www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE India/ August 2013
1
ESTIMATED YTD WIN REVENUE (Crore)
ESTIMATED OVERALL YTD REVENUE (Crore)
RANK THIS MONTH
RANK LAST MONTH
1
1
Mudra DDB
Lotus Shopping Centres, The Hindu, InOrbit Malls
765.97
Amira Food
756.80
2
2
Ogilvy
National Skill Development Corporation, Adani Wilmar, AIMA
462.72
Star Plus
462.72
3
4
McCann WorldGroup
Ratnakar Bank Project, A R Rahaman Project, KMB Estates
218.33
217.85
4
3
Leo Burnett
IDFC Mutual Fund, Axis Bank Project, Birla Sunlife Mutual Fund Project
212.08
212.08
5
5
Lowe
The Wadia Group, Cotton Asia Textile Industries, OLX.in
149.30
149.30
6
11
JWT
SpiceJet, K7 Computing, KidZania
164.68
7
6
RK Swamy BBDO
Tourism Australia
77.20
77.20
8
7
Dentsu
Toshiba,Mandom, Suntory Narang, Max Healthcare
66.97
66.97
9
8
Grey Group India
Central Bank of India, Indiabulls Housing Finance Project, ICICI Bank
69.00
10
12
Havas Worldwide
Del Monte
41.01
11
9
DraftFCB
HCL Technologies, M.M Publications, Prabhat Film Company
30.88
12
10
Bates 141
13
15
BBH
14
16
15=
AGENCY
RECENT WINS
RECENT LOSSES
Cargill
SpiceJet
132.93
44.87
41.01
Abbott Digene
26.06
24.61
24.61
DSP BlackRock Mutual Fund
24.13
24.13
TBWA
Celio, Nissan Datsun
28.95
13=
Contract Advertising
Star Plus
14.48
14.48
15=
13=
Rediffusion Y&R
Anandabazar Patrika, Abbott Digene
14.48
14.48
17
17
Publicis + Publicis Ambiance
Subway, Ariisto Realtors, KUL
3.38
18=
18=
M&C Saatchi
0.00
0.00
18=
18=
Percept
0.00
0.00
18=
18=
Law and Kenneth
0.00
0.00
18=
18=
Iris
0.00
0.00
18=
18=
Wieden & Kennedy
0.00
0.00
18=
18=
Madison Creative
0.00
0.00
24
24
Saatchi & Saatchi
0.00
Style Spa
Roche Project
Experion
19.30
2.90
(28.95)