2022 CREATIVE AGENCIES NEW BUSINESS LEAGUE Asia Pacific / Mar 2022
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
37.8
206
26.0
26.0
65
12.9
12.9
65
11.5
11.5
158
11.5
11.5
27
9.2
9.2
1
Shift Australia, Worksafe VIC Australia, Hire up Australia
8.0
8.0
26
BBDO
HCF Australia, Storytel Korea, CHANGAN EV - C385 China
8.3
6.3
28
8
McCann Worldgroup
Galderma Philippines Project, NTT Japan Project, Sanofi China Project
4.5
4.5
19
-
R/GA
LendLease APAC, General Motors China APAC, Earth 2 APAC
4.2
4.2
7
3.9
3.9
6
3.5
3.5
7
2.4
2.4
60
1.5
1.5
1
1.2
1.2
6
1.0
1.0
2
1.5
0.9
2
0.8
7
RANK THIS MONTH
RANK LAST MONTH
1
1
2
2
3
3
4
-
5
6
6
4
BBH
Singapore Tourism Board Singapore
7
7
M&C Saatchi Group
8
5
9
10
AGENCY
RECENT WINS
JD.com China, Huawei China, Tata Digital India Asian Alliance Project, Suree DDB Interfoods Thailand Project, Meesho India Sun Pharmaceutical Industries Ltd Wunderman Thompson India, AU Small Finance India, Edelweiss India Project Watson's Personal Care Stores Taiwan, Honda Vietnam Co., Ltd. Dentsu Vietnam Project, Chowking Food Corp. Philippines Celio India, Connor's Stout Porter Havas Worldwide Malaysia, MOLSON COORS Ogilvy
Monster Energy China, General Motors China, Virbac Australia Project Aleve Global, BuyersBuyers Australia, Austrade Global Quiz Master India, Sachar Gaming Khel Play India, Grohe India -Lixil India Project
ESTIMATED YTD WIN REVENUE (USD $ m) 38.8
RECENT LOSSES
Siemens Global
Aleve Global
11
19
Grey Group
12
15
Mullenlowe Group
13
9
Wondrlab
14
10
Leo Burnett
15
11
The Works
16
-
It's Friday
17
18
Saatchi & Saatchi
18
20
ThinkerBell
19
12
The Womb
Matter India, TrueCaller India, Livlively India
0.8
0.8
5
20
-
Apparent
Dyson Australia, Western Sydney University Australia Project
0.8
0.8
5
2022 (Jan-Mar):
147.2
772
2021 (Jan-Mar):
178.7
783
YoY Comparison:
-17.6%
-1.4%
SingTel Singapore social media and content marketing Flight Deck Australia Project Domino's Australia, Colonial First State Australia Siemens Global, Medecins Sans Frontieres Australia Guinness Australia, Investment NSW Australia, Crystalbrook Australia
0.9
Guide Dogs Australia