www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Asia Pacific/ Feb 2013
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
2
Ogilvy
Malakoff Malaysia, IPM Thailand, UniPresident Thailand
20.35
Star Plus India
19.95
2
1
McCann WorldGroup
Nation Today Project India, Princess Cruise Singapore, Philips India
16.08
Wellcome Hong Kong
15.03
3
6
DDB
Bentley Project China, Henderson Hong Kong, Opera Australia
7.59
7.52
4
3
Lowe
Office of Road Safety Australia, Garuda Indonesia Global, Heineken China
5.17
5.10
5
7
Y&R
Commonwealth Bank Project Australia, Honda Motor Japan, Kellogg's Australia
4.48
4.48
6
4
Leo Burnett
Peters Ice Cream Australia, Line Taiwan, BMW Greater China
4.89
7=
9
BBH
Pirelli Global, Qoros Global, H채agen-Dazs Digital Asia Pacific
3.50
7=
21
9
5
10
10
Publicis
Buick LaCrosse China, HTC China, JDB Kunlun Mountains China
3.15
11
8
Dentsu
Yogiyo Project Korea, Moc Chau Milk Project Vietnam, ANA Singapore
3.30
12
12
Grey Group
Wellcome Hong Kong, Sony Handycam Project China, Mengniu Telunsu China
2.77
13
15=
JWT
CAG Singapore, Indosat IM3, Matrix and Mentari Indonesia, SpiceJet India
1.50
1.50
14
15=
BBDO
Sansiri Thailand, Starbucks Corporation Project Hong Kong, Monde Nissin Project Philippines
1.06
1.06
15
15=
SapientNitro
Microsoft Store Launch China, McLaren P1 China
0.80
0.80
16
11
Bates
Unilever Digital Indonesia, SSC Project Singapore, IRDA India
0.42
0.42
17
13
DraftFCB
Paper Plus Group New Zealand, Heineken International Taiwan, Hong Kong Housing Society
1.05
18
14
M&C Saatchi
British Council Hong Kong
0.10
0.10
19=
15=
Iris
0.00
0.00
19=
15=
Wieden & Kennedy
0.00
0.00
19=
15=
Havas Worldwide
0.00
0.00
AGENCY
TBWA
Saatchi & Saatchi
RECENT WINS
Alaska NutriBuild 345 Project Philippines, PTT Lubricants Project Thailand, CP-Meiji Yogurt Thailand Mazda CX-7 and Mazda 6 China, Durex Malaysia, Swire Cold Storage Project China
4.28
RECENT LOSSES
Proton Malaysia
3.79
3.50
Pernod Ricard Australia
3.20
3.48
3.20
Peters Ice Cream Australia
2.75
2.52
SpiceJet India
Mengniu Telunsu China
2.27
0.15