www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Australia/ March 2013
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Y&R
Partsbom Project, Parklea Developments Project, Commonwealth Bank Project
3.25
3.25
2
3
DDB
Telstra Awards, Opera Australia, Sustagen Project
2.75
2.75
3
2
Ogilvy
G.H.Mumm, News Limited Project，IBM Project
1.88
1.88
4
4
McCann WorldGroup
Digisocial, Department of Health and Gambling
1.40
1.40
5
5
Lowe
Office of Road Safety
1.00
1.00
6
20
Publicis
NT Tourism Project, Personalised Plates Queensland
1.05
7=
6
Leo Burnett
Peters Ice Cream
0.50
0.50
7=
7=
Clemenger BBDO
Legacy
0.50
0.50
9
7=
JWT
Michelle Bridges
0.30
0.30
10=
7=
M&C Saatchi
0.00
0.00
10=
7=
Grey Group
0.00
0.00
10=
7=
SapientNitro
0.00
0.00
10=
7=
Saatchi & Saatchi
0.00
0.00
10=
7=
Iris
0.00
0.00
10=
7=
Dentsu
0.00
0.00
10=
7=
Havas Worldwide
0.00
0.00
10=
7=
The Monkeys
0.00
0.00
10=
7=
BMF
0.00
0.00
10=
7=
Host
0.00
0.00
10=
7=
DraftFCB
0.00
0.00
21
21
TBWA
22
22
Droga5
AGENCY
RECENT WINS
HotelClub Project, GYG Project, Telstra Project
RECENT LOSSES
Peters Ice Cream
0.75
0.12
Pernod Ricard
(0.49)
0.00
Telstra Awards
(0.75)