www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Japan/ April 2013
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
McCann WorldGroup
IHG Project, Giant Project, Japan Sports Association Project
6.74
6.74
2
5
Leo Burnett
Mini BMW, Scoot Airlines
1.05
1.05
3
3=
Ogilvy
Orix Bank AirAsia, Jawbone
0.68
0.68
4
2
Y&R
Xing, Nikon Project, Honda Motor
0.64
0.64
5
3=
TBWA
0.38
0.38
6
7
DDB
Takeda
0.33
0.33
7
8=
JWT
STB
0.30
0.30
8
6
M&C Saatchi
Honda Project, JCB Card Project
0.05
0.05
9=
8=
BBDO
0.00
0.00
9=
8=
Wieden & Kennedy
0.00
0.00
9=
8=
Publicis
0.00
0.00
9=
8=
Havas Worldwide
0.00
0.00
9=
8=
Saatchi & Saatchi
0.00
0.00
9=
8=
Bates
0.00
0.00
9=
8=
Lowe
0.00
0.00
9=
8=
Grey Group
0.00
0.00
9=
8=
DraftFCB
0.00
0.00
9=
8=
Dentsu
0.00
0.00
AGENCY
RECENT WINS
RECENT LOSSES