www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Vietnam/ March 2014
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
Dentsu
Yamaha Project, Toyota Project, Pizza Hut Project, Merck Project
0.84
0.84
2
Ogilvy
Jadovie Project, FV Project
0.46
0.46
3
3
JWT
Technology Client
0.29
0.29
4
4
Y&R
VP Bank, Revlon
0.15
0.15
5
5
TBWA
Roche Project
0.05
6
6
DDB
TP Bank
0.04
0.04
7=
7=
Lowe
0.00
0.00
7=
7=
Grey Group
0.00
0.00
7=
7=
BBDO
0.00
0.00
7=
7=
Bates
0.00
0.00
7=
7=
Publicis
0.00
0.00
7=
7=
Havas Worldwide
0.00
0.00
7=
7=
DraftFCB
0.00
0.00
7=
7=
Saatchi & Saatchi
0.00
0.00
15
15
Leo Burnett
0.00
RANK THIS MONTH
RANK LAST MONTH
1
1
2
AGENCY
RECENT LOSSES
Pham Nguyen
VP Bank
0.04
(0.08)