www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Australia/ July 2013
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
Y&R
Phillis Real Estate Project, Dai-Ichi Kikaku (Thailand) Project, Sci-Fleet Toyota
8.75
8.75
3
DDB
Westpac Bank, IKEA, IPSOS
7.65
7.65
3
4
Ogilvy
Fitness First, Janssen Pharmaceuticals, State Water
6.77
6.76
4
2
McCann WorldGroup
Nestle Project, State Water, Pioneer, Lion Dairy
5.29
5.29
5
5
Clemenger BBDO
Legacy, Tourism Australia
1.30
1.30
6
6
Lowe
Office of Road Safety
1.00
1.00
7
7
Leo Burnett
Peters Ice Cream, Symantec Project
0.94
0.94
8
8
Publicis
NT Tourism Project, Personalised Plates Queensland
1.05
9
9=
Grey Group
Bakers Delight, Department Of Immigration & Citizenship Project,General Healthcare Group Project
0.64
0.64
10
9=
JWT
Michelle Bridges
0.30
0.30
11
11
Dentsu
0.13
0.13
12=
12=
SapientNitro
0.00
0.00
12=
12=
Saatchi & Saatchi
0.00
0.00
12=
12=
Iris
0.00
0.00
12=
12=
Havas Worldwide
0.00
0.00
12=
12=
The Monkeys
0.00
0.00
12=
12=
BMF
0.00
0.00
12=
12=
Host
0.00
0.00
12=
12=
DraftFCB
0.00
0.00
20
21
TBWA
21
22
Droga5
22
20
M&C Saatchi
RANK THIS MONTH
RANK LAST MONTH
1
1
2
AGENCY
Tabcorp , HotelClub Project, GYG Project, Telstra Project
VicHealth Brand Identity, V8 Supercar, MX Mobile Project
RECENT LOSSES
Peters Ice Cream
0.72
0.24
Pernod Ricard
(0.37)
0.00
Telstra Awards
(0.75)
0.70
David Jones
(3.13)