www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Australia/ Aug 2014
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Y&R
Telstra Project, Climate Change Project, Almond Breeze Project
12.64
2
2
McCann WorldGroup
Consumer Affairs Victoria Project, Shayer Developments Project, AMF Bowling
8.90
8.90
3
3
Leo Burnett
Woolworth Retail，Bonds Retail,CFX (Digital), Diageo Media,
6.24
6.24
4
4
DDB
BT Financial Group, Merlin Entertainment Group
5.35
5.35
5
14=
Clemenger BBDO
Myer
5.00
5.00
6
5
SapientNitro
Mondelez, Metlife, Citibank Project
4.80
4.80
7
6
M&C Saatchi
IAG, A2 Milk，Lexus
3.50
3.50
8
7
JWT
Transport for NSW, Beyondblue Project, La Trobe University
2.87
2.87
9
9
BMF
NCE,MLA
0.85
10
10
The Monkeys
MLA
0.60
11
11
Publicis
Cooper Tires, Barangaroo, QBE
0.47
12
12
Grey Group
National Heart Foundation Project, Canberra Outlet, GPET Project
0.12
0.12
13
13
TBWA
OneShift Project, Krispy Kreme Project
0.05
0.05
14=
14=
Dentsu
Uber Global Project
0.00
0.00
14=
14=
Lowe
0.00
0.00
14=
14=
FCB
0.00
0.00
14=
14=
Iris
0.00
0.00
18
19
Havas Worldwide
0.00
La Trobe University
(0.52)
19
20
Saatchi & Saatchi
Petronas Lubricant
0.20
Lexus
(0.80)
20
8
Ogilvy
Conga Food
2.40
Myer
(3.35)
AGENCY
RECENT WINS
RECENT LOSSES
Microsoft CRM
The Smith Family
12.34
0.67
0.60
Tattsbet
0.43