling laws to reflect the poultry keeping conditions was also a topic of point. In summary, the EU producers are facing many of the same challenges Australian producers are. How they are handled and what is the way forward is still clearly a work in progress.

If you would like to advertise in Poultry Digest Magazine please call Peter Bedwell on 0419 235 288 or landline 02 9797 2406. Email: primarymedia@bigpond.com Website: www.primarymedia.com.au


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OPINION

Changing attitudes in Australia to food, health and the environment Over the holiday period Poultry Digest has noticed an increased interest in the media to changing food consumption trends. Factors such as an increase in the adoption of both vegetarian and vegan diets, particularly in the under 35 demographic; consuming less meat overall and in particular less red meat have all come under increasing scrutiny. The surprise, to Poultry Digest anyway, is that three significant articles on food consumption patterns appeared in The Australian Financial Review, traditionally a newspaper more concerned with financial markets and other money matters. In the Weekend AFR 28/12/18 to 1/1/19 Hans van Leeuwn’s article ‘Why veganism has gone from fad to favourite’ he reported on the growing trend in UK’s big retailers to offer products free of animal derived products . “If you’ve ever flirted with cutting down on meat, dairy and eggs, 2019 might well be your moment. “And if you’re in the food business, or want to be, this is the growth area to watch,� the author states. Given the influence on the Australia retail sector from ex-UK based executives now working in ‘big retail’ it is highly predictable that meat and even egg substitute products will soon become more available here. The article quotes one UK food

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industry executive who states that sales of vegetarian/vegan foods in his market are growing at 20% a year, the fastest growing food category of any scale. The article also reported that food industry giants in the US, like Tysons with a turnover of US$38 billion, are investing heavily in meat substitute products branded as Beyond Meat. Just, a California based company, has developed a mung bean curd based egg substitute in conjunction with Italian egg company giant, Eurovo. At the 2017 Recent Advances in Animal Nutrition Conference (RAAN) held at UNE in September, Dr Sarah Bonney a keynote speaker from the University of Tasmania in her presentation ‘Artificial Meat and the future of the meat industry’, predicted a shift toward meat substitute products as they became commercially available. One of her key conclusions was that, “Conventional meat production systems will have to respond to consumer concerns and deliver a high quality product to remain at the premium end of the protein market.� At the time there appeared to be some scepticism amongst some delegates attending the event but since then it would appear that far from overstating the potential of animal protein substitutes, her predictions, based on what’s happening in key overseas markets similar to Australia, are an under, rather

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than an over estimate of the growth of plant based meat substitutes. Co-incidentally in the same issue that reported on the 2017 RAAN event, the October/November 2017 edition of Poultry Digest we reported on the launching of ‘The Bare Bird’ by Hazeldene Poultry . This product derives from a free range bird raised on a vegan diet and free of antibiotics. In the Jan 5/6 AFR, there was an interesting article by Simon Evans ‘Did Millennials forget to learn to cook?’. “The industry is taking notice of a shift in demographics, and the lack of enthusiasm displayed by the 22-37 years old cohort for cooking spells trouble for on-line delivery meals like those supplied by recently ASX listed company Marley Spoon. The attraction of Marley Spoon and its competitor Hello Fresh is that all the key ingredients are supplied with a well illustrated instruction sheet that even the least qualified of cooks can easily follow. The problem (reflected in the falling share price of Marley Spoon) is for the cost of the on-line ordered food package delivered to you door you can order a similar quality meal on Uber Eats or Deliveroo. “Why are you going to spend $12 for the ingredients when you can have a quality meal delivered for $12 ? This was a question posed by Dean Fergie of Cyan Investment Management and quoted in the article. Here at Poultry Digest with at least one and sometimes three ‘millenials’ around our table we have been part of the home delivered food experiment. The 39 meals we have ordered from Hello Fresh have been good quality and display imagination and variation. We have only stipulated a price range ($40) for the Hello Fresh product that we find will feed three people. Of the 39 meals, 16 have been chicken based, 12 beef, 8 pork, 2 sausage/meat ball and 1 vegetarian and most were excellent; however when more than three people were present we resorted in the main to Uber Eats. Living in Sydney’s trendy inner west we are spoilt for choice when it comes to meal selection with food provided by a dozen different ethnicities – all good

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OPINION v

and around the $12 mark per person. So the Hello Fresh and Marley Spoon products do have a challenge from cooked offerings delivered by the Uber Eats and Deliveroo enterprises, however both eating options address growing consumer concerns over waste, be it food or packaging. While Millennials might be the biggest drivers of on-line delivered meals, the older generations such as time poor Gen X are probably just as keen on the convenience factor of both options. The third article that appeared in the AFR 15th January 2019, ‘Home cooking lights up grocery sales’ by Sue Mitchell, examines a 4.5% rise in supermarket and grocery sales in the 12 months to November 2018, “which is well above the 12 month average of 3.5% according to the ABS and Commsec,” the article states. “Analysts believe that shoppers are attempting to save their pennies and are rattled by falling house prices and struggling with rising household costs so are more inclined to dine at home. “While spending at grocery stores has grown at the fastest rate in four years, spending on café and restaurant meals and takeaway foods fell 0.01% in November and rose just 1.7% year on year, the lowest growth in more than two years,” the article revealed. So the trio of reports on the nation’s changing eating habits are interesting but they also present a confusing picture of changing consumer habits and preferences. Rather than look at specific data and consumption preferences, perhaps examination of what is driving them, and the emergence of Millennials as the largest cohort in Australia’s population mix. They eclipse both Baby Boomers and Gen Xers as the dominant consumer group and they are very significant in driving changes to the way we consume food and live, in Australia. In November Poultry Digest attended the first Australian Veterinary Antimicrobial Stewardship Conference at Twin Waters Resort QLD; a full report on this important gathering appears in this issue of Poultry Digest. Lauren McKenzie, Coles’ Responsible Sourcing Manager in her excellent presentation – ‘Antibiotics and agriculture- the retail customer perspective’ spoke about the significance of the Millennials influence on food buying preferences now that they are the major cohort of Australian consumers. “Though issues like animal welfare are, as with consumer age groups, importantly Millennials also prioritise

32

health, quality, environmentally as well as freshness, taste, Australian grown and authenyicity in product description,” Lauren said. “Millennials are the best educted of the three major population cohorts with a high proportion with university or equivalent qualification. “This means that their awareness of issues such as antimicrobial use in protein production is significant in making food choices, “ The increasing popularity of both organic and anti microbial free poultry products like Hazeldene’s Bare Bird product line will increase in popularity,” Lauren predicted. Poultry Digest has recently seen millennials described in mainstream media as ‘The Fit and Fabulous’ generation. Though cost of chicken meat and eggs may not be as important to Millennials as it has been to Baby Boomers and Gen X, however this may change. Millennials are the group that will potentially be most affected by tightening credit requirements in the washup of the Hayne Royal Commission into the banking and finance sector. As increasing numbers of millennials try to acquire their first or subsequent properties, spending habits on Uber Eats and Marley Spoon meals may be factored in when banks access their ability to service loans. Affordability as well as quality and versatility will always be a key driver of poultry consumption. A report on Quick Service Restaurants (QSRS) and food industry trends from the global research company NDP released in Australia in April 2018 revealed that:Millennials are now the largest healthy eating consumer group in Australia (32%), showing that this age group is breaking with previous generations to embrace more fresh, healthy food choices. Healthy-eating commercial consumption accounted for $5.8 billion and 644 million visits, creating a 14% traffic share within foodservice in 2017, finds a new CREST report released by leading global research company, The NPD Group. Health-lead visits have stayed relatively stable over time. However, growth for health-motivated meals has outpaced the industry growth both this year and long term. QSR has seen 2% growth in a year, and healthy eating 6%, according to the Key Foodservice Trends report. The meaning of healthy eating has evolved. No longer does it revolve around low

Lauren McKenzie, Responsible Sourcing Manager, Coles. calories or low fat. Clean eating and transparency around ingredients are now more important. Interestingly, Australian Owned and Grown is seen as most important to the millennial generation when considering healthy eating (36%), followed by locally grown (31%) and no additives or preservatives (24%). The NPD report also finds that this generation has created a ‘healthy indulgence’ culture into Australian foodservice. This includes a large shift to ‘natural’ food and beverages; with high protein and no additives or hormones being the most sought-after factors. Health-lead visits have stayed relatively stable over time. However, growth for health-motivated meals has outpaced the industry growth in both recent years and long term. QSR has seen 2% growth in a year, and healthy eating 6%. “Providing easy access to healthier meals made with high quality, local ingredients steering away from ‘low-fat /low calorie’ options are a ‘must have’ for the most health-conscious generation of Australians. “These health-lead, quality assured meals and snacks can no longer be an option in foodservice, but a ‘need-tohave’ offering within the industry,” says Gimantha Jayasinghe, NPD Deputy Managing Director. “Foodservice operators seeking to gain more visits and grow their bottom line should carefully consider their offerings to attract the most health-conscious generation.” The growing numbers of millennials CONTINUED ON PAGE 46 w


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PRODUCT NEWS

New rotation product to beat litter beetle By WARWICK MADDEN, Further Research & Consulting* Black beetle or litter beetle (Alphitobius diaperinus) is a common pest of broiler sheds in much of Australia especially in sheds with earthen floors. Sheds are normally treated for litter beetle after clean-out and sanitising. Litter beetles are well known as vectors of various poultry diseases so it is vital that they be controlled. Also, litter beetle can be harmful to poultry, since the poultry can consider it to be an alternative source of food, but consumption of larvae may result in lesser weight gain compared to those poultry which feed on a nutrientbalanced diet (Axtell and Arends 1990; Matias 2000). In addition, litter beetles are also known to damage insulation in sheds by tunnelling into it to pupate which

reduces thermal effectiveness. Fenitrothion, an organophosphate chemical, was the main product used against litter beetle up until the late 1990s. Resistance was documented at this time and the industry in general made a move away from organophosphate chemicals. A synthetic pyrethroid product containing cyfluthrin in a wettable powder formulation replaced fenitrothion. Cyfluthrin use became widespread and with few alternatives being used it was inevitable that some resistance in beetle populations would occur. Lambkin and Rice (2006) noted resistance to cyfluthrin in litter beetle populations in broiler sheds in south east Queensland as early as 2001. In the study it appeared that the level of

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Creating more than an impress ion 34

resistance was related to the number of cyfluthrin applications. Cyfluthrin is made up of four different isomers, or forms, of the active ingredient. Studies showed that two of these isomers had very much reduced insecticidal activity and were removed from the formulation creating betacyfluthrin. In 2011 Sundew introduced BeetleBETA containing betacyfluthrin, for the control of litter beetle. Studies showed that BeetleBETA worked well to achieve greater efficacy than the cyfluthrin product available at the time. BeetleBETA had a large impact and became the main product used in Australia for the control of litter beetle. Improved efficacy was confirmed in a study by Tomberlin et al. (2008) which showed high resistance levels in litter beetles in the USA to first generation pyrethroid, permethrin. However, they showed vastly improved control using betacyfluthrin. This would indicate that betacyfluthrin was effective in suppressing resistant populations of litter beetle. LarvaBETA contains betacyfluthrin (the active ingredient of BeetleBETA) plus pyriproxyfen which is an insect growth regulator. Betacyfluthrin acts as a knockdown insecticide for adult


PRODUCT NEWS beetles, while pyriproxyfen works on the larval stages, thus the name ‘LarvaBETA’. What is an insect growth regulator? An insect growth regulator is a chemical which only acts on the juvenile stages of an insect. Its effects are hormonal, disrupting the regular development of the larval insect only. Pyriproxyfen is in the juvenile hormone analogue (JHA) category which means its effect on the larvae is to prevent the progression from larva to adult. Studies have shown that pyriproxyfen does not kill the larvae but as they are unable to develop into adults they are doomed never to breed. This does not have a huge impact on the larval population at first but over time as the adult beetles are not replaced after being killed by betacyfluthrin, the population will decline. In addition, pyriproxyfen inhibits egg laying by female beetles as well as preventing eggs from hatching. In research by Zorzetti et al. (2015) pyriproxyfen was shown to inhibit development of the larval stages of litter beetle by over 90% when used as a feed additive. When applied topically to larvae they again failed to progress to the adult stage but there was also siginifcant mortality. They concluded that “pyriproxyfen may be seen as a promising agent in the control and management of A. diaperinus populations because it will cause a [break] in the insect cycle”. LarvaBETA was tested under Australian field conditions and showed excellent efficacy against litter beetles. Like BeetleBETA, it is a liquid suspension concentrate formulation which makes it simple to measure, mix and apply. The spray was applied to the bare earth in the sheds after sanitisation and also to the shed walls to at least a height of one metre. The beetle and larvae populations were monitored over the course of the poultry cycle showing a significant reduction in the populations of both stages. LarvaBETA adds an important tool to the weapons used by growers in the fight against litter beetle. Pyriproxyfen is from a different chemical group from any other active ingredients used in poultry sheds. This means it is vital in the battle against the development of resistance in beetles. By targeting the larval stages, LarvaBeta exploits a weakness in the litter beetle not currently addressed by other products. The development of resistance is much less likely when a product with actives from two different chemical groups is used. Betacyfluthrin is a synthetic pyrethroid (group 3A) and pyriproxyfen is an insect growth regulator (group 7C). For best results it is suggested that over the course of a year LarvaBETA and BeetleBETA are alternated to manage potential resistance. Two applications of LarvaBeta followed by two applications of BeetleBETA will allow the insect growth regulator to do its work. Then two more LarvaBETA applications and two more BeetleBETA. Rotation of the products will reduce the risk of resistance developing. LarvaBETA was recently registered by the APVMA for the control of litter beetle. The product, in 1L measure packs, will be available through poultry distribution channels in September 2018. LarvaBETA offers growers an effective litter beetle management tool alternative. For more information on LarvaBETA and full list of references please contact Sundew Solutions on 1800 786 339 or email info@sundewsolutions.com.au. Visit the website at www.beetlebeta.com.au BeetleBETA and LarvaBETA are registered trademarks of Sundew Solutions Pty Ltd. *Warwick Madden, Further Research & Consulting. Website: www.further.net.au

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NEWS

Primary Media (and our printer) plan for a more sustainable future Primary Media, publishers of Poultry Digest and Pork Journal has taken steps to cut our energy bills. Our recently installed solar panels have seriously reduced electricity bills and we are planning to increase the number of panels and add a battery to the system in the future. We have about 3600 litres of rain water storage capacity and trees and other vegetation growing around our converted garage/office reduces daytime temperatures by up to 5 Degrees C (compared to the streetfront). However it is our printer, Kuhn Corp’s sustainability initiatives that contribute most to our own sustainable production. “Sustainable Green Print (SGP) is Australia’s leading and longest running industry environmental accreditation program,” explained Walter Kuhn, Director of Kuhn Corp. “The program is based on the inter-

national ISO 14001 framework. “SGP is tailored to meet the needs of printers and the demands of customers by affordably managing environmental risks and responsibilities. “Preserving our environment and promoting sustainability is good for business, good for consumers and

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good for Australia. “SGP certification demonstrates that member printers prioritise sustainability. All papers used in the production of Primary Media Magazines are FSC certified.” ‘FSC’ stands for Forest Stewardship Council, an organisation that works to promote he practice of sustainable forest worldwide. The forest Stewardship Council sets standards for forest products, independently certifies that these standards have been met and bestows labels upon the products that qualif. “Forest Stewardship council certification gives customers the option to choose forest products, like paper and wood that have been sourced in an environmentally friendly, socially responsible and economically viable manner. “FSC was founded in 1993 in response to global concerns about deforestation, “ Walter said. “50% of our power usage is generated via roof-top solar panels and we have undertaken power audits to ensure that we operate with the least amount of electricity as possible. “Power saving has been achieved by installing low energy LED lighting throughout our facility and we are continually looking for other ways to reduce energy use,” Walter stated “We have for some years now been designing and producing egg packs made from 100% recycled post consumer-used PET waste. “The packs themselves are 100% re-cyclable and all the leftovers from the production process are re-used immediately in subsequent manufacture,” Walter explained.


NEWS

Jefo to invest 30 million dollars in a new production plant Jefo has announced the construction of an additional state-ofthe-art production plant in 2019. On January 18 2019, Jefo announced its plan to build a new 200 000 square feet production plant in Saint-Hyacinthe. This new building, estimated at 30 million dollars, will be located in the Théo-Phénix Industrial Park. The area, acquired in 2018, is strategic due to its proximity to the other Jefo Group facilities, which include, among others, a transportation company, a transshipment site, research centres for poultry nutrition, warehouses, the production plant, and the Jefo Campus that was inaugurated in 2017 to become Jefo’s headquarters, a centre for knowledge exchange on agribusiness and a privileged meeting venue for leaders of all industries in the region of Saint-Hyacinthe. “We aim to generate one billion dollars in revenue by 2025, so this project is necessary to support our current growth and ambitious goal,” said Jean-François Fontaine, Vice President of the Jefo Group. “In addition to increasing our production capacity, the new production plant will reduce the risk of producing in a single facility.” The first phase of the project consists of two production lines, with potential expansion to six lines, which translates to the creation of 20 new jobs in the near future and 60 in the long run. Jefo’s current production plant features four production lines that generate more than 5000 tons of animal feed additives annually. These products are marketed in more than 80 countries.

Inside the Jefo Campus, a centre for knowledge exchange and part of the Jefo Group facilities at SaintHyacinthe, Canada.

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NEWS

Applications for the AgriFutures Horizon Scholarship now open Students studying an agriculture-related degree, in their last two years of study, are eligible to apply. The AgriFutures Horizon Scholarship, in partnership with industry sponsors, provides a $5,000 bursary and professional development opportunities for eligible university students. The AgriFutures Horizon Scholarship also offers students annual industry work placements, access to industry leaders, professional development assistance and opportunities to network and gain knowledge at a range of industry events. In 2019 there are some small but important changes to the program: • The Scholarship will now be awarded for the last two years of the successful student’s degree; this change is aimed at increasing networking opportunities and pathways into careers in agriculture • Eligible agriculture related degrees now include Science, Technology, Engineering or Maths (STEM) degrees with major studies and subject selections relevant and aligned to agriculture • Students studying traditional agriculture degrees such as rural science, animal science and agribusiness are also eligible • Students studying in faculties that support the prosperity of rural industries, such as logistics, communications and IT, who are passionate about a career in an agriculture, are also eligible. AgriFutures Australia recognises there is a broad range of skills which contribute to all areas of rural industries, and are looking to attract those skilled individuals into careers in agriculture. Fostering collaboration across multiple disciplines contributes to a growing Horizon Scholar Alumni entering the workforce. Providing networking and professional development opportunities, along with valuable industry placements, sees Horizon Scholars beginning their careers in agriculture with direction and readiness. AgriFutures Horizon Scholar, Matt Champness, graduated in 2018 from Charles Sturt University and was an Agricultural Science medalist. He is set to depart for Lao this year to continue his research in weed management, and reflects on his time

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AgriFutures Horizon Scholar, Matt Champness, graduated from Charles Sturt University in 2018 and was an Agricultural Science medalist. in the AgriFutures Horizon Scholarship Program. “Without a doubt, the Scholarship broadened my horizons and exposed me to so many opportunities that I didn’t know existed. It also connected me with like-minded young people from across Australia.” During his time on the AgriFutures Horizon Scholarship program, Mr Champness participated in the 2018 Crawford Fund Conference, the National Farmers Federation (NFF) 2030 Leadership Program and co-founded ‘This is Aus Ag’- a grassroots initiative aiming to build trust between farmers and consumers. “The most enjoyable part about the program was seeing others grow and develop in their confidence. “The scholarship provides an opportunity for students to collaborate with other young agricultural enthusiasts from various walks of life,” said Mr Champness.

Students must be entering their last two years of university to be eligible for the AgriFutures Horizon Scholarship. All applicants must have commenced their tertiary studies no longer than two years after leaving high school. The online application form and terms and conditions can be found at agrifutures.com.au/horizon Applications close at 5.00pm AEDT Friday, 1 March 2019. Shortlisted applicants must be available for a telephone interview in March 2019, and scholarship winners will be announced in May 2019. Current sponsors of the AgriFutures Horizon Scholarship: Australian Eggs, Cotton Research and Development Corporation, Dairy Australia, Grains Research and Development Corporation, Horticulture Innovation Australia Limited, McCaughey Memorial Institute, Meat & Livestock Australia, AgriFutures Australia (Rice and Chicken Meat research programs) and Westpac.

If you would like to advertise in Poultry Digest Magazine please call Peter Bedwell on 0419 235 288 or landline 02 9797 2406. Email: primarymedia@bigpond.com Website: www.primarymedia.com.au


NEWS

Novus strengthens its presence in Asia Novus International, Inc., a global leader in developing animal health and nutrition solutions, is driven by its vision of helping feed the world affordable, wholesome food to achieve a higher quality of life, the company statement says. “While concentrating on maintaining its leadership in the methionine business, Novus continues to transform towards higher value specialty products to balance its portfolio and support customers through improved animal health and performance.” The company recently announced its new regional organisation and business management to advance its commitment in further investing in the region and increasing customer focus. South East Asia Pacific (SEAP) will be led by Dr Von Richard Ebron. This region includes Thailand, Indonesia, Philippines, Vietnam, Malaysia, Japan, Pakistan and Oceania. Dr Ebron has been with Novus for more than eight years, managing various countries. With 25 years in the industry, he has wealth of technical and commercial experiences across many animal species. In his new assignment, Dr Ebron will direct the sales, marketing and technical services divisions in the region and lead Novus to better service their customers and provide solutions for upcoming industry challenges. Dr Ebron shared that “Novus reinforces on pushing the boundaries of what nutrition can do to support our customers in times where the industry is moving towards antibiotic-free production”. In South Central Asia (SCA), Neeraj Srivastava has been announced as the new World Area Director managing teams in India, Bangladesh, Sri Lanka and Nepal. Mr Srivastava has more than 25 years of experience in the animal nutrition industry and is committed to support the industry in attaining efficient animal production through nutrition and health solutions. Mr. Srivastava said that “Novus is a science-based company with extensive research to demonstrate the value of our high-quality products supporting our customers to grow their productivity and profitability”. “Methionine organisation is also

streamlined at Novus to more efficiently and strategically service our customers and deliver our products in Asia. Rohan Bahl has been appointed as the Methionine Manager for the region with reinforced commitment to purposefully provide a consistent methionine source for the animal nutrition industry in the appropriate product form and packaging. Mr Bahl stated that “Novus is setting up for growth to support the huge and growing Asian methionine markets. We are focused on utilising innovative ways in improving our supply chain capabilities and meeting our customer expectations”. Managing the entire Asia world area is Dr Vaibhav Nagpal, Chief Commercial Officer for the region.

Dr Nagpal has been with Novus for eleven years and is based at the Novus headquarters in the United States to provide crucial support to the regions including SEAP, SCA and NEA (North East Asia). Dr Nagpal stated that “these exciting changes bring resources and focus to the region and will help Novus support our customers and grow together”. In line with Novus’s mission to ‘Make a clear difference in sustainably meeting the growing global need for nutrition and health’, Dr Nagpal affirmed that the company will continue to honour this commitment with solutions and services that answer customer problems and industry issues sustainably.

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NEWS

Arbour Acres Road Show in South Africa A dedicated team from Aviagen’s distributor, Arbor Acres South Africa and the Arbor Acres Turkey, Middle East and Africa (TMEA) regional support team recently hit the road to bring the latest broiler and breeder flock management advice to customers throughout the Republic of South Africa. “Aviagen is committed to strengthening Arbor Acres South Africa’s customer success by helping maximise the performance and efficiency of Arbor Acres flocks in production,” said Arno Van der Nat, General Manager of Arbor Acres South Africa. “This year marks a successful sixth road show tour to a number of South African customers, which included Eagles Pride, Daybreak, Chubby Chicks, Supreme, Grain Field Chickens and RCL Foods,” he said. During an eight-day period in October, Mr Van der Nat, Richard Beevis, Arbor Acres Technical Service manager; Dr Zoltan Marton, Arbor Acres Veterinary Services Specialist and Dominic Elfick, International Product Manager, made up the support team that visited with owners, production managers, nutritionists and veterinarians in each of the customer companies. Together they reviewed the performance data and exchanged ideas and the latest practices in effective male management, optimum broiler brooding and feeding into the laying period.

The Aviagen Arbor Acres team also presented a valuable benchmark analysis of year-on-year improvements in performance indicators such as chick numbers, livability, hatchability and feed conversion ratio (FCR). When customers share production data, the Arbor Acres support team has the expertise to help them analyse this data and highlight critical points where improvement is most readily achievable. This exercise builds excellent dialogue and trust between the team and its customers by providing concrete results and added value to local producers. Arno commented on the effectiveness of the traveling road show. “This method is a great way to visit our customer base and deliver critical production, genetic and health updates and insights on parent stock and broilers.” George de Kok, Agricultural Director, Supreme Poultry, commented, “The annual Arbor Acres road show was once again a memorable event. “The topics highlighted the genetic development and improvements being made with the Arbor Acres breed. It is very satisfying to note these improvements now routinely expressed in our commercial performances in the field. “The format facilitated great participation and engagement from all concerned, and left the team with plenty to consider and take back into the operational areas. “The learning experiences are invaluable to our business, and we thank the local Arbor Acres South Africa team for their efforts.” Henri Gerber, Technical Advisor, VKB Group, added, “We love what we do at Grain Field Chickens. The roadshow topics were highly relevant and enabled us to understand the Arbor Acres breed better. I believe Grain Field and Arbor Acres collaboration will continue to go from strength to strength.” “Our South African customers look forward to this roadshow every year and recognise the added value it provides and on-going benefits of being part of the Arbor Acres family. The visits highlighted the dedication of producers in South Africa, which has helped to progress the performance of broilers and breeders, as well as the popularity of the Arbor Acres brand,” said Richard Beevis, Technical Service Manager, Arbor Acres Middle East and Africa (MEA).

The Aviagen Arbor Acres team presenting at the South African Road Show in 2018.

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NEWS

Fair Work Ombudsman reports on compliance partnership with Baiada The Fair Work Ombudsman has reported on the outcomes of its compliance partnership with Baiada Group, confirming significant progress has been made by the poultry processor to ensure its supply chain is compliant with workplace laws. In 2015, Baiada signed a proactive compliance deed after a FWO Inquiry found vulnerable workers were underpaid in its labour supply chains. As well as uncovering significant underpayments, the Inquiry found that workers at Baiada sites were subject to extremely long hours of work, unsafe accommodation and discrimination. Under the partnership, Baiada implemented measures aimed at improving workplace compliance amongst its contractors, including introducing an electronic timekeeping system, enhanced payroll system and dedicated hotline for workers to lodge complaints. Baiada commissioned annual third party specialist audits of all contractors supplying workers to its processing sites and found significant improvements in workplace compliance. The company also provided workplace relations training for managers, workers and contracting staff. The first annual audit recovered underpayments ranging from $8 to $1,615 for three workers, while two subsequent audits found no underpayments. Two hundred contract workers were back-paid a total of $115,688 after Baiada’s internal audit and review processes identified underpayments primarily relating to unpaid rest break entitlements and misclassification of a contract worker. A further $4,000 was secured for two former contract workers relating to underpayments that occurred before the compliance partnership commenced. Combined with the $220,000 in back-payments reported in the FWO’s interim report, over the course of the compliance partnership more than $340,000 has been back-paid to 296 workers. Fair Work Ombudsman Sandra Parker said that this demonstrates the necessity of head companies taking responsibility for what goes on in their

supply chains. “Community expectations about this are clear – contractors should be held to account to ensure they pay their workers properly,” Ms Parker said. “Throughout this partnership, the FWO has been pleased to see that Baiada has taken responsibility for rectifying underpayments to contractor workers, despite not being their direct employer. Good lead businesses take accountability for all workers servicing their business and step up to ensure they are being treated lawfully.” The FWO has not received any requests for assistance from Baiada contract workers since the release of its interim report, but will continue to monitor compliance at Baiada sites. “This partnership has shown the positive impact of robust monitoring and governance arrangements in labour

supply chains. Baiada’s improvements have benefited all of its workers and reduced the risk of future workplace breaches occurring across the network,” Ms Parker said. Baiada employs more than 4,000 staff across its operations. It produces the Steggles and Lilydale free range chicken brands and generated more than $1.5 billion in revenue last financial year. Resources to help businesses monitor and manage their contract relationships are available at www.fairwork. gov.au/supplychain. Employers and employees can visit www.fairwork.gov.au or call the Fair Work Infoline on 13 13 94 for free advice and assistance about their rights and obligations in the workplace. A free interpreter service is available on 13 14 50.

If you would like to advertise in Poultry Digest Magazine please call Peter Bedwell on 0419 235 288 or landline 02 9797 2406. Email: primarymedia@bigpond.com Website: www.primarymedia.com.au

Contact Novus Local Poultry Account Manager +61 437 100 074 | sally.pines@novusint.com

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NEWS

Broiler farming industry consolidation The Australian chicken meat industry is undergoing significant consolidation, particularly with the major processors’ desire for increased economies of scale in every facet of their supply chain from breeder farms through to processing facilities. On one hand, this is driving major investment in the sector. On the other, third party contract growers in regions that are becoming more expensive for processors to conduct their business, are losing contracts to the bigger broiler farm operators where greater operational efficiencies can be achieved. Baiada’s significant expansion in NSW in recent years and the closure of its Victorian and South East Qld processing operations has led to a greater shift in the profile of contract broiler growers. This has resulted in an increase in corporate, institutional and private syndication investments in very large scale farms. Such projects have required tens of millions and in some instances hundreds of millions of dollars invested in strategic and centralised poultry ‘hubs’. These regions have access to abundant feed grain for poultry consumption, affordable land, proximity to high capacity power and water supply. Griffith and Tamworth in NSW are two regions whose communities have

benefited significantly from the expansion in poultry related infrastructure. For example, Baiada’s rapid expansion in Griffith has included the construction of hundreds of broiler rearing sheds built by a handful of private operators and Australia’s largest contract broiler rearing operation, ProTen. Australia’s other major chicken meat processor, Ingham’s, has also undergone significant expansion activities, particularly in the form of free-range production in South Australia, whereby more than 60 purpose built free-range sheds have come into production over the last three years to take advantage of consumer demand for this product segment. Farm change of use Because of the consolidation or closing of certain processor’s operations in various eastern state locations, several contract growers have had their contracts terminated and are having to seek an alternative use for their facilities. This has undoubtedly caused unrest in the industry with producers, investors and financiers alike taking greater caution in assessing broiler farm acquisitions. In some cases, owners of broiler farms have not been able to secure

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alternative production arrangements for their sheds and have been forced to sell due to the loss of income. The two main alternative uses for out-of-contract broiler farms include rearing layer hens for the egg industry and actual egg production. Both uses require investment in farm modifications, meaning the price that egg industry participants can afford to pay for these farms is likely to be significantly less than the value of an asset operating as a commercial broiler farm. Further, the returns that egg producers can generate out of these assets is generally lower than broiler rearing operations, also having an impact on value. There are now several owners of un-contracted broiler farms throughout the eastern states looking for an alternate use or a sale. Whilst there is interest from parties looking to convert uncontracted broiler farms to an alternate use, the depth of this market is limited. It is our view that those farms that enter the market ahead of their competition have a greater chance of being taken up by alternate users. There has been some recent sales evidence showing a 40% to 50% reduction in the sale price of vacant farms compared to their previous value as operating commercial broiler farms. One transaction completed by Colliers International was the sale of the Meredith Broiler Farm in Victoria. The asset comprised four modern tunnel ventilated production sheds, associated broiler farm improvements and a large homestead located on the Midland Highway, halfway between Geelong and Ballarat. The property sold to a local egg producer for $3.52 million and showing a circa 45% reduction on its previous sale value when the property had a contract grower agreement. The saleability and achievable value of farms will be a case by case situation and ultimately depends on such things as the value of the underlying land and the level of the demand for alternative uses. Colliers International has spent the last 18 months researching potential alternate uses for farms and has developed relationships with a range of agricultural industry participants who see the potential to utilise former broiler farms for some interesting projects. For further information, contact Colliers International’s intensive livestock specialist, Jesse Manuel, on 0421 550 242.


NEWS

Hen eggs with human proteins offer drug hope Research suggests that chickens that are genetically modified to produce human proteins in their eggs can offer a cost-effective method of producing certain types of drugs. High quantities of the proteins can be recovered from each egg using a simple purification system. Certain types of drugs work at least as well as the same proteins produced using existing methods. The findings provide sound evidence for using chickens as a cheap method of producing high quality drugs for use in research studies and, potentially one day, in patients. The study – which has initially focused on producing high quality proteins for use in scientific research – observed no adverse effects on the chickens themselves, which lay eggs as normal. Eggs for medical purposes Eggs are already used for growing viruses that are used as vaccines, such as the flu jab. This new approach is different because the therapeutic proteins are encoded in the chicken’s DNA and produced as part of the egg white. The team have initially focused on two proteins that are essential to the immune system and have therapeutic potential – a human protein called IFNalpha2a, which has powerful antiviral and anti-cancer effects, and the human and pig versions of a protein called macrophage-CSF, which is being developed as a therapy that stimulates damaged tissues to repair themselves. Researchers say they haven’t produced medicines for

Ingham’s CFO Ian Brannan resigns Jim Leighton, CEO & Managing Director of Inghams Group Limited recently announced that Ian Brannan has resigned as CFO of Ingham’s and will be leaving the company at the end of his six months’ notice period. Mr Leighton said: “Mr Brannan has been with the company for approximately three and a half years and has been an integral part of the management team’s transformation and listing of the company. “While we are sorry to see him go, Ian has indicated that he remains committed to supporting the business over the next six months to ensure we deliver our financial results for FY2019.” A search process will commence immediately for a replacement, the company statement siad.

If you would like to advertise in Poultry Digest Magazine please call Peter Bedwell on 0419 235 288 or landline 02 9797 2406. Email: primarymedia@bigpond.com Website: www.primarymedia.com.au

use in patients yet but the study offers proof-of-principle that the system is feasible and could easily be adapted to produce other therapeutic proteins. A cost-efficient method Protein-based drugs, which include antibody therapies such as Avastin and Herceptin, are widely used for treating cancer and other diseases. For some of these proteins, the only way to produce them with sufficient quality involves mammalian cell culture techniques, which are expensive and have low yields. Other methods require complex purification systems and additional processing techniques, which raise costs. Scientists have previously shown that genetically modified goats, rabbits and chickens can be used to produce protein therapies in their milk or eggs. The researchers say their new approach is more efficient, produces better yields and is more cost-effective than these previous attempts. In this study, just three eggs were enough to produce a clinically relevant dose of the drug. As chickens can lay up to 300 eggs per year, researchers say their approach could be more cost-effective than other production methods for some important drugs. The study was carried out at The Roslin Institute and Roslin Technologies, a company set up to commercialise research at The Roslin Institute.

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NEWS Keynote speaker Professor John Prescott, recently retired after serving for 35 years at the University of Guelf, Canada described, ‘Veterinary antimicrobial stewardship in North America’. “The US announced critical regulatory change to food/ animal antimicrobials in 2013. This resulted in the removal of medically important antimicrobials being used as growth promoters and the establishment of the Veterinary Feed Directive in 2017 involving veterinary oversight of ams in food and water. “Canada followed suit in 2014,” Prof Prescott stated. It is probably fair to state that both antimicrobial resistance awareness and regulatory action are ahead of Australia in many ways. Dr Stephen Page followed with a detailed report on ‘Veterinary antimicrobial stewardship in Australia’. Refinement in the use of antimicrobials was one of his key recommendations: The right diagnosis, the right drug, at the right length of time. “Information about each use of an antimicrobial agent should be recorded so that total use can be evaluated and future use fine tuned,” he said. Professor Luca Guardabassi from the faculty of Health and Medical Sciences at Copenhagen University described ‘Veterinary Antimicrobial Stewardship in the EU’. He reported that the new EU action plan (2017-22) has the aim of, “making the EU a best practice region, boosting research and innovation and shaping the global agenda. He described the ‘Yellow Card’ initiative, a process designed to compel those operation animal production facilities to reduce antibiotic consumption. “Reduce, Replace, Re-think is a critical strategy in the progress toward reducing anti microbial use. “The new EU action plan is going to impact management of AMR risks globally and I think Australia is prepared to face this new ‘tsunami’. “Two EU countries with very large livestock production industries have provided evidence that AMS interventions drastically reduce AMU and AMR in livestock - the other countries should just follow the example. “Surveillance is important to identify areas that require intervention and effects of interventions but alone do not solve the problem. “Resources should be reserved for constructive research and education,” Prof Guardabassi concluded. Of specific interest to poultry production were four papers. The first was delivered by Lauren Mackenzie, Coles

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Dr Raana Asgar, Senior Veterinary Officer. Responsible Sourcing Manager -Agriculture. ‘Antibiotics and agriculture- the retail customer perspective’, was her subject. In her explanation of Coles customer attitudes Lauren stated that the population group labeled as ‘Millenials’ were now the dominant segment by numbers in consumer groups. This group has different concerns than previous generations and health and well being top the list. In general, Lauren reported their extensive research revealed that consumers in general had little knowledge of antibiotic use in livestock. “The trends in the US and UK toward antibiotic free production are growing and Australia will inevitably follow. “Amongst people who know about the topic, the levels of knowledge are very diverse, showing again a need for comprehensive education if the topic was brought up to public knowledge.” On the question of customer expectations, Lauren stated that once consumers became aware of AB use in livestock production, no antibiotics became a stated 50% ‘must have’. She referred to the growth in products that addressed consumer concerns including the Hazeldenes ‘Bare Bird’ chicken meat produced on free range farms with an antibiotic free and vegetarian diet. In her conclusions Lauren stated “consumers do not understand antibiotic use in agriculture and are distrustful of AB free claims. This misunderstanding especially applies to the existence of withholding periods and residues in meat. “Communication and consumer training by authorities on these issues, are need,” Lauren concluded. Dr Chris Morrow from Bioproperties, speaking in the Concurrent Session 1- Livestock Animals, spoke on the topic of ‘Focused antibiotic stewardship for the chicken industries’. “Prevention is better than treatment,” he stated “There appears to be only a short to medium term benefit of antibiotic prophylaxis due to the potential development of acquired resistance,” he added. “Microbiota destabilization aids Salmonella colonization. “Antibiotic stewardship is only concerned with the prevention of human deaths due to resistant bacteria. “We are involved with minimising animal production contributing to the development of antibiotic resistance. On the topic of mycoplasma in chickens Chris stated that ‘resistance is not a problem for antibiotic stewardship but it is a


NEWS

problem for live vaccines. “Mycoplasma vaccination has placed chicken industries in Australia a long way in front and focused antibiotic stewardship is analysing why you use prophylactic antibiotcs and then engineering that dependence out of the production system. “When it come to biosecurity, if you can’t reliably exclude an infection, then consider live vaccination (killed vaccines do not stop mycoplasma infection or induce sterile immunity. “What could we do today? “Remove claims of Lincospectin and similar products for the prevention or treatment of respiratory conditions by oral administration. “Lincomycin is very effective in the respiratory tract and I have nothing against single administration for respiratory indications. Spectinomycin is poorly adsorbed orally so will have no synergistic effect in respiratory conditions. “They will both select for resistance in the GIT after oral administration in a wide range of organisms,� he said. Dr Sheridan Alfirevich, the National Technical and Animal Welfare Manager at Baiada Poultry, spoke about ‘Antimicrobial stewardship in the Australian chicken meat industry’. She explained key aspects of industry responsibility, paths to reduction including maintaining good health status, health tracking and surveillance, biosecurity, vaccination and management. “There has been no antibiotic use for growth promotion since 2007 and the industry has made better use of vaccines, used other alternatives to antibiotics and continued the research, development and extension to further AM reduction,� she said. “Antibiotics will continue to be required to preserve the health and welfare of chicken flocks but use must be responsibly conducted,� she concluded The AVAMSC 2018 conference was a great success, particularly for a first time event. Great speakers, well organised, well supported by a range of sponsors and well attended Antimicrobial resistance is a global problem that the WHO predicts could kill 10 million people by 2050. Livestock industries have to tackle the AMR problem along with human medical practitioners and even companion animal vets if only to preserve their ‘social license’ to operate. There is also the question of changing demographics and consumer expectations mentioned at this conference, where for the first time the largest segment of consumers are more aware of AMR than previous generations that until recently were the dominant consumer groups. Most of the presentations at the conference are available in PDF form by going to the AVAMSC 2018 conference website.

LtoR: Dr Susan Bibby, Veterinarian; Dr Helen Crabb, Univeristy of Melbourne and Dr Sheridan Alfirevich, National Technical and Animal Welfare Manager, Baiada Poultry.

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NEWS v CONTINUED FROM PAGE 32 searching for quality, healthy snack option does not solely rely on in-store purchases. The increasing reliance on tech within the foodservice space is key when attracting a new generation of consumer. Whilst still in its infancy in Australia, digital ordering of food services has doubled in volume in the last five years. Within that time, it has grown from $643,000 in 2013 to $1,369,000 in 2017. In 2013, 67,000 Australians were using online food services, and this has jumped to 134,000 in 2017, the NPD report found. Convenience is the number one traffic driver when using online services (35%), and consumers are willing to pay more for the privilege. The higher costs associated are usually attributed to delivery charges or spending more to hit the delivery amount required. Mr Jayasinghe commented: “The tech space is growing rapidly as digital convenience tools continue to evolve. Mobile Apps is one area of tech that is second nature to many of us, espe-

Don’t

cially the millennial generation, and this includes the food industry. Those within the industry need to consider their digital platforms going forward if they wish to stay competitive in the foodservice space and to appeal to the new generation of consumer. Customers prefer to order via a dedicated restaurant app, rather than ordering via traditional methods or just the internet. 63% of consumers use internet digital orders versus 72% of us preferring a mobile app based ordering system. Between 2012 and 2016, the number of Australian adults whose diet is all or almost all vegetarian has risen from 1.7 million people (or 9.7% of the population) to almost 2.1 million (11.2%), the latest findings from Roy Morgan Research reveal. While it is a nationwide trend, the shift towards vegetarianism has been most striking in New South Wales, where there has been a 30% growth in this kind of diet. So is vegetarianism or veganism a major threat to the future of livestock industries? Recently published statistics from

the Chicken Meat Federation predict a slowing in the increase of consumpsion per kg per capita pa for both chicken meat and pig meat after sharp increases in volumes (chicken 49 kg pppa in 2017/18and pig meat to 27.7 in 2016/17. The big declines however were in red meat – veal, beef and lamb. A conclusion would be that the trend towards healthier eating by all generations including millennials is changing consumption patterns and that chicken and pork are regarded as being a more healthy source of protein than red meat and of course much more affordable. The challenge for the Australian poultry industry will be to not only develop more innovative products the ‘fussy’ millennials want but to market the sustainability and environmental benefits of both chicken meat and eggs. Indications are that both sectors have been reasonably successful at doing this already. ABARES predict that some time in 2021/22 Chicken meat consumption will break through the 50 kg pp pa mark.

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