the uk’s no1 group travel organisers’ magazine
Inspirational Days Out and Holidays
MEDIA PACK 2013/14
elcome to Group Travel World (GTW), the UK’s No.1 group travel title. GTW is the magazine of choice for tourism professionals and decision makers operating in UK domestic group tourism. It is also essential for inbound group organisers whether UK or overseas based. Group Travel Organisers, Travel Clubs, Schools & Coach Operators in the UK and Europe buy and read the publication every month. As well as distributing our high quality, paid-for magazine we publish a digital version for online subscribers. GTW is therefore accessible to a worldwide audience. GTW offers valuable web based multimedia opportunities. Video and social networking features are available, designed to increase the scope for your brand identity and enhance your marketing campaign. This enables a sustained presence in, and structured approach to, the market. GTW is therefore able to provide sophisticated exposure for – among others – attractions, destinations and hotels that have groups in mind. GTW has a range of standard magazine advertising offers available. Exciting variants such as belly bands, cover wraps, cover mounts, inserts and gatefolds can also be supplied for the printed edition. Reduced rates are available for VAT-exempt organisations. Special rates can be negotiated if you
Inspirational Gro up Breaks London Favourites
JingLe BeLLs
The capital’s ever-p opular group attractions p22
Christmas entert ainment, days out and break s p30
Inspirational Group Breaks and Holidays Whole lot of history
Historic attractions in the UK and France p26
Breaks and Inspirational Group TIONS GB’S TOP ATTRAC to see and The best things do in Great Britain p18
ENGLISH ICONS
Visiting the homes of p28 famous English people
fright Night
Ghost tours and gruesome Halloween events p34
and Holidays
Market Value
ChanneL isLands
Visiting the island s of Jersey and Guern sey p40
August 2012 / £3.9 5
CoaCh oF the Future
Modern innovations for coach operators p48
July 2012 / £3.95
age No BouNdary
Take a New Look aT The CapiTaL
A great day out at various markets across the UK p40
Profiling the rise of the ‘older aged traveller’ p66
April 2012 / £3.95
Holidays TOP OF THE SHOPSUK
Featuring leading p36 shopping attractions
GREAT BRITAIN BYofRAIL the Introducing some UK’s rail franchises p42
Profiling new Lon don attractions for groups p18
UK INBOUND SPECIAL
COOL BRITANN UpIAand away Underneath the Cutty Sark © Cutty Sark Trust, 2012
s are Why overseas group p14 flocking to Great Britain
in the SoUth weSt!
Bristol and the South West of England in focus p18
Bristol Balloon Fiesta by Andrew Varcoe
FINALCoverAugus
t.indd 1
17/09/2012 14:48
FINALCoverJuly.indd 1
17/09/2012 14:46
17/09/2012 14:47
FINALCoverApril.indd
1
wish to conduct a structured and possibly a web-based multi-media campaign over time. In addition to the standard features shown here, we can commission special promotions and mini supplements especially for you. We look forward to working with you in 2012. n Call Colin Mansell, Head of Publishing & Marketing on 020 8294 2331 or email colin.mansell@grouptravelworld.com and Harley Denham, Publishing, Marketing & Events Manager on 01733 293249 or email harley.denham@ grouptravelworld.com n Also see us online at www.grouptravelworld.com
Travel Trade News
From industry appointments, new attraction openings or latest exhibitions, Group Travel World’s news section keeps readers abreast with what’s going on. If you’ve got something to shout about, this is the place to do it.
International News
Aside from the latest travel trade news within the UK, Group Travel World also has news pages dedicated to destinations across Europe. If you want to attract British groups to visit you, these pages are an advertising must!
Regular Monthly Features As well as our exciting list of one-off monthly features, which you will read about on the forthcoming pages, Group Travel World also publishes a regular series of monthly features which include:
Accommodation
News, reviews and special offers from hotels and hostels across the UK and Europe.
Must See, Must Do!
Group Travel World’s ‘call to action’ feature, profiling new attractions, old favourites and upcoming special events. ‘Must See, Must Do’ can be found towards the front of the magazine, guaranteeing you the best possible exposure.
Euro Zone
Featuring cities, regions and attractions across Europe, as well as transport options to get groups there. For more information on when your area will feature, contact Harley Denham, Publishing, Marketing & Events Manager on 01733 293249 or email harley.denham@grouptravelworld.com.
Theatre Section
Group Travel World contains both West End listings and Theatre News pages. From a comprehensive look at what’s going on in London’s Theatreland to theatre reviews, news and interviews, this is a prime position to advertise your show, theatre or nearby Theatreland restaurant.
Voice of the GTO
These special Group Travel Organiser pages allow our readers to air their views, talk about their travel adventures and get their message out there. If you want to communicate with attractions, destinations, industry bodies and fellow GTOs/coach operators, Group Travel World can provide you with the opportunity to do so.
The Interview
From authors and celebrities with an experience of group travel to attractions and destinations that welcome thousands of travel trade visitors every year, Group Travel World’s ‘The Interview’ has spoken to them all. Light-hearted but informative, ‘The Interview’ is the magazine’s perfect ‘final word’ every month.
UKinbound Profiles
Written every month by UKinbound – the only trade association to represent and unite the UK’s inbound tourism businesses – this informative section introduces venues and destinations perfect for overseas group visitors to the UK. If you are a UKinbound member, you can be part of this feature targeted at the millions of overseas visitors we get to these shores every year.
Team on Tour
Find out what the Group Travel World team has been up to each month with reviews from attractions, events, destinations and performances the editorial team has visited plus funny stories, mini interviews and a whole lot more beside. If you pass some group friendly tests, you could receive our coveted (‘Recommended’ or ‘Highly Recommended’) Group Travel World ‘Group Approved Venue’ stickers to display at your venue and use on your websites and print advertising* *A full page of advertising is required to receive a ‘Group Approved Venue’ sticker and a press trip to your venue to check if you are group friendly! Editorial will be complementary along with your advert.
Coach Tourism Council
The Coach Tourism Council (CTC) provides a monthly news page in Group Travel World, which speaks directly to the thousands of coach operators and drivers that read our title. This advertising slot is therefore ideal if you want to target coach operators with your marketing campaign.
London & Partners
Where better to advertise your London attraction or hotel alongside our London & Partners news section? Group Travel World is the only group travel title to have a travel trade news section produced by London & Partners – the official promotional organisation for London.
January 2013
February 2013
March 2013
Shop Until You Drop
Love London!
Pretty As a Picture
The Good Beach Guide
Island Hopping With Condor Ferries
We take a look at some of the best group shopping destinations across Europe and find out why UK shopping centres are benefiting from European, American and Asian group visitors.
Wild Thing!
Our ever popular animal parks, safaris, aquariums and zoos are the order of the day as we see what’s new and what’s cool for 2013.
Iconic Historic Attractions & Gardens
Our love affair with history continues! We are blessed in the UK with some of the world’s most iconic historic attractions and with so many to choose from we do the hard work for you and highlight the best of the best.
Table for 50
Group Travel World’s ‘good group restaurant guide’. We look at some of the UK’s biggest and best restaurants that are capable of seating groups. From a table of 10+ to the new breed of ‘super restaurants’, that seat hundreds of people, we find yummy places for groups across the country.
Show Stoppers
With Great Days Out fast approaching, Group Travel World previews this massive industry event and the exhibitors that will be in attendance.
Our capital city is back in the spotlight and most definately back on the radar for ‘groups’ with all that extra media sunshine the Olympics brought we expect a very high turnout for this ‘capital’ feature. Places are limited, so book early.
We get the lowdown on the UKs best seaside destinations that offer groups summer fun. Easy access and parking, food, accommodation, theme parks, waterside fun and lots more ‘beside the seaside’
Young at Heart
This is a dedicated feature for our many younger readers, so if you want to get your message across to schools, scouts, youth clubs, and organisations like ‘YOUTH FUN DAYS’ this is a great way for you to do this.
Steam, Grease and Iron Horses ‘All aboard’ our much loved UK historic railways with a look at the year ahead including special ‘steam days’ and other themed events to add to your calendar.
Show Stoppers
With the Best of Britain and Ireland Travel Trade Show (BoBI) fast approaching, Group Travel World previews this massive industry events and the exhibitors that will be in attendance.
Art galleries, museums and cultural events for groups both in the UK and across Europe taking account of venues that suit educational groups and cultural connoisseurs alike.
Taking a trip to the Channel Islands of Jersey and Guernsey with ferry operator Condor Ferries. From the on-board delights of duty free shopping to a full look at everything there is to see and do on the islands, you can discover an overseas destination for groups that also feels like a home from home.
Coach Driver’s Choice
From historic attractions and seaside destinations to shopping centres and theme parks, Group Travel World reveals a host of places renowned for their friendly group welcome and excellent accommodation of coach drivers.
Roses and Posies
The UK has some of the best gardens in the world but not all of them are as well-known as you may like to think, so this feature will look at ‘secret gardens’ and old favourites with a new twist.
April 2013
May 2013
June 2013
Cardiff With A Twist
Playing the Field
Markets Value
As well as profiling traditional group attractions in the modern Welsh capital of Cardiff, Group Travel World finds out what’s new in this ever transforming city.
all brand new!
We explore what’s new in the world of group travel, with fresh new itineraries from some of Europe’s most loved group attractions to interesting new hotels and entertainment venues. We have it all.
Top Of The Shops
From the biggest shopping destinations to those offering the best discounts, Group Travel World introduces group-suitable retail attractions to suit all budgets.
Theme Parks for Big Kids
Young or just young at heart, theme parks are sure to excite your groups. This feature explores the newest rides and the venues that attract millions of visitors every year.
From spectating to taking part, ‘Playing the Field’ introduces sporting days out, stadium/museum tours and ‘have a go’ activities that are bound to get group pulses racing!
South West Focus
The seaside splendour of Cornwall, the countryside beauty of Somerset and the vibrant cities of Bristol, Bath and Exeter are all covered in this vast feature on the South West of England.
Castles, Cathedrals and Houses
With history and architectural impression in equal measure, Group Travel World shows why Great Britain is the envy of the world with its remarkable collection of castles, cathedrals and stately homes.
Ferries & Rail
When travelling as a group, ferry companies and rail operators have a host of special deals to offer. Group Travel World shows how you can get your group around on a budget!
Providing a completely different shopping experience from the High Street, Group Travel World finds market gems around the UK that groups love.
Animal Magic
Every year thousands of schools, youth organisations and groups head to safari parks and zoos to get up close and personal with various species of animals! Find out where you can take your party for fun and education in equal measure.
Show Stoppers
With the World Travel Market and Group Leisure & Travel Trade Show fast approaching, Group Travel World previews these massive industry events and the exhibitors that will be in attendance.
Family Fun Days
Boredom when school’s out is a thing of the past with Group Travel World’s definitive guide to the attractions sure to entertain and enthrall parents and kids alike.
July 2013
August 2013
September 2013
Jingle Bells (Part One)
Scotland’s Highlights
New Years Shop ‘Till You Drop
Jingle Bells (Part Two)
Northern Focus
Group Friendly Attractions
Gastro Groups
Group Travel Organisers and Coach Operators can start making their plans for the festive season with our look at attractions and events such as Christmas Markets, exhibitions and pantomimes.
Liverpool Focus
With a rich musical heritage, a host of tourist attractions and new things to see and do every year, Liverpool is one of the UK’s most hip and happening cities.
Island Hopping - Isles of Scilly
Continuing our ‘Island Hopping’ series, Group Travel World visits the picturesque Isles of Scilly and discovers how easily accessible they are from the UK mainland.
Fright Night
Halloween events and attractions for groups. We look at hotels, ghost tours and much more besides. So if you have something ‘spooky’ going on this is the perfect feature for you.
Renowned for their natural beauty, Scotland’s Highlands are a popular group destination for those looking to take in exceptional flora, fauna and wildlife. Group Travel World ventures north to discover this wonderland.
Group Travel Organisers and Coach Operators can start making their plans for the festive season with our look at attractions and events such as Christmas markets, exhibitions and pantomimes.
Group Travel World looks at attractions across the UK to be presented with our ‘Group Approved Venue’ stickers.
Football Crazy
Stadium tours provide an opportunity for football fans to see behind the scenes at their beloved football clubs. From London to Manchester, Birmingham to Liverpool, the biggest and best Premier League teams open their doors to Group Travel World.
London’s Calling
Group Travel World returns to London - one of the world’s most vibrant cities and one of our favourite group destinations!
Bargains galore as department stores, shopping centres and High Streets offer quality products at knockdown prices. Group Travel World tells you where to take your groups to spend their money after Christmas has been and gone.
Grim up North? Cities such as Leeds, Sheffield, Manchester and Newcastle disprove an old stereotype, with vibrant tourism scenes that continue to welcome groups.
Group Travel World’s ‘good group restaurant guide’. We look at some of the UK’s biggest and best restaurants that are capable of seating groups. From a table of 10+ to the new breed of ‘super restaurants’, that seat hundreds of people, we find yummy places for groups across the country.
Coach Driver Favourites
From historic attractions and seaside destinations to shopping centres and theme parks, Group Travel World reveals a host of places renowned for their friendly group welcome and excellent accommodation of coach drivers.
October 2013
November 2013
December 2013
Show Stoppers
Cruise Control 2014
WTM Review
With the World Travel Market, Excursions and the Visit Essex Tourism and Leisure Show fast approaching, Group Travel World previews these massive industry events and the exhibitors that will be in attendance.
Springtime in Paris Special
Paris Je t’aime! Escaping the winter blues by visiting the ever-romantic city of Paris and its wonderful attractions in Spring.
What’s New for 2014
A definitive guide to new attractions and events opening in 2014.
School’s Favourites
Education’s the world as Group Travel World finds leading attractions and destinations to take school groups to.
Theatre Haven
The leading cruise companies outline their group offerings for 2014.
Group Travel Organisers Choice
We speak to Group Travel Organisers to find out which destinations and venues have impressed them in 2013.
UKinbound Special
For overseas groups visiting the UK, we highlight the best ‘first ports of call’ in the UK in terms of attractions and events to see. Added insight is provided by UKinbound, the only trade association to represent and unite the UK’s inbound tourism businesses.
Coach, Rail, Sea & Air
A review of the 2013 World Travel Market.
OutBound Special
Take a break from the UK with air, rail and ferry offerings for British groups to take a short trip to the continent.
Little Monkeys
Group Travel World profiles the animal attractions that are specifically geared up to welcome groups of children.
Group Shopping for Overseas Visitors
The UK shopping attractions which overseas group visitors flock to.
Transport options to get groups to and from the UK plus coach, rail and air options for internal travel.
A look at everything that’s new in the West End and beyond in our guide to new theatre for 2014.
www.grouptravelworld.com
Group Travel World.com is currently undergoing major upgrade; we will email you prior to launch. The sample issue will be maintained online for everyone to see and the current issue will remain updated for subscribers to view.
Display Dimensions & Rates 2013/14
FULL PAGE (Trim) 297mm x 210mm
Art work deadline, last Monday of the month. Editorial deadline on request
FULL PAGE (Type Area) 277mm x 190mm
(+ 3mm bleed)
Display Rates
1
quarter PAGE (Horizontal) 68mm x 190mm
QUARTER PAGE (Vertical) 134mm x 93mm
HALF PAGE (Vertical) 277mm x 93mm
HALF PAGE (Horizontal) 134mm x 190mm
3
5
10
25
STRIP 20mm x 190mm
Special Positions
Full Page
£900 £875 £850 £800 £775
Inside Front Cover
£1,100
Half Page
£500 £480 £460 £420 £400
Outside Back Cover
£1,050
Quarter Page £300 £290 £275 £250 £225
Double Page Spread
£1,700
Strip
Guaranteed Position
+15%
£200 £195 £190 £185 £175
Production Formats n Type Area: Please ensure there is at least 10mm clearance between type trim. If this is not adhered to we cannot be held responsible for missing data. n Bleed: For full-bleed full page adverts, please include bleed of 3mm on all edges. n Formats: Our preferred format is high resolution PDF (version 1.3). Files should be supplied to the correct ad size using CMYK colour space with fonts embedded and all elements set to 300 dpi. n Other formats: Adobe Indesign, Illustrator and Photoshop, Quark Xpress and most current PC software supported. n Images: All image files to be supplied as TIF, EPS or JPG (minimum resolution 300 dpi at size to be used). NB: We do not accept screen graphics taken from websites as they do not conform to magazine printing quality. n Text: Text only, rich text format or as MS Word document. Fonts must be embedded. n Delivery Methods: Electronic transfer of material using email, post or ftp. n Email: PDF or compressed (ZIP/SIT), no size limit, send to june@adsproduction.co.uk. n Post: CD ROM with colour proofs to Group Travel & Coach World, 3 The Office Village, Cygnet Park, Forder Way, Hampton, Peterborough, Cambridgeshire, PE7 8GX. Tel: 01733 293240.
Loose Inserts 10g – Full Run
£200/1,000
Add £10 per 1,000 per 10g increase (i.e. 20g = £210/1,000)
Belly Band
Full Cover Wrap
£3,000
£4,000