Editorial Calendar and Pricing Guide
2016
Letter from the Editor-in-Chief The year 2016 will be a transitional year for RTC Magazine, as it is for most of our advertisers and readers. The world of embedded computing is changing rapidly, connecting once isolated and complex systems to the cloud for enhanced capabilities. Machineto-machine (M2M) and the Internet of Things have brought together new possibilities, and with those possibilities new challenges for our technical community. They have rapidly expanded embedded systems that were once internal and industrial devices into the world of the consumer. RTC Magazine is catching this wave with its in-depth coverage for the engineers and developers who will be creating this connected world. RTC continues to not only evolve with our industry but continues to define the key challenges and insights of our day.
Job Descriptions Chief Technical Officer/ Executive Mgt.
19% 41%
Engineering Mgr./Team Leader
32%
Hardware Developer/Engineer
28%
Software Architect/Developer Marketing/Business Development
3%
Areas of Engineering Development 32%
Connectivity
At RTC Magazine we’ve seen this transition coming for some time, and have been preparing the way forward. RTC Magazine teams up with Intelligent Systems Source to provide the most comprehensive product and technology resource available to the embedded industry. In 2016 you’ll be able to take advantage of RTC’s outstanding technical and product editorial coverage, advertise in a highly integrated and omni-channel program, or focus efforts on lead development through our completely unique and risk-free Pay-per-Lead Program.
28%
Control Functions Signal Processing 12%
19%
Safety/Security
37%
Hardware Definition
30%
Software Architecture
49%
System Integration
We see 2016 as a year of incredible opportunity. We look forward to being your partner in delivering quality technical information to thousands of decision-makers every day.
New for 2016: Technology and Security for the Internet of Things The Internet of Things has literally exploded out of the Internet as we have known it. The pace of this development is continuing to accelerate and has changed the nature of what we think of as embedded systems. It is hardly possible to imagine an embedded device that is not somehow connected to a local network and ultimately to the Internet. This allows not only remote control and monitoring but also the collection of staggering amounts of data. Because of the importance of this development, which is expected to soon hit more than 30 billion connected devices worldwide, we have created this new section devoted to the development and security issues of the IoT. We will be bringing contributions with our traditional standards of high technical detail and relevance for developers seeking the latest in innovation and insight into the issues affecting this field. The new section will cover all aspects affecting development and deployment of IoT technology with special emphasis on perhaps the most challenging factor—security.
Readers’ End Use Function Test & Measurement
Other
2%
Communications
13%
9%
Security
11%
Automation & Control
28%
Transportation
14%
Military
8%
Medical
15%
RTC Magazine and Intelligent Systems Source Become One Digital Program Intelligent Systems Source (ISS) teams up with RTC Magazine to provide one of the most engaging digital experiences in the embedded industry. Expanding its combined digital footprint takes RTC Magazine advertisers from 15,000 online monthly visitors to over 50,000. ISS digital activities now provide you with the ability to increase your reach and frequency with a single placement. Place an online ad and be displayed on RTC Magazine editorially heavy website and Intelligent Systems Source’s unique parametric search engine which Markets, Educates, and Sales Embedded products and services.
Web Advertising Top Leaderboard
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$1,250
Mini Leaderboard
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Body Ad
Top Leaderboard
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$1,250
$950
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Contact Us
$1,100
300px × 250px
$950
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300px × 250px
$950
1/2 Body Ad
300px × 125px
$625
1/2 Body Ad
300px × 125px
$625
Tile Ad
125px × 125px
$395
Whitepaper
Contact Us
$295
Whitepaper
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$295 Top Product
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$480
Road Block
500px × 500px
Market, Educate and Sell, is the philosophy that has brought Intelligent Systems Source double digit growth in 2015. Allow ISS to educate its community about your technologies by posting material side by side with an industry first parametric search engine, whitepaper listings, industry leading editorial, and monthly E-Newsletter to 50,000+ professionals.
$2,100
Print Advertising Rates Size
One ad, two websites, over triple the exposure.
Electronic Newsletter (ISS)
1X
2X
3X
4X
6X
8X
12X
2 Page Spread
$4,513
$4,275
$4,018
$3,780
$3,685
$3,515
$3,443
Full Page
$3,009
$2,851
$2,679
$2,520
$2,456
$2,344
$2,295
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$2,795
$2,652
$2,490
$2,332
$2,284
$2,204
$2,134
1/2 Page
$2,007
$1,904
$1,789
$1,710
$1,641
$1,585
$1,533
1/3 Page
$1,466
$1,390
$1,306
$1,268
$1,197
$1,173
$1,120
1/4 Page
$1,110
$1,053
$990
$952
$906
$872
$848
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2016 Editorial Calendar Technology Core
Technology and Security for the Internet of Things
Technology in Systems
Technology Deployed
Product ShowcaseBonus Advertising Opportunities
JAN
Intel: High Performance in Small, Connected Devices
IoT Security Roundtable: Expanding on Ideas
Android, Linux and Windows: Can they Co-exist?
Bringing the “Human” to HMI in Small Devices
ARM Module Showcase MicroTCA Showcase
FEB
Hetergeneous System Architecture: Different Designs under One (silicon) Roof
Small Sensors and Actuators for Distributed Control
Advances in USB: Faster, Simpler, More Versatile
Linux: From Large Servers to “Small” Devices
FPGA Board Showcase USB & USB Module Showcase
MAR
Development Tools for Diverse SoCs
Secure Management for the Internet of Things
Develpopment Tools for Complex SoCs
Medical Devices: Intelligence Plus Connectivity
USB Wireless ModulesPCI Express
APR
Numeric-Intensive Processing on SoCs
Sensor to Cloud: Security from Smallest to Largest
Stackable Systems: Evolution Toward COM?
Flexible Integration for Changing Industrial Needs
PC/104 and Stackable Module Showcase
MAY
High-Performance Embedded--Bringing the Elements Together
Intelligent Sensors Feed Preprocessed Data to the Edge
PCIe--The Latest Developments to Even Better Connectivity
Software Pervades the Automobile: Innovation and Standards
Solid-State Drives ShowcaseIndustrial Box PC Showcase
JUN
Heterogeneous System Architecture: Uniting Elements in the SoC
Optical Connectivity: Inside the Systems and Out to the IoT
MEMS Devices Build Active Applications
Machine Vision and Motion Control
Multi-Core Board Showcase Multicore Development Tools
JUL
Control Network Development
IoT and the Smart Grid: Synergy for New Ideas
Active Power Management for Mobile Devices
Raise the Performance and Dissipate the Heat
Data Acquisition Showcase
AUG
RTOSs: Aiming for Configurable Performance
Windows 10 Spans the Internet of Things
Tablets and Smartphones as User Interfaces
The Smart Home: How Comfortable is “Smart”?
3U CompactPCI Showcase
SEP
ARM: Forming the Hearts of SoCs
Security for Wireless and Wired–Different Considerations?
Hypervisors and Virtualization: Making the Most of Multicore
Building Management Systems
Rugged SBC Showcase Real-Time Development Tools
OCT
The Sate of Robotics: Bringing Together Senses and Action
Analyzing and Using Big Data on the IoT
Bluetooth, Wi-Fi and Zigbee: Orchestrating Connectivity
Telemedicine: Connecting Expertise with Remote Patients
Intel Core-Based Module Showcase
NOV
The Future of Stackable Modules: PC/104 and Beyond
Machine to Machine within the IoT
Really Small Modules: Custom Design or Standard Form Factor?
Digital Signage: Drawing in the Customer with Graphics
COM Express Showcase Carrier Board Design Showcase
DEC
Mezzanine Boards for Focused System Configuration
Energy Harvesting for Low-Power Netowrks
Once it was a Box, Then it was a Board, Now it is a Chip: Where will Integration Lead?
Systems for Fleet Management and Freight Tracking
CPU/GPGPUEditorial Index
Editorial
Western Sales
Eastern Sales
John Koon RTC Magazine – Editor-in-chief johnk@rtcgroup.com W: (949) 226-2010 C: (858) 729-4018
John Reardon Western Regional Sales Manager johnr@rtcgroup.com W: (949) 226-2032
Ruby Brower Eastern Regional Sales Manager rubyb@rtcgroup.com W: (949) 226-2004 C: (949) 295-7613