2021 CREATIVE AGENCIES NEW BUSINESS LEAGUE Thailand / Dec 2021
1
RANK THIS MONTH
RANK LAST MONTH
1
1
2
3
3
2
4
4
5
5
AGENCY
RECENT WINS
TREG MQDC, Central Group, Tyson Wunderman Thompson Foods Project, Unif Thailand, DTAC Project， Ford Project Scotch (Chicken Essence), AIS VMLY&R Project, CP Food Solutions Project, Top Solvent, Carsome Siam Piwat Company Limited, Central Restaurant Group, Charoen Ogilvy Pokphan Group, PTT, Noble Development Public Company Limited Musical.ly Inc Project, TC Pharma Grey Group Various, Punthai Coffee, Advanced Info Service Public Company McCann WorldGroup
Zoetis Project, Twilio Project Scotch Bird Nest Beverage Project, Oppo Reno Project Siam Kubota, Tasuko Project, Thai Oil PCL Project, Allergan Aesthetics Project Unicharm - Sofy : LINE Platform Project, Allergan Aesthetics Project, Board of Investment of Thailand (BOI) Project Bangchak Corporation, Asian Group Service Co Ltd Project, IRPC Project, NONGPHO Project, Tiger Jewelry Project
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
11.7
11.7
40
9.2
9.2
11
8.7
8.7
84
1.4
1.4
10
0.5
0.5
4
0.4
0.4
6
0.2
0.2
9
0.2
0.2
5
0.2
0.2
7
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
6
6
BBDO
7
7
Leo Burnett
8
8
Digitas
9
9
DDB
10
10
Dentsu
Dole Thailand Limited Project
0.1
0.1
6
11
11
Saatchi & Saatchi
Chemical Client
0.0
0.0
1
12
12
Isobar
Retail Client
0.0
0.0
3
13
13
Brilliant & Million
Coco Max Project
0.0
0.0
1
2021 (Jan-Dec):
31.7
187
2020 (Jan-Dec):
20.3
183
YoY Comparison:
55.8%
2.2%