2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE Asia Pacific / Apr 2022 No.of Wins
41.3
233
29.4
27.4
86
27.1
27.1
131
13.8
13.8
162
13.6
13.6
34
12.9
12.9
37
10.4
57
RANK LAST MONTH
1
1
2
2
3
3
4
4
5
5
6
7
7
29
8
6
BBH
Singapore Tourism Board Singapore
9.2
9.2
1
9
9
McCann Worldgroup
Galderma Philippines Project, NTT Japan Project, Sanofi China Project
6.6
6.6
30
10
8
BBDO
HCF Australia, Storytel Korea, CHANGAN EV - C385 China
8.5
6.5
35
11
10
R/GA
LendLease APAC, General Motors China APAC, Earth 2 APAC
4.2
4.2
7
4.0
4.0
9
3.5
3.5
7
2.8
2.8
72
2.4
2.4
5
AGENCY
RECENT WINS
JD.com China, Huawei China, Tata Digital India Asian Alliance Project, Suree DDB Interfoods Thailand Project, Meesho India Sun Pharmaceutical Industries Ltd Wunderman Thompson India, AU Small Finance India, Edelweiss India Project Watson's Personal Care Stores Taiwan, Honda Vietnam Co., Ltd. Dentsu Vietnam Project, Chowking Food Corp. Philippines Celio India, Connor's Stout Porter Havas Worldwide Malaysia, MOLSON COORS Shift Australia, Worksafe VIC M&C Saatchi Group Australia, Hire up Australia Boonthavorn Thailand Project, ITC VMLY&R India, TTK India Ogilvy
12
11
Grey Group
Monster Energy China, General Motors China, Virbac Australia Project
13
12
Mullenlowe Group
Aleve Global, BuyersBuyers Australia, Austrade Global
Wondrlab
Quiz Master India, Sachar Gaming Khel Play India, Grohe India -Lixil India Project KFC China Project, Standard Foods China Project, Mary Kay China
42.3
19.6
RECENT LOSSES
Siemens Global
Singapore Tourism Singapore
Aleve Global
14
13
15
-
Isobar
16
-
One Green Bean
J&J hair and skin care brands Australia "content"
2.0
2.0
1
17
14
Leo Burnett
SingTel Singapore social media and content marketing
1.5
1.5
1
18
15
The Works
1.2
1.2
6
19
16
It's Friday
1.0
1.0
2
1.5
0.9
2
2022 (Jan-Apr ):
198.3
970
2021 (Jan-Apr ):
261.6
1,032
YoY Comparison:
-24.2%
-6.0%
20
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
17
Saatchi & Saatchi
Flight Deck Australia Project Domino's Australia, Colonial First State Australia Siemens Global, Medecins Sans Frontieres Australia