www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Thailand/ Sep 2014
1
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
2
3
Saatchi & Saatchi
3
2
DDB
4
7
5
AGENCY
RECENT WINS PTTEP Project, Srisawad NTL Project, Veet Project, Aroma Group Project, Bee Talk Project Scenical World Thailand, Nok Scoot Airlines, Electrolux, Boots Pharmacy, Novartis
ESTIMATED YTD WIN REVENUE (USD $ m) 6.03
RECENT LOSSES
Huawei Project
ESTIMATED OVERALL YTD REVENUE (USD $m) 6.00
2.47
2.47
Krung Thai Bank Project, CH7 Project, Krating Dang (Red Bull) Project
2.43
2.43
Leo Burnett
Samsung, Double A Project, Takeda Project
1.80
1.80
4
McCann WorldGroup
Baxter Project, Smooth-E Project, Ichitan Project, Marico, Microsoft
1.75
6
5
Dentsu
Honda Automobile, Real Move Project, Mandom Project
1.51
7
6
BBDO
Honda Automobile, Oppo Thai
1.20
8
8
TBWA
Airbnb, SCG Cement, PTT Corporate, Kantana Group Project
1.08
9
9
Y&R
Dutchmill, Giffarine, Donut
0.86
Microsoft CRM
0.56
10
10=
JWT
Tata Group Project, AIS, AIS Brand Development, Ichitan Project
0.23
Sales client
0.08
11
10=
Publicis
Pernod, Unif Project, P&G Project
0.07
Nyuan Sunn Pepper
0.02
12
12=
Grey Group
P&G (AmbiPur) Project
0.01
0.01
13=
12=
Lowe
0.00
0.00
13=
12=
M&C Saatchi
0.00
0.00
13=
12=
Havas Worldwide
0.00
0.00
13=
12=
FCB
0.00
0.00
Tourism Authority of Thailand Project
1.65
1.51
Watsons
1.17
1.08