www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Taiwan/ October 2013
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
Wrigley Project, Triumph Project
4.35
4.35
2
2
Leo Burnett
Samsung Electronics, Coca-Cola Project, LINE
2.26
2.26
3
9=
TBWA
1.27
1.27
4
3
JWT
0.68
0.65
5
4
McCann WorldGroup
0.62
0.62
6
6
Dentsu
0.55
0.55
7
5
DraftFCB
Pine Bridge Investments Project, Leotek Electronics, Heineken International
0.52
0.52
8
7
DDB
Kuo Yuan Yi Project, Cathay United Bank Project, BOSCH Project
0.35
0.35
9
8
Bates
ASUS Global
0.30
0.30
10=
9=
Havas Worldwide
0.00
0.00
10=
9=
Grey Group
0.00
0.00
10=
9=
Y&R
0.00
0.00
10=
9=
Publicis
0.00
0.00
10=
9=
Saatchi & Saatchi
0.00
0.00
15
15
Lowe
0.00
(0.08)
16
9=
BBDO
0.00
AGENCY
RECENT WINS
Family Mart
RECENT LOSSES
Watsons
(0.50)