R3 2023 November New Business League - Europe

Page 1

2023 CREATIVE AGENCIES NEW BUSINESS LEAGUE Europe / Nov 2023 RANK THIS MONTH

RANK LAST MONTH

1

1

Adam&Eve

2

2

Havas Worldwide

3

3

Accenture Song

RECENT WINS Amazon Europe, SharkNinja UK Project, Savills UK, Halifax UK, BT Business UK, Eurostar Europe Edf France Project, Nors Portugal Project, Ageas Portugal Project PEUGEOT Global Barilla GR Fratelli France Retainer, Samsung Electronics France Project, The Standard Bank of South Africa Limited. South Africa Project Durex Europe, IKEA (Branding) Global

ESTIMATED OVERALL YTD REVENUE (USD $m)

NO.OF WINS

66.5

12

53.5

43.5

151

30.0

30.0

1

25.8

25.8

91

31.0

25.1

2

ESTIMATED YTD WIN REVENUE (USD $ m) 73.4

RECENT LOSSES

John Lewis Partnership UK

4

4

Publicis Worldwide

5

5

McCann Worldgroup

6

6

IPG Health

Pfizer Global

25.0

25.0

1

21.8

21.8

28

20.3

20.3

8

16.6

16.3

65

15.1

14.6

92

14.0

14.0

51

7

8

VMLY&R

Federal Office for Foreign Affairs Germany

8

15

VCCP

Allwyn UK, Primark Global PIF Saudi Arabia, European Commission Belgium Project, Hayel Saeed Anam Group UK Project Modon UAE, Aldar Corporate Retainer UAE, Great British Food UAE Project Subway Franchise World Headquarters Germany, John Lewis PLC UK, Ovo Energy Ltd. UK

9

9

Ogilvy

10

10

M&C Saatchi Group

11

11

Saatchi & Saatchi

12

12

Epsilon

Speedy France Project, La Francaise des Jeux France Project

13.9

13.9

77

13

13

Serviceplan

Lufthansa Airlines Global

14.0

13.1

1

14

14

Digitas

12.6

12.6

50

15

16

Dentsu

10.9

10.9

86

16

19

Wunderman Thompson ALDI Spain, Bauli Group Italy

11.2

10.9

5

17

17

Wieden & Kennedy

Samsung Watch 6 UK, Candy Crush EMEA, Laneige Global

10.4

10.0

5

18

7

Leo Burnett

Allwyn UK, Puma Turkey

18.6

9.9

56

19

18

MSL

Currys Group Limited UK, Oppo Mobile Italy, Barilla GR Fratelli Italy

9.7

9.7

53

Grey Group

UniCredit Italy Project, Aldo Shoes Dubai Project, Network International AE Dubai

7.0

7.0

22

2023 (Jan-Nov):

440.9

1,065

2022 (Jan-Nov):

456.3

1,419

YoY Comparison:

-3.4%

-24.9%

20

1

AGENCY

20

Novartis Holding AG Poland, OSHO United Arab Emirates, United Homeware Company - nice United Arab Emirates Project Kiwa N.V. Finland Project, Ikano Bank AB (publ) Sweden Project, Spendrups Bryggeriaktiebolag Sweden Project

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