www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Malaysia/ March 2014
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
JWT
Carlsberg
1.00
1.00
2
3
DDB
Tropicana Gardens, Mudah.my
0.60
0.60
3
2
Ogilvy
Courts, Astro
0.51
0.51
4
8
McCann WorldGroup
Technology Client
0.38
0.38
5
4
Saatchi & Saatchi
Mister Potato, Mamee
0.35
6
5
Lowe
FrieslandCampina
0.20
0.20
7
6
Y&R
FMCG Client
0.11
0.11
8
7
TBWA
Mondelez Sales, Selangor Dredging Berhad
0.10
0.10
9
9
Grey Group
Maybank Project
0.04
0.04
10
10
Publicis
Intel Project,
0.04
0.04
11
11
Leo Burnett
Malaysia Nature Society, Maxis Online Store Project
0.03
0.03
12=
12=
Dentsu
0.00
0.00
12=
12=
BBH
0.00
0.00
12=
12=
DraftFCB
0.00
0.00
12=
12=
Bates
0.00
0.00
12=
12=
M&C Saatchi
0.00
0.00
12=
12=
BBDO
0.00
0.00
12=
12=
Havas Worldwide
0.00
0.00
AGENCY
RECENT WINS
RECENT LOSSES
Mondelez Sales
0.28