www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Singapore/ May 2013
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
KOP Properties, Health Promotion Board, 171 Project
5.28
5.28
2
3
McCann WorldGroup
Aon Hewitt Project, StarCount Project, Singapore Red Cross Project
2.93
2.93
3
13=
BBDO
Tourism Australia Global
2.40
2.40
4
2
JWT
STB, Samsonite, CAG
2.30
2.29
5
5
TBWA
TNS Project
1.68
1.68
6
4
DDB
National Environment Agency, Keppel Land, StarHub Site Revamp
3.60
7
6
Iris
adidas
1.00
1.00
8
7
Leo Burnett
Twinings
0.60
0.60
9
9=
Dentsu
Ministry of Trade and Industry, Land Transport Authority, CapitaMalls Project
0.75
0.45
10
8
Grey Group
Resorts World Sentosa Project, Harry’s Holdings, J Food & Culture TV Digital
0.27
0.27
11=
9=
Y&R
RSN
0.20
0.20
11=
9=
Lowe
Garuda Indonesia Global
0.20
0.20
13
12
Bates
SSC Project
0.04
0.04
13=
13=
M&C Saatchi
0.00
0.00
13=
13=
Saatchi & Saatchi
0.00
0.00
13=
13=
Havas Worldwide
0.00
0.00
13=
13=
Crush
0.00
0.00
13=
13=
DraftFCB
0.00
0.00
19
19
Publicis
Robinsons
0.04
Burger King
(0.07)
20
20
BBH
Häagen-Dazs Digital Asia Pacific, Clarks Global
1.81
STB
(1.19)
AGENCY
RECENT WINS
RECENT LOSSES
Tourism Australia Global
1.20