www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Malaysia/ February 2014
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
8=
JWT
Carlsberg
1.00
1.00
2
8=
Ogilvy
Courts, Astro
0.51
0.51
3
1
DDB
Tropicana Gardens
0.30
0.30
4
2
Saatchi & Saatchi
Mister Potato, Mamee
0.35
5
3
Lowe
FrieslandCampina
0.20
0.20
6
5
Y&R
FMCG Client
0.11
0.11
7
4
TBWA
Mondelez Sales, Selangor Dredging Berhad
0.10
0.10
8
8=
McCann WorldGroup
Technology Client
0.08
0.08
9
6
Grey Group
Maybank Project
0.04
0.04
10
7
Publicis
Intel Project,
0.04
0.04
11
8=
Leo Burnett
Malaysia Nature Society, Maxis Online Store Project
0.03
0.03
12=
8=
Dentsu
0.00
0.00
12=
8=
BBH
0.00
0.00
12=
8=
DraftFCB
0.00
0.00
12=
8=
Bates
0.00
0.00
12=
8=
M&C Saatchi
0.00
0.00
12=
8=
BBDO
0.00
0.00
12=
8=
Havas Worldwide
0.00
0.00
AGENCY
RECENT WINS
RECENT LOSSES
Mondelez Sales
0.28