3 minute read

Maximizing Seatrade Cruise Global: Easy as FCCA Cruise executives, meetings

Maximizing Seatrade Cruise Global: Easy as FCCA

Seatrade Cruise Global is an excitTo foster these engagements during while benefitting a worthy cause—the ing time for the Florida-Caribbean Seatrade and help actualize its numerous FCCA Foundation, the non-profit, char Cruise Association (FCCA), synonyresources and high-level attendees, the itable organization that funds humanmous with renewing and creating business FCCA programmed a block of functions itarian causes in the Caribbean and partnerships, discussing ideas and tackling coinciding with the event to ensure that Latin America. industry issues with the attending cruise Platinum Members have a direct line to On the following evening, the line representatives and global stakeholdthe FCCA Member Line executives. open-registration FCCA Gala joins parers. Of course, these opportunities are vast The FCCA booth itself (#2621) serves ticipants for a private, sit-down dinner during the event’s standard programming, as the site for many of these. Besides being with a cruise line executive or even a but the FCCA maximizes these chances a one-stop shop for all attendees to learn president and/or CEO, such as Goldstein, for its Platinum Members. more about the FCCA and what it offers, along with Michael Bayley, President &

Advertisement

After all, Seatrade and the FCCA the booth also hosts networking receptions CEO, Royal Caribbean International; have developed a strong, synergistic to promote destinations and companies, Christine Duffy, President, Carnival relationship while working together for while bringing together Platinum Members Cruise Line; Lisa Lutoff-Perlo, President more than a quarter-century. The collaband cruise executives in a private atmo& CEO, Celebrity Cruises; Richard Sasso, oration began back in the Chairman, MSC Cruises early 1990s, with the FCCA USA; and Andy Stuart, actively participating in the President & CEO, Norwegian planning and organization Cruise Line. of Seatrade and Seatrade The influential audience supporting the FCCA’s will also be on-hand with all Caribbean-based annual conattendees for a 90-minute netference, fundraising events working reception and silent and charitable activities. art auction sponsored by Park

Today, that collaboration West Gallery before sitting benefits FCCA members par down to host the dinner with ticipating in Seatrade Cruise a side of relationship and Global. As with everything in business development. which the FCCA participates, Individual tickets were one of its main goals is to “THE FCCA OPENS THE DOOR TO THE also available with execupositively impact the working relationship between its mem CRUISE INDUSTRY AND PUTS YOU IN tives ranging from managers to senior vice presidents bers and executives from its THE MIDDLE OF THE ACTION.” throughout the many sectors Member Lines that operate ranging from operations nearly 200 ships in the FCCA’s —MICKY ARISON, Chairman, Carnival Corporation & plc and destination developpartner destinations. ment, to government rela

The FCCA does this by providing sphere. Plus, many of the same executives tions and itinerary planning. More than multiple events and opportunities to put and members cycle in and out of the booth just admission, the tickets included full members on a first-name basis with FCCA for meetings arranged by the FCCA. access to the functions and benefited a Member Line executives, presidents and Of course, there are also the annual good cause, with all proceeds benefiting CEOs—interactions that spawn relationFCCA events that have become tradition the FCCA Foundation. ships and put a foot in the door. This is for many cruise executives and Platinum Indeed, 2018 Seatrade Cruise Global a key component of the FCCA Platinum Members. An annual pre-event welcoming will benefit participants with its sucMembership program and a vital resource party offered members and cruise execucess-proven formula combined with many for any entity doing or desiring business tives an intimate affair to reacquaint and new features by UBM, but the FCCA with the cruise industry. prepare for the days and discussions ahead. offers backstage passes to visit the real rock

“FCCA events always give me an Wednesday, March 7 features not stars—key decision makers from FCCA opportunity to meet valuable industry only one of the networking receptions Member Lines. stakeholders,” said Adam Goldstein, gathering members and executives, but Or, as Micky Arison, chairman of president and COO of Royal Caribbean also a Table Tennis Challenge hosted by Carnival Corporation & plc, said, “The Cruises Ltd. and chairman of the FCCA. Goldstein himself, who will match up FCCA opens the door to the cruise “These are the people who have ideas and with event sponsors looking for a unique industry and puts you in the middle of projects I want, and need, to know about.” networking and exposure opportunity, the action.”

This article is from: