www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Hong Kong/ Oct 2014
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
Eli Lilly Project, Ferragamo Project, Cadbury Project
6.12
6.12
2
2
McCann WorldGroup
Shiseido Project, HMV Project, HK Good Foundation Project
4.01
4.01
3
3
DDB
Landmark Website Project, Fonterra Anmum Project, Volkswagen Project
5.24
4
4
Leo Burnett
Samsung, Double A Project, Pfizer Project
2.08
2.08
5
5
JWT
Carlsberg, Sun Hung Kai Properties Project, Hysan Properties Project
1.81
1.81
6
6
SapientNitro
Lane Crawford Project
1.00
1.00
7
11
TBWA
Airbnb
0.91
0.91
8
7
BBDO
MetLife
0.30
0.30
9
8
Y&R
Government Client
0.39
10
9
Saatchi & Saatchi
Merck
0.24
0.24
11
10
Lowe
Milk Client
0.20
0.20
12
12
Dentsu
Royal Medic Project, Tai Pan Bakery Project
0.02
0.02
13
13
Publicis
Digitas Lbi
0.01
0.01
14=
14=
FCB
0.00
0.00
14=
14=
M&C Saatchi
0.00
0.00
14=
14=
Bates
0.00
0.00
14=
14=
Havas Worldwide
0.00
0.00
18
18
Grey Group
0.00
AGENCY
RECENT WINS
RECENT LOSSES
Finance Client
Microsoft CRM
GSK Project
3.95
0.29
(0.10)