www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Malaysia/ January 2014
1
ESTIMATED YTD WIN REVENUE (USD $ m)
RANK THIS MONTH
RANK LAST MONTH
1
1
DDB
Tropicana Gardens
0.30
2
6
Saatchi & Saatchi
Mister Potato, Mamee
0.35
3
7
Lowe
4
10
TBWA
5
4
6
11
Grey Group
7
14
Publicis
8=
2
8=
AGENCY
RECENT WINS
RECENT LOSSES
ESTIMATED OVERALL YTD REVENUE (USD $m) 0.30
Mondelez Sales
0.28
0.20
0.20
0.09
0.09
0.08
0.08
Maybank Project
0.04
0.04
Intel Project,
0.04
0.04
McCann WorldGroup
0.00
0.00
3
Dentsu
0.00
0.00
8=
5
Ogilvy
0.00
0.00
8=
8
BBH
0.00
0.00
8=
9
Leo Burnett
0.00
0.00
8=
12
DraftFCB
0.00
0.00
8=
13
Bates
0.00
0.00
8=
15=
M&C Saatchi
0.00
0.00
8=
15=
BBDO
0.00
0.00
8=
17
JWT
0.00
0.00
8=
18
Havas Worldwide
0.00
0.00
Mondelez Sales
Y&R