2015 CREATIVE AGENCIES NEW BUSINESS LEAGUE India / Feb 2015
1
ESTIMATED OVERALL YTD REVENUE (Crore)
No.of Wins
157.36
14
RECENT WINS
ESTIMATED YTD WIN REVENUE (Crore)
Leo Burnett
Snap Deal(ATL), PayUMoney, Jyothy Labs
192.63
3
Lowe
Urban Ladder, Dr. Agarwal's Hospital, Practo Technologies Project
159.23
150.98
8
3
2
Grey Group
VLCC, Epic Network Digital Project, Hubtown Digital Project
136.84
136.84
5
4
4
Mudra DDB
Pan Bahar, Population Foundation of India,PLAN
113.34
113.34
21
5
7
McCann WorldGroup
Paytm, Biotique, Times Now
95.48
95.39
9
6
12=
M&C Saatchi
TV Today Network, Pushpanjali Realms & Infratech, Indiahomes.com
85.27
85.27
3
7
6
Ogilvy
EXIM Bank, Mphasis Software, Global Health - Medanta
83.66
83.66
11
8
22
RK Swamy BBDO
P&G Brands, Zandu, Viber Media
55.98
55.36
3
9
8
Publicis + Publicis Ambiance
Aditya Infotech, ET Now, Bombay Stock Exchange
43.54
43.54
18
10
5
Rediffusion Y&R
Tata Power, India Today Group
37.32
37.32
2
11
9
L&K Saatchi & Saatchi
Acer
15.55
15.55
1
12
11
Dentsu
Maruti Suzuki, Jet Airways Project, Genx Entertainment
6.93
6.93
9
13
10
SapientNitro
Education Client
6.22
6.22
1
14
12=
TBWA
Hinustan Times - Studymate Project, The Claridges
1.24
1.24
2
15=
12=
Madison Creative
0.00
0.00
0
15=
12=
Havas Worldwide
0.00
0.00
0
15=
12=
Bates 141
0.00
0.00
0
15=
12=
BBH
0.00
0.00
0
15=
12=
Contract Advertising
0.00
0.00
0
15=
12=
Wieden & Kennedy
0.00
0.00
0
15=
12=
Iris
0.00
0.00
0
22
12=
Percept
0.00
DB Heights
-9.33
0
23
24
JWT
44.78
VLCC
-17.42
10
24
23
FCB
0.00
Snap Deal(ATL)
-20.53
0
941.7
117
RANK THIS MONTH
RANK LAST MONTH
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1
2
AGENCY
RECENT LOSSES
TV Today Network
Prajavani Project
2015 MEDIA AGENCIES NEW BUSINESS LEAGUE India / Feb 2015 ESTIMATED OVERALL YTD REVENUE (Crore)
No.of Wins
128.2
128.18
10
SC Johnson(Planning), Unilever(Search)
68.4
68.42
3
Dentsu Media
Bridgestone, SEBI, Big Basket, Canon Project
44.6
44.58
5
4
MediaCom
SAB Miller, Urban Ladder, Future Group Project
43.9
43.91
4
5
3
Havas Media
OCM, Ranbaxy Consumer Healthcare
41.7
41.74
3
6
2
Vizeum
Panasonic, Hindware, Jet Privalege, VGP Universal Kingdom
30.2
26.81
4
7=
8=
Starcom MediaVest
0.0
0.00
0
7=
8=
MEC
0.0
0.00
0
7=
8=
TME
0.0
0.00
0
7=
8=
Allied Media
0.0
0.00
0
7=
8=
Madison Media
0.0
0.00
0
7=
8=
Lodestar Universal
0.0
0.00
0
13
16
OMD
Citrus Payment Solutions, CRI Pumps
8.6
Association of Mutual Funds of India
-0.75
3
14
15
Mindshare
PayUMoney
9.3
Bridgestone
-3.11
1
15
6
ZenithOptimedia
Junglee Games
9.3
Somany Tiles
-9.33
1
16
10
Lintas Media Group
0.0
Hindware
-10.26
0
17
17
Maxus
SC Johnson(Planning)
-34.21
3
296.0
37
RANK THIS MONTH
RANK LAST MONTH
1
7
Carat
JSW(Planning), Fourjone Realtors(Planning), Sunstone(Planning)
2
1
PHD
3
5
4
AGENCY
RECENT WINS
Somany Tiles, Greenlam, BPL Techno Vision
ESTIMATED YTD WIN REVENUE (Crore)
28.0
RECENT LOSSES
CRI Pumps
METHODOLOGY The R3 New Business League has been compiled each of the last 150 months using data supplied by 26 multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI for clients across the region. For more details please write to greg@rthree.com
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