www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Singapore/ Feb 2013
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
NEA Anti-Littering Campaign, Menarini Asia-Pacific, Mundipharma Project
3.49
3.49
2
2
McCann WorldGroup
Princess Cruise, Resorts World Sentosa Project, Petronas Project
1.82
1.82
3=
3=
BBH
Häagen-Dazs Digital Asia Pacific
0.50
0.50
3=
9=
JWT
CAG
0.50
0.50
5
9=
TBWA
0.34
0.34
6
8
7=
AGENCY
RECENT WINS
RECENT LOSSES
Grey Group
Harry’s Holdings, J Food & Culture TV Digital, Eu Yan Sang Project
0.21
0.21
3=
Dentsu
ANA
0.50
0.20
7=
5=
Y&R
RSN
0.20
0.20
7=
5=
Lowe
Garuda Indonesia Global
0.20
0.20
10
7
Bates
SSC Project
0.04
0.04
11=
9=
DDB
0.00
0.00
11=
9=
BBDO
0.00
0.00
11=
9=
Iris
0.00
0.00
11=
9=
M&C Saatchi
0.00
0.00
11=
9=
Saatchi & Saatchi
0.00
0.00
11=
9=
Havas Worldwide
0.00
0.00
11=
9=
Crush
0.00
0.00
11=
9=
DraftFCB
0.00
0.00
11=
9=
Leo Burnett
0.00
0.00
20
20
Publicis
0.00
Burger King
(0.10)