www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Singapore/ March 2014
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
2
McCann WorldGroup
Petronas Project
2.36
2.36
2
9
Ogilvy
Singapore International Festival of Arts, Putien Holdings Project, Outsystem Project
1.59
1.59
3
1
DDB
FMCG Client
1.35
1.35
4
3
Grey Group
Sentosa (Digital), Wyeth (Digital), Pringles Project
1.00
1.00
5
4
SapientNitro
Unilever Project
0.57
0.57
6
5
Dentsu
Auto Client
0.44
0.44
7
6
Y&R
Education Client
0.34
0.34
8
12=
BBDO
APB
0.30
0.30
9=
7
Lowe
FrieslandCampina
0.20
0.20
9=
8
JWT
Carlsberg
0.20
0.20
10
10
Leo Burnett
SkyScanner Project, MBT Project
0.10
0.10
12
11
Publicis
Tuan Sing Project
0.02
0.02
13=
12=
TBWA
0.00
0.00
13=
12=
Iris
0.00
0.00
13=
12=
M&C Saatchi
0.00
0.00
13=
12=
Bates
0.00
0.00
13=
12=
Saatchi & Saatchi
0.00
0.00
13=
12=
Havas Worldwide
0.00
0.00
13=
12=
DraftFCB
0.00
0.00
13=
12=
BBH
0.00
0.00
AGENCY
RECENT WINS
RECENT LOSSES