2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE Global / Apr 2022
1
RANK THIS MONTH
RANK LAST MONTH
1
1
2
2
3
7
4
4
5
9
6
-
7
3
8
8
9
5
10
6
11
10
12
11
13
21
14
12
15
13
16
16
17
14
18
15
19
22
20
17
AGENCY
RECENT WINS
ADIDAS UK, Baird UK Project, Lycée Franç ais Charles de Gaulle UK Project Chinese Basketball Association Ogilvy China, H&M China, Hisilicon China TCL China Project, Peranakan VMLY&R Museum Singapore Project, Ananda Development Thailand Victoria & Albert Museum UK, DDB Laithwaites UK, Ergo Germany Kisna Jewellers (Hari Krishna Wunderman Thompson Exports) India, Barbeque Nation India, Kyndryl India Project OKRP Burger King US XFL Pro Football US, LendLease R/GA APAC, Racetrac US, General Motors China Woolworths Social Australia, Sun M&C Saatchi Group Life Insurance Indonesia Project Aleve Global, BuyersBuyers MullenLowe Group Australia, Austrade Global TBWA Jack In The Box US Barclaycard consumer UK, Leo BBH Pharma Global, Wild Natural UK, Engine Gin UK Project JunLeBao Dairy Industry China, SAIC Dentsu Mortor China, Amplifon France Qatar Airways Global, Xiao mi China McCann WorldGroup Project, Ralph Lauren China Project Mondelez International China, Grey Group Ooredoo Qatar, Warren Mexico Project Twizza US, L'Occitaine France Digital FCB + Social, Crisis Revolution Switzerland Medecins Sans Frontieres Australia, Saatchi & Saatchi Siemens Global, TUC crackers Europe, Churchill Insurance UK Virgin Media UK, Evri (ex Hermes VCCP delivery) UK Healthline US, Illumina Global, FIG Major League Baseball (MLB) US Project KFC China, Standard Foods China Isobar Project, Mary Kay China Highdive Lay's US Havas Worldwide
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
62.9
Scholl Global
56.4
155
47.3
Siemens Global
42.3
234
48.9
Singapore Tourism Board
39.7
86
39.2
Virgin Media UK
31.2
94
31.6
Grolsch Global
30.6
134
29.0
29.0
1
29.0
29.0
37
23.5
23.5
87
28.2
23.2
15
22.0
20.0
2
16.5
7
14.8
14.8
164
8.6
8.6
31
7.8
32
6.5
14
6.4
5
6.3
6.3
2
6.0
6.0
6
6.0
6.0
37
5.0
5.0
1
2022 (Jan-Apr):
444.0
1,419
2021 (Jan-Apr):
585.1
1,547
YoY Comparison:
-24.1%
-8.3%
16.5
8.3
Singtel APAC
Barmer Germany
6.5
7.0
NIB Australia