www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Indonesia/ Sep 2014
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Grey Group
Big Cola(ATL and digital) Project,BCA KlikPay Project, Djojonegoro C1000 Project
2.34
2
2
Dentsu
Honda Project, Softex Tissue, CIMB Niaga Bank Project
2.21
PT Akasha Project
2.20
3
3
Y&R
TPS Rice, adidas, MERCK, Prudential Insurance
2.10
Microsoft CRM
2.00
4
4
McCann WorldGroup
Panasonic Project, Commonwealth Bank Project, Nestle Breakfast Cereal
1.72
1.72
5
5
Ogilvy
AHA Centre,RAIF Project, GRM International Project
1.16
1.16
6
12
Leo Burnett
Samsung, Double A Project, Indofood (Pop Mie brand)
1.06
1.06
7=
6
Fortune Indonesia
ICI Paints(Digital), PT Asuransi Jiwasraya Persero, PT Dima Indonesia
0.91
0.87
7=
11
JWT
Tata Group Project, Daum Communications Project, WePlay Project
1.13
9
9
DDB
Ichitan, Aviva and Astra, Permata Bank, Prudential Project
0.71
0.71
10
10
Saatchi & Saatchi
Pertamina, Air Asia Project, Toyota WOM Digital Project
0.52
0.52
11=
7
BBDO
Carrefour
0.50
0.50
11=
8
TBWA
Airbnb, Castrol Project, Bosch Project, Lenovo Mobile Project
0.50
0.50
13
13
Lowe
FrieslandCampina
0.20
14
14
Publicis
Intel Embedded SystemďźŒ Sanofi Digital, PT Akasha Project
0.07
0.07
15=
15=
Bates
0.00
0.00
15=
15=
Havas Worldwide
0.00
0.00
15=
15=
M&C Saatchi
0.00
0.00
15=
15=
FCB
0.00
0.00
AGENCY
RECENT WINS
RECENT LOSSES
2.34
Indofood (Pop Mie brand)
Johnson's Baby Project
0.87
0.12