www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Philippines/ April 2013
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
McCann WorldGroup
Nestle Cereals Project
4.86
4.86
2
2
Leo Burnett
Puregold, P&G, Samsung
1.05
1.05
3
4
Publicis
Asia Brewery, Blackberry, Motortrade
0.65
0.65
4
8
Grey Group
Department of Finance, Andoks Corporation, NUR Nissin Pasta Express
0.43
0.43
5
3
DDB
PLDT Telpad, Volkswagen, Bayer Regional
0.40
0.40
6=
5
TBWA
Alaska NutriBuild 345 Project, Luxasia Majolica Majorca Project, MCC Project
0.32
0.32
6=
6
Ogilvy
Enervon Activ, AIM Project，Wyeth Philippines Project
0.32
0.32
8
9=
JWT
STB
0.30
0.30
9
7
Y&R
Pascual Laboratories
0.19
0.19
10=
9=
Havas Worldwide
0.00
0.00
10=
9=
Bates
0.00
0.00
10=
9=
Saatchi & Saatchi
0.00
0.00
10=
9=
M&C Saatchi
0.00
0.00
10=
9=
DraftFCB
0.00
0.00
15
15
Dentsu
0.00
16
16
BBDO
17
17
Lowe
AGENCY
RECENT WINS
YMPH, Monde Nissin Project
RECENT LOSSES
YMPH
(0.01)
0.05
(0.26)
0.00
(0.75)