www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE New Zealand/ Oct 2014
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
Y&R
Matua (Treasury Wine Estates), Panasonic Project, Sevens Project, Vodafone, The Mill
3.95
3
DDB
Prada Project, Auckland Council Project, Dance Company Project
1.10
1.10
3
2
JWT
Auckland Transport Project, University of Auckland, Sovereign Insurance, LG Project
0.85
0.85
4
4
Leo Burnett
Samsung,Double A Project
0.50
0.50
5
5
McCann WorldGroup
Microsoft
0.30
0.30
6
7
TBWA
Airbnb, Ministry of Social Development Project, Heart of the City Project
0.19
0.19
7
8
FCB
Mercury Energy, National Screening Unit
0.15
0.04
8=
9=
Grey Group
0.00
0.00
8=
9=
Publicis
0.00
0.00
8=
9=
Havas Worldwide
0.00
0.00
8=
9=
Lowe
0.00
0.00
8=
9=
M&C Saatchi
0.00
0.00
13=
6
Ogilvy
13=
14
15
15
RANK THIS MONTH
RANK LAST MONTH
1
1
2
AGENCY
RECENT LOSSES
Microsoft CRM
3.75
0.28
Auckland Council
(0.03)
BBDO
0.00
Red Bull Project
(0.03)
Saatchi & Saatchi
0.00
Icebreaker Project
(0.08)
Lilly, AusIndustry