2014 HOLDING COMPANY M&A LEAGUE
DECEMBER
Global Rank This month
Rank Last Month
Holding Group
Recent Acquisitions
Total Sales Value (US$m)
1
1
Publicis Groupe
Relevant 24 US, Sapient, Nurun Global, Matomy Israel
4,246
2
2
WPP
The Swift Collective US, InsightExpress US, Rentrak US
1,104
3
5
BlueFocus
Vision 7 Canada, Zamplus China, Bay Line China
341
4
3
Dentsu
Tempero UK, Fetch UK, MKTG INC US
282
5
4
Interpublic
Genuine Interactive US, Profero Global, Promoqube Turkey
162
6
6
Omnicom
DDCA US, Heimat Global, In Press Brazil
117
7
-
Cheil Worldwide
Iris Worldwide
113
8
7
LianTronics
Utop China
75
9
8
New Culture
Dakesi China, Tulip China
63
10
9
Hakuhodo
Red Peak Group US, SYPartners US, GHC Asia
62
11
10
LEO Group
Arkr Digital China, Amber Communications China, Media V China
49
12
11
Havas
GT Media Global, Bizkit Wisely AB Global
46
13
12
Spearhead
D&S China, ALLYES China
42
14
-
Phenix Publishing & Media Group
Adsame China
37
15
14
MDC Partners
Hunter PR US
28
6,769
METHODOLOGY
R3 monthly reviews all public sources for M&A news across all marketing and media sectors in compiling this table. The complete table covers all individual acquisitions, more than can be featured in this summary report. R3 applies a consistent multiplier to the estimated revenue of all agencies acquired, based on the reported percentage required. Regardless of earn out terms, R3 assumes full sale amount of acquisitions at time of sale. For more details, write to greg@rthree.com .