www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE China/ June 2013
1
ESTIMATED YTD WIN REVENUE (RMB ￥m)
ESTIMATED OVERALL YTD REVENUE (RMB ￥m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
Wandoujia, China Fortune Land Development, BeDook
89.37
2
3
Saatchi & Saatchi
Huawei Global Design, HSBC Premier, Cadbury
64.64
64.64
3
2
McCann WorldGroup
SABIC, China Telecom, Mabelle
65.65
63.76
4
4
Publicis
ChangAn Car， 21-Super-Vita， Dangdang
35.39
35.39
5
5
JWT
China Auto Rental, China Unicom, STB
28.35
28.35
6
12
Lowe
SGM Buick Regal, Heineken, Garuda Indonesia Global
18.90
18.90
7
11
DDB
Meizu, Tsing Tao, Oris, Shanshui Beer, Oris
16.85
8
6
BBH
Clarks Global, Qoros Global
17.64
16.61
9
7
Grey Group
Amway Project, Johnson & Johnsons Project, MengNiu The X Factor Project
14.58
14.58
10
8
Leo Burnett
Vasto, Funglian Project, BMW Greater China
25.77
25.77
11
9
Y&R
Ping An Bank, Huawei, Guiyang IFC
14.33
14.33
12
13
SapientNitro
Microsoft Store Launch, McLaren P1
5.04
5.04
13
20
DraftFCB
Mengniu Dairy Group, CITIC Bank Credit Card, JunLeBao
8.25
14
14
TBWA
Nissan Infiniti, Bosch
0.95
0.95
15
10
BBDO
Tourism Australia, Corneliani Project
0.47
0.47
16=
15=
Wieden & Kennedy
0.00
0.00
16=
15=
M&C Saatchi
0.00
0.00
16=
15=
WE
0.00
0.00
16=
15=
Iris
0.00
0.00
16=
15=
Havas Worldwide
0.00
0.00
21
21
Dentsu
1.26
(11.34)
22
22
Bates
AGENCY
RECENT WINS
Yili Products Digital
0.00
RECENT LOSSES
La Cadiere China
Tourism Australia
Sanofi
Buick
87.08
16.85
2.87
(25.20)