www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Asia Pacific/ November 2013
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
EPSON Printers Singapore Project, Jambatan Kedua Malaysia Project, Trip Advisor Australia
87.51
SPC Ardmona Australia Projects
79.64
2
2
McCann WorldGroup
LINE Thailand, Piramal Healthcare India, SAP Thailand Project
64.96
Cigna Insurance Thailand
62.74
3
3
DDB
MoneyGram India Project, TP Bank Philippines, BMW India
62.16
Jyothy Laboratories Projects
53.59
4
4
TBWA
AXA Direct Korea, Otsuka Pharmaceutical Group Korea Project, Orang Tua Group Indonesia
34.89
Shinyoung Wacoal Korea
32.50
5
5
JWT
Microsoft Korea Project, Hyundai Pharm Korea, Seoul Milk Korea,
32.97
CII India Project
26.93
6
6
Leo Burnett
SPC Ardmona Australia Projects, Impra Teas Project
26.83
Tata Chemicals India
23.71
7
7
Y&R
XL Telecom Indonesia, Uniqlo Australia Project, Gorman Commercial Australia Project
23.13
Zydus Wellness India
19.21
8
8
Saatchi & Saatchi
Nib Health Insurance Australia, O'Brien Glass Australia Project
24.08
Otsuka Pharmaceutical Group Korea Project
16.15
9
9
Lowe
Finolex Industries Project, Kerala Cooperative Milk Marketing Federation India
15.10
LIC Housing Finance India
13.46
10
11
BBDO
BDO Unibank Philippines, Shinyoung Wacoal Korea, Cigna Insurance Thailand
16.45
SingTel Singapore
11.55
11
10
Grey Group
Sentosa Development Singapore, Honda (New Megapro) Indonesia, Coca-Cola China Project
12.38
Godiva Japan Project
11.32
12
13
Dentsu
Panasonic Singapore Project, Bridgestone Regional, EMPEREUR Tea China
11.90
SM City North Edsa Philippines
8.54
13
12
BBH
DSP BlackRock Mutual Fund India, Ikea Malaysia and Singapore
9.90
Rediff.com India
6.54
14
14
Publicis
SCA Malaysia, Audi Singapore, Friesland Campina Thailand
8.86
AXA Direct Korea
3.61
15
15
DraftFCB
Yang Sheng Tang China Project, Shanghai Pudong Development Bank China Project, Tanduay Distillers Philippines Project
4.67
BMW India
1.95
16
16
SapientNitro
Microsoft China Project, McLaren P1 China
0.80
17
17
Iris
adidas Regional
1.00
18
18
Wieden & Kennedy
19
19
Havas Worldwide
Del Monte India, Paramount Cosmetics India
0.85
20
20
Bates
ASUS Global, General Insurance Council India, Relaxa Indonesia
3.52
21
21
M&C Saatchi
Bank of Singapore Singapore
1.41
AGENCY
RECENT WINS
RECENT LOSSES
0.80
Audi Singapore
0.00
0.70
0.00
Kakao Talk Malaysia
(0.23)
(0.56)
David Jones Australia
(2.41)