www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Singapore/ Sep 2014
1
ESTIMATED OVERALL YTD REVENUE (USD $m)
RECENT WINS
ESTIMATED YTD WIN REVENUE (USD $ m)
Ogilvy
SGX Project, AstraZeneca Project, Global Blue Project, NSCS Project, Roche Project
6.63
6.63
2
McCann WorldGroup
National Art Gallery, Owndays
4.80
4.80
3
3
SapientNitro
Unilever Project
4.10
4.10
4
4
DDB
Health Promotion Board, Ministry of Communications and Information Project
3.01
3.01
5
5
Grey Group
Al-Maha Airways, Sentosa Leisure Management, GSK (Horlicks&Scotts) Digital
2.35
2.35
6
7
Leo Burnett
Samsung, Double A Project, Lazada Project, SkyScanner Project, MBT Project
2.25
2.25
7
6
TBWA
Airbnb
1.10
1.10
8
8
Dentsu
Auto Client
0.61
0.61
9
9
BBDO
APB
0.60
0.60
10
10
JWT
Tata Group Project, Carlsberg
0.42
0.42
11
11
Publicis
Breadtalk, Koh Brothers Project,UBS Project
0.29
0.29
12
12
Lowe
FrieslandCampina
0.20
0.20
13
13=
BBH
Samsung
0.15
0.15
14=
13=
Iris
0.00
0.00
14=
13=
M&C Saatchi
0.00
0.00
14=
13=
Bates
0.00
0.00
14=
13=
Saatchi & Saatchi
0.00
0.00
14=
13=
Havas Worldwide
0.00
0.00
14=
13=
FCB
0.00
0.00
20
20
Y&R
RANK THIS MONTH
RANK LAST MONTH
1
1
2
AGENCY
Singapore Workforce Development Agency, Wearnes Automotive, Education Client
2.44
RECENT LOSSES
Microsoft CRM
(0.16)