www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Philippines/ July 2013
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
McCann WorldGroup
Purina, Abenson project, Moneygram Project, ACS
5.51
5.51
2
3
Publicis
Asia Brewery, Blackberry, Motortrade
1.24
1.24
3
2
Leo Burnett
Puregold, P&G, Samsung
1.07
1.07
4
16
BBDO
First Philippine Holdings Corp, YMPH, Monde Nissin Project,Mega Lifesciences Project
1.11
0.81
5
4
DDB
Garden Barn Project, Samsung Project, Resorts World Project PLDT Telpad
0.52
0.52
6=
5
Ogilvy
Mundipharma, Enervon Activ, AIM ProjectďźŒWyeth Philippines Project
0.48
0.48
6=
6
Grey Group
Department of Finance, Andoks Corporation, NUR Nissin Pasta Express
0.48
0.48
8
7
TBWA
Alaska NutriBuild 345 Project, Luxasia Majolica Majorca Project, MCC Project
0.32
0.32
9
9
Y&R
Land Bank of the Philippines Project, Pascual Laboratories,Energen
0.29
0.29
10
15
Dentsu
Department of Tourism,
0.20
11=
8
JWT
STB
0.00
0.00
11=
10=
Havas Worldwide
0.00
0.00
11=
10=
Bates
0.00
0.00
11=
10=
Saatchi & Saatchi
0.00
0.00
11=
10=
M&C Saatchi
0.00
0.00
11=
10=
DraftFCB
0.00
0.00
17
17
Lowe
0.03
(0.72)
AGENCY
RECENT WINS
Total Excellium Project, NutriAsia Project
RECENT LOSSES
YMPH
0.19