2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE Asia Pacific / Jun 2022
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RANK THIS MONTH
RANK LAST MONTH
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AGENCY
RECENT WINS
Aureus Academy Singapore, China Energy Engineering Corp China, Dongpeng Group China DOH Philippines Project, DDB BANGCHAK CORPORATION (ENERGY) Thailand Project Msc Pfizer India, The Macallan, Wunderman Thompson Famous Grouse Global CRM, Monster.com India Thai Oil Thailand Project, Baby Love VMLY&R Thailand Project, Acne Squad India Project Watson's Personal Care Stores Taiwan, Honda Vietnam Co., Ltd. Dentsu Vietnam Project, Chowking Food Corp. Philippines Bosch India Project, Oplus Mobitech Havas Worldwide India Project, SEB India Project Jimmy Brings Australia Project, AUIB M&C Saatchi Group Iraq Ogilvy
ESTIMATED YTD WIN REVENUE (USD $ m)
RECENT LOSSES
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
52.4
Siemens Global
51.3
300
34.2
DON Smallgoods Australia
31.6
125
29.4
29.4
156
26.5
26.5
79
20.4
20.1
253
17.3
17.3
42
14.8
14.8
39
13.2
13.2
52
9.8
9.8
3
7.4
7.4
15
6.4
53
8
8
McCann Worldgroup
Jack Wolfskin China Project, Ajio Retail India, Dyson China Project
9
9
BBH
Moonton Technology Co. Ltd. China Project
10
10
R/GA
11
11
BBDO
12
15
Isobar
PepsiCo, Inc., FWD Group Singapore Project, Taiwan Shiseido
6.1
6.1
68
4.6
4.6
18
4.3
4.3
109
3.7
3.7
2
3.5
3.5
7
2.8
2.3
14
2.1
2.1
11
2.0
2.0
1
2.1
1.5
4
2022 (Jan-Jun ):
276.6
1,476
2021 (Jan-Jun ):
374.0
1,521
YoY Comparison:
-26.1%
-3.0%
GM (Luxury Division) China, McDonald’s Australia Tourism Thai Social Campaign Thailand Project, Dito Philippines, Pepsi CNY Campaign China Project
13
12
Grey Group
Scentre Group Australia, PlanPay Australia, The Field Australia
14
13
Wondrlab
Sky Gate Hospitality India, Emami Ltd India, Mediatek Inc India Project
15
22
It's Friday
16
14
Mullenlowe Group
17
16
Cummins & Partners
18
17
Apparent
19
18
One Green Bean
20
24
Leo Burnett
Domino's Australia, Colonial First State Australia Aleve Global, BuyersBuyers Australia, Austrade Global Godfreys Australia, Saporro Australia, Adore Beauty Australia Brickfit Australia, Enablo Australia, Nurio.io Australia Digital J&J hair and skin care brands Australia "content" FrieslandCampina Malaysia, LazyPay India
8.9
Aleve Global