2015 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / Jan 2015
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
18.4
18.4
1
Vodafone UK
8.1
8.1
1
72andSunny
Axe / Lynx Europe
5.0
5.0
1
-
Isobar
Carglass France
5.0
5.0
1
5
-
KesselsKramer
Aer Lingus Europe
4.0
4.0
1
6
-
Iris
Wickes UK
3.8
3.8
1
7
-
Wednesday
Galeries Lafayette France
3.0
3.0
1
8
-
Saatchi & Saatchi
HomeAway.com Europe, Acer Europe
2.3
2.3
2
9
-
Forsman & Bodenfors
Thomas Cook Europe
2.0
2.0
1
10
-
Jesus
Mikado Biscuits Europe
2.0
2.0
1
11
-
Leagas Delaney
Kerrygold Butter Germany
2.0
2.0
1
12
-
Y&R
BBC UK
2.0
2.0
1
13
-
JWT
Treasury Wine Estates Europe
1.3
1.3
1
14
-
Dare
Ryanair UK
1.1
1.1
1
15=
-
The Red Brick Road
GoDaddy.com UK
1.0
1.0
1
15=
-
R/GA
mcdonald's UK
1.0
1.0
1
15=
-
Havas Worldwide
Weight Watchers Foods France
1.0
1.0
1
15=
-
BSUR
Peperami, BiFi Europe
1.0
1.0
1
15=
-
Buzzman
Brandt's Appliance France
1.0
1.0
1
15=
-
Hemisphere Droit
Liligo Europe
1.0
1.0
1
65.9
21
RANK THIS MONTH
RANK LAST MONTH
1
-
Bartle Bogle Hegarty
Tesco UK
2
-
Grey Group
3
-
4
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
2015 MEDIA AGENCIES NEW BUSINESS LEAGUE Europe / Jan 2015 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
9.2
9.2
15
Zott Regional, SC Johnson Europe, Unilever(Search) Europe
9.0
9.0
3
Arena
CIC France
5.4
5.4
1
-
Vizeum
X5 Retail Group Russia, Agata Meble Poland, Match.com Regional, Tigota Italy
3.1
3.1
6
5
-
Walker Media
Carphone Warehouse UK
1.6
1.6
1
6
-
The7Stars
Iceland UK
1.2
1.2
1
7
-
Carat
Mareven Food Russia, RautaKesko Russia, Luck.com Sweden, Linzmaster Russia
1.7
0.8
9
8=
-
ZenithOptimedia
0.0
0.0
0
8=
-
Dentsu Media
0.0
0.0
0
8=
-
Mitchell
0.0
0.0
0
8=
-
Mindshare
0.0
0.0
0
12
-
Mediacom
13
-
14
RANK THIS MONTH
RANK LAST MONTH
1
-
Havas Media
Credit Mutuel France, Mango France, Check24 Germany, Nintendo Germany
2
-
PHD
3
-
4
AGENCY
RECENT WINS
Galderma Sweden, Ediepresse Poland, Vienna Insurance Group Slovakia
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
Nintendo Germany
0.8
Iceland UK
-0.4
9
MEC
0.0
RautaKesko Russia
-0.6
0
-
Universal McCann
0.0
X5 Retail Group Russia
-1.5
0
15
-
OMD
0.0
Mareven Food Russia
-1.8
0
16
-
Maxus
0.0
SC Johnson Europe
-8.0
0
17
-
Initiative
0.0
CIC France
-9.8
0
8.3
45
METHODOLOGY The R3 New Business League has been compiled each of the last 149 months using data supplied by 26 multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI for clients across the region. For more details please write to greg@rthree.com
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