www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE India/ February 2014
1
ESTIMATED YTD WIN REVENUE (Crore)
ESTIMATED OVERALL YTD REVENUE (Crore)
RANK THIS MONTH
RANK LAST MONTH
1
1
Lowe
Myntra.com, Engro Foods, Astral Poly, Calypso Premises
2
5
Grey Group India
Cadbury (Digital), Shaze Luxury Retail, ITC Foods (Juices)
72.38
72.38
3
3
Ogilvy
United Spirits, Dabur, Federal Bank, Metropolis
71.89
71.89
4
6
Mudra DDB
Big Bazaar, Puma, Sobha Developers, Google Project
48.73
48.73
5
2
McCann WorldGroup
Bharti Walmart, Alchemist Project, Nestle Project
37.39
37.39
6
9=
BBH
HUL
9.65
9.65
7
4
JWT
Trident Group, Greenlam
18.75
8
7
TBWA
Better Homes Realtors, Mega We Care. CARE Foundation
7.64
7.64
9
8
Rediffusion Y&R
manufacture Client
5.07
5.07
10=
9=
Leo Burnett
0.00
0.00
10=
9=
Dentsu
0.00
0.00
10=
9=
Law and Kenneth
0.00
0.00
10=
9=
Havas Worldwide
0.00
0.00
10=
9=
Bates 141
0.00
0.00
10=
9=
Contract Advertising
0.00
0.00
10=
9=
M&C Saatchi
0.00
0.00
10=
9=
Percept
0.00
0.00
10=
9=
Iris
0.00
0.00
10=
9=
Wieden & Kennedy
0.00
0.00
10=
9=
Madison Creative
0.00
0.00
10=
9=
Publicis + Publicis Ambiance
0.00
0.00
10=
9=
DraftFCB
0.00
0.00
10=
9=
Saatchi & Saatchi
0.00
0.00
24
9=
RK Swamy BBDO
AGENCY
RECENT WINS
Kokuyo Camlin, Magicbricks.com Digital
151.00
19.30
RECENT LOSSES
Kokuyo Camlin
UTI Assets Management
Mercedes-Benz Digital
141.35
9.10
(14.48)