R3 2022 August New Business League - Taiwan

Page 1

2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE Taiwan / Aug 2022 ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

2.9

2.9

38

LCY CHEMICAL CORP., Cathay Bank

1.9

1.9

18

Isobar

PepsiCo, Taiwan Shiseido, Zespri

1.7

1.7

17

4

Publicis Worldwide

STARLUX Airlines, Jingshuo Optical Co., Ltd.

1.0

1.0

5

5

6

BBDO

IQOS Project, Edrington Proejct, lINE shopping Proejct

0.7

0.7

7

6

5

Leo Burnett

Taiwan High Speed Rail, Edrington

0.6

0.6

3

7

7

Wunderman Thompson FMCG Client

0.3

0.3

3

8

8

FCB

0.1

0.1

2

2022(Jan-Aug)

9.1

93

2021(Jan-Aug)

7.8

65

17.0%

43.1%

RANK THIS MONTH

RANK LAST MONTH

1

1

Dentsu

Taiwan Securities Association, Lungyen Life Service Corporation Project

2

2

Ogilvy

3

3

4

AGENCY

RECENT WINS

Malaysia, Korea, Taiwan

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

YoY Comparison:

1


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