2015 CREATIVE AGENCIES NEW BUSINESS LEAGUE Taiwan / Jan 2015
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
0.50
0.50
1
Allergan, Gogoro
0.99
0.99
3
McCann WorldGroup
Wyeth Project
0.08
0.08
1
-
Dentsu
Triumph Project, JTI Project
0.00
0.00
2
5=
-
Ogilvy
0.00
0.00
0
5=
-
Havas Worldwide
0.00
0.00
0
5=
-
Lowe
0.00
0.00
0
5=
-
JWT
0.00
0.00
0
5=
-
FCB
0.00
0.00
0
5=
-
DDB
0.00
0.00
0
5=
-
Bates
0.00
0.00
0
5=
-
Grey Group
0.00
0.00
0
5=
-
Publicis
0.00
0.00
0
5=
-
BBDO
0.00
0.00
0
5=
-
Y&R
0.00
0.00
0
5=
-
TBWA
0.00
0.00
0
1.6
7
RANK THIS MONTH
RANK LAST MONTH
1
-
Saatchi & Saatchi
Acer
2
-
Leo Burnett
3
-
4
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
2015 MEDIA AGENCIES NEW BUSINESS LEAGUE Taiwan / Jan 2015 ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
13.4
13.4
2
Panasonic, Democracy Progressive Party, Georg Jensen
9.9
9.9
7
ZenithOptimedia
Nestle Digital, Swatch Group, Boscogen, Michael Vicent Entertainement
4.1
4.1
4
3
Dentsu Media
Manufacture Client
1.5
1.5
3
5
2
Carat
Mitsui Outlet, Fidelity Investment, CooperVision
1.5
1.2
3
6
10
Universal McCann
International Game System
0.1
0.1
1
7=
1
MEC
0.0
0.0
0
7=
5
Starcom MediaVest
0.0
0.0
0
7=
6
OMD
0.0
0.0
0
7=
7
MediaCom
0.0
0.0
0
7=
8
Mindshare
0.0
0.0
0
7=
12
Initiative
0.0
0.0
0
7=
14
Havas Media
0.0
0.0
0
14
13
Maxus
0.0
-12.5
0
17.6
20
RANK THIS MONTH
RANK LAST MONTH
1
11
PHD
SC Johnson(Planning), Unilever(Search)
2
9
Vizeum
3
4
4
AGENCY
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
SC Johnson(Planning)
METHODOLOGY The R3 New Business League has been compiled each of the last 149 months using data supplied by 26 multinational agencies on a monthly basis to R3. In addition, this data supplied is balanced against Client Estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate. R3 strives to be accurate in all reporting, but welcomes comments and questions. Please write to greg@rthree.com or visit www.rthree.com for more information or to download a soft copy. R3 is the leading independent consultancy focused on tracking of agency performance, and marketing ROI for clients across the region. For more details please write to greg@rthree.com
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