www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Korea/ March 2014
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
McCann WorldGroup
Jack Wolfskin, Winix, CJ Food Project
2.99
2.99
2
2
Grey Group
Dermatix Project, Menarini (Full Care) Project, Heineken Project
1.85
1.85
3
3
JWT
Electronic Client
1.76
1.76
4
4
DDB
Google media, KGB Beer, Pfizer
0.67
0.67
5
6
Ogilvy
Tiffany & Co., Baush+Lomb Project, Vivian Project
0.60
0.60
6
5
Leo Burnett
Renault Samsung Motors Project
0.50
0.50
7
8=
BBDO
3M Project, KT Media Hub Project
0.32
0.32
8
7
Lowe
FrieslandCampina
0.20
0.20
9=
8=
TBWA
0.00
0.00
9=
8=
Dentsu
0.00
0.00
9=
8=
Y&R
0.00
0.00
9=
8=
DraftFCB
0.00
0.00
9=
8=
Havas Worldwide
0.00
0.00
9=
8=
Bates
0.00
0.00
9=
8=
Saatchi & Saatchi
0.00
0.00
9=
8=
Publicis
0.00
AGENCY
RECENT WINS
RECENT LOSSES
Renault Samsung Motors Project
(0.50)