2015 CREATIVE AGENCIES NEW BUSINESS LEAGUE Hong Kong / Jan 2015
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ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
1.80
1.80
3
Environmental Protection Department, Hong Kong Integrated Oncology Centre, HKIOC
1.68
1.68
11
Leo Burnett
Allergan, Pfizer Project
0.45
0.45
2
2
McCann WorldGroup
Pharmacy Client
0.03
0.03
3
5=
5
JWT
0.00
0.00
0
5=
6
TBWA
0.00
0.00
0
5=
7
SapientNitro
0.00
0.00
0
5=
8
BBDO
0.00
0.00
0
5=
9
Y&R
0.00
0.00
0
5=
10
Saatchi & Saatchi
0.00
0.00
0
5=
11
Lowe
0.00
0.00
0
5=
12
Dentsu
0.00
0.00
0
5=
13
Publicis
0.00
0.00
0
5=
14=
FCB
0.00
0.00
0
5=
14=
M&C Saatchi
0.00
0.00
0
5=
14=
Bates
0.00
0.00
0
5=
14=
Havas Worldwide
0.00
0.00
0
5=
18
Grey Group
0.00
0.00
0
4.0
19
RANK THIS MONTH
RANK LAST MONTH
1
3
DDB
FMCG Client
2
1
Ogilvy
3
4
4
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
2015 MEDIA AGENCIES NEW BUSINESS LEAGUE Hong Kong / Jan 2015 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
3.4
3.4
5
Sands China Digital, Panasonic
2.0
2.0
2
Coke(Social), Huggies Project,Nike Project, Lenovo Project
0.5
0.5
6
Carat
0.0
0.0
0
2
Starcom MediaVest
0.0
0.0
0
4=
6
Mindshare
0.0
0.0
0
4=
7
OMD
0.0
0.0
0
4=
8
MediaCom
0.0
0.0
0
4=
9
MEC
0.0
0.0
0
4=
13
Initiative
0.0
0.0
0
4=
14
Havas Media
0.0
0.0
0
12
4
ZenithOptimedia
0.0
Tempo
-0.5
0
13
5
Dentsu Media
0.0
Sands China Digital
-1.0
0
14
10
Maxus
0.0
SC Johnson(Planning)
-2.0
0
2.4
13
RANK THIS MONTH
RANK LAST MONTH
1
11
PHD
SCA Tempo and Vinda, Audemars Piguet, Tempo
2
12
Vizeum
3
3
Universal McCann
4=
1
4=
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
METHODOLOGY The R3 New Business League has been compiled each of the last 149 months using data supplied by 26 multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI for clients across the region. For more details please write to greg@rthree.com
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