www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Australia/ July 2014
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Y&R
Fitzroys Project,VOS Construction Project,Another Bloody Carpet Project
8.29
2
2
McCann WorldGroup
ACL, Nimble, NSW Government, Finder.com.au
7.85
7.85
3
3
Leo Burnett
Woolworth Retail，Bonds Retail,CFX (Digital), Diageo Media,
6.24
6.24
4
4
DDB
BT Financial Group, Merlin Entertainment Group
5.35
5.35
5
8
SapientNitro
Mondelez, Metlife, Citibank Project
4.80
4.80
6
5
M&C Saatchi
IAG, A2 Milk，Lexus
3.50
3.50
7
13=
JWT
Transport for NSW, Beyondblue Project, La Trobe University
2.87
2.87
8
6
Ogilvy
Conga Food，
2.40
1.65
9
7
BMF
NCE,MLA
0.85
10
9
The Monkeys
MLA
0.60
11
10
Publicis
ANZ, Baker's Delight, Beck
0.34
12
11
Grey Group
National Heart Foundation Project, Canberra Outlet, GPET Project, Act Health Project
0.12
0.12
13
12
TBWA
OneShift Project, Krispy Kreme Project
0.05
0.05
14=
13=
Dentsu
Uber Global Project
0.00
0.00
14=
13=
Clemenger BBDO
0.00
0.00
14=
13=
Lowe
0.00
0.00
14=
13=
DraftFCB
0.00
0.00
14=
13=
Iris
0.00
0.00
19
13=
Havas Worldwide
0.00
La Trobe University
(0.52)
20
20
Saatchi & Saatchi
0.20
Lexus
(0.80)
AGENCY
RECENT WINS
Petronas Lubricant
RECENT LOSSES
Microsoft CRM
The Smith Family
7.99
0.67
0.60
Tattsbet
0.29