www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE India/ December 2013
1
ESTIMATED YTD WIN REVENUE (Crore)
ESTIMATED OVERALL YTD REVENUE (Crore)
RANK THIS MONTH
RANK LAST MONTH
1
1
Mudra DDB
Crompton Greaves Project, Huawei, Colgate Sensitive Project
1231.34
Jyothy Laboratories-Maxo Mosquito Project
1207.70
2
2
Ogilvy
Macrotech Constructions Project, Best Foods, Strand Life Sciences
579.24
Star Plus
569.59
3
3
JWT
Goibibo, Rotary International Project, Indiana Textile Mills Project
320.33
CII Project
247.69
4
4
McCann WorldGroup
Piramal Healthcare, A R Rahaman Project, KMB Estates
231.84
Population Services International Project
219.90
5
5
Leo Burnett
IDFC Mutual Fund, Axis Bank Project, Birla Sunlife Mutual Fund Project
235.24
Tata Chemicals
186.99
6
6
Lowe
Finolex, Kerala Co-operative Milk Marketing Federation India
187.22
LIC Housing Finance
181.92
7
7
RK Swamy BBDO
Tourism Australia
77.20
77.20
8
8
Dentsu
TVS Project, Ajinomoto Project, MRF
69.58
69.58
9
9
Law and Kenneth
48.25
48.25
10
10
TBWA
Hyundai Motor, Panasonic Mobiles Project, Triveni Group Project
58.87
Style Spa
44.39
11
13
Grey Group India
Coca-Cola Project, Vilasrao Deshmukh Foundation Project, Adani Twonship & Real Estate Project
82.51
SpiceJet
43.91
12
14
Rediffusion Y&R
Toyota Kirloskar Project, Shiseido Project, Club Mahindra Project
52.35
Zydus Wellness
37.88
13
11
Havas Worldwide
Del Monte
41.01
Allergan
37.39
14
12
Bates 141
15
15
Contract Advertising
16
16
BBH
17=
17=
M&C Saatchi
0.00
0.00
17=
17=
Percept
0.00
0.00
17=
17=
Iris
0.00
0.00
17=
17=
Wieden & Kennedy
0.00
0.00
17=
17=
Madison Creative
0.00
0.00
22
22
Publicis + Publicis Ambiance
Subway, Ariisto Realtors, KUL
3.38
Olympic Laminates
(11.58)
23
23
DraftFCB
HCL Technologies, M.M Publications, Prabhat Film Company
45.36
BMW Project
(18.82)
24
24
Saatchi & Saatchi
0.00
Experion
(48.25)
AGENCY
RECENT WINS
RECENT LOSSES
39.08
35.46
Zydus Wellness, Star Plus
33.78
21.29
DSP BlackRock Mutual Fund
24.13
Rediff.com
14.48