www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Hong Kong/ Aug 2014
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
Trade Development Council Project, Indigo Project, New World Project
5.43
5.43
2
2
McCann WorldGroup
Shiseido Project, HMV Project, HK Good Foundation Project
3.63
3.63
3
3
DDB
Watson's Private Label Project, Ngong Ping 360, Anmum Project
3.64
4
4
JWT
Carlsberg, Sun Hung Kai Properties Project, Hysan Properties Project
1.76
1.76
5
5
Leo Burnett
Mundipharma Project
1.55
1.55
6
6
SapientNitro
Lane Crawford Project
1.00
1.00
7
13=
BBDO
MetLife
0.30
0.30
8
7
Y&R
Government Client
0.39
9
8
Saatchi & Saatchi
Merck
0.24
0.24
10
9
Lowe
Milk Client
0.20
0.20
11
10
TBWA
FMCG Client
0.13
0.13
12
11
Dentsu
Royal Medic Project, Tai Pan Bakery Project
0.02
0.02
13
12
Publicis
Digitas Lbi
0.01
0.01
13=
13=
FCB
0.00
0.00
13=
13=
M&C Saatchi
0.00
0.00
13=
13=
Bates
0.00
0.00
13=
13=
Havas Worldwide
0.00
0.00
18
18
Grey Group
0.00
AGENCY
RECENT WINS
RECENT LOSSES
Finance Client
Microsoft CRM
GSK Project
2.35
0.29
(0.10)