P R E PA R E D F O R
DE X U S
O R PA S S I O N I S T O
C REAT E P L ACE S NOT J U S T S PAC E S
PLACES
WO R K I N G W E L L MORE AND MORE WE ARE SEEING COLOURFUL STREETSCAPES, COURTYARDS, LANEWAYS AND GARDENS CREATING A COMBINATION OF COVERED AND OPEN-AIR SPACES THAT HUMAN BEINGS ARE DRAWN TO. INSIDE RETAIL 27TH FEB 2018
/ Creating warm and vibrant community precincts / Established sense of community / Collaboration between businesses / Centralised artworks and shared space
PLACES
U N D E R S T RAIN RETAIL SUCCESS DEMANDS ATTENTION TO LOCATION, THE COMPANY YOU KEEP, HOW DIFFERENTIATED YOUR OFFER IS AND HOW WELL YOU EXECUTE INSIDE RETAIL 27TH FEB 2018
/ Sterile precincts: M&A Lane, Riparian Plaza / Different landlords - disconnected businesses / Hard surfaces, noisy, windy / Lack soul and warmth
C O M PA N Y P H I L O S O P H Y
C REAT E A P L AC E PE OP LE L OV E TO BE
CURRENT FOCUS
ST RAT E G I C PA R T N ERS H IP S FOR GROW TH PARTNER WITH LIKE MINDED DEVELOPERS CREATE WELL THOUGHT THROUGH DESIGN CREATE “PLACES” NOT JUST SPACES
6TH
3RD
WINNER
WINNER
RESULTS
YOUNG ENTREPRENEUR OF THE YEAR
BEST PIZZA RESTAURANT IN QLD/NT
3RD IN AUSTRALIA FOR BEST PIZZA
TRIP ADVISOR’S #6 BEST ITALIAN
2017 Tim was awarded the Young Entrepreneur of the year for Hospitality and Tourism for QLD/NT.
C&C won best pizza restaurant in QLD/ NT, and Comuna was a finalist for best small bar and best Mexican
C&C Elizabeth St is already rated as number 3 for best pizza
Number 6 best Italian in Brisbane on Trip Advisor.
CEO PROFILE
TIM JOHNSON
MCDONALDS 13 YEARS
INDOOROOPILLY
Team member through to Franchise Consultant
August 2015
ELIZABETH ST
VAPIANO 3 YEARS
September 2015
ALBERT LANE
GRILLED 2 YEARS State Manager Victoria and ACT 35 locations
YUM! 1.5 YEARS State Manager Vic/SA/Tas 90 locations
FONDA 1 YEAR GM of business – established systems and tripled profit
March 2016 COMPANY OWNERSHIP
EMPLOYMENT CAREER
Established fist two locations as National Ops
RHODES
July 2016
PACIFIC FAIR
September 2016
GARDEN CITY
November 2016
LEARNINGS
IN ORDER TO OPERATE A SUCCESSFUL HOSPITALITY BUSINESS IT HAS BECOME APPARENT THAT THERE ARE
3 KEY ELEMENTS THAT NEED TO BE EQUALLY FOCUSED ON AND CRITERIA ACHIEVED
RESTAURANT food/beverage quality, guest experience & team BUSINESS a proven and sustainable business model PROPERTY location, tenancy, fit out, landlord relationship and progressive design
BENEFITS OF
ON E OWN E R O PE RATO R OPERATIONALLY WE SEE THE FOLLOWING BENEFITS: / One owner and operator for fully cohesive and integrated design and operations / Reduced risk as proven operator in close proximity / Centralised prep kitchen / Centralised deliveries, waste etc / Operator willing and able to be nimble and evolve as to needs of Dexus and tenants
HOW WE SEE THE DEVELOPMENT
Building on the success of C&C we see the precinct to be activated in the following ways
CORBETT & CLAUDE 200 seats bar | pizza | share
HOW WE SEE THE DEVELOPMENT
Building on the success of C&C we see the precinct to be activated in the following ways
MR. CLAUDE 7am -o 4pm coffee shop high speed and high quality. With opportunity to operate high quality grab and go until 10pm
HOW WE SEE THE DEVELOPMENT
COMUNA CANTINA Latin street food concept 120 seats - cult following
Building on the success of C&C we see the precinct to be activated in the following ways
HOW WE SEE THE DEVELOPMENT
Building on the success of C&C we see the precinct to be activated in the following ways
MISS C WINE &TAPAS
WINE BAR 80 seat wine, retail and food experience – Cru bar style with aspirational but not pretentious vibe
HOW WE SEE THE DEVELOPMENT
Building on the success of C&C we see the precinct to be activated in the following ways LANEWAY & FOOTPATH 200 seats across all level ground – plants, festoon lights – ambient and unique LANEWAY & FOOTPATH DINING
MISS C WINE &TAPAS
LANEWAY & FOOTPATH DINING
HOW WE SEE THE DEVELOPMENT
Second scenario
MISS C WINE &TAPAS
HOW WE SEE THE DEVELOPMENT
Building on the success of C&C we see the precinct to be activated in the following ways
CORPORATE CATERING
WELLNESS ROOFTOP MISS C WINE &TAPAS
FUNCTIONS & EVENTS
READY MADE MEALS
ACTIVATIONS
VISUAL ELEMENTS
CO M UN A CA N T IN A
LATIN STREET FOOD CANTINA AND COCKTAIL BAR
V II S SU UA AL L E EL LE EM ME EN NT TS S V
CO RBE TT & CL AUD E
PIZZA AND BAR
VISUAL ELEMENTS
M R C L AU D E
COFFEE SHOP
VISUAL ELEMENTS
WINE BA R
CONTEMPORARY & RELEVANT BAR
VISUAL ELEMENTS
L ANEWAY
AUTHENTIC MELBOURNE STYLE AMBIENCE
VISUAL ELEMENTS
AN NEX DIN ING
HUSTLE AND BUSTLE OF ESP AND ROAD
OPPORTUNITIES
/ EXTERNAL SEATING PLAN Importance of design
/ PEDESTRIAN PATHS Connecting to laneway – wayfinding signage – capturing Eagle street and Creek street pedestrians.
/ LANDLORD WORKS Base build and tenancy integration
/ FIG TREES CONNECTION Importance of the feature unique to location
/ LOOK AND FEEL PLACEMAKING No large open areas – intimate areas e.g. The Grounds etc
/ LOADING AND SERVICING Efficiencies and linkages at 283 Elizabeth St
/ RELATIONSHIP WITH OFFICE PERSONNEL Potential for connectivity and menu planning for daily sustainable and healthy meal options
FINANCIAL MODEL
COMBINED Mr Claude, Comuna & Wine Bar Forecast P&L
FINANCIAL MODEL
COMBINED Mr Claude, Comuna & Wine Bar Forecast P&L
FINANCIAL MODEL
MR CLAUDE Forecast P&L
FINANCIAL MODEL
COMUNA Forecast P&L
FINANCIAL MODEL
WINE BAR Forecast P&L
DESIGN/STAGE ONE
NEXT STEPS
AFL We will put forward an offer to lease based on our financial forecast and feasibility
DESIGN Kitchen layouts front of house – look and feel
FEASIBILITY Full feasibility for the businesses
PROGRAMME From now until agreement for lease
CONFIDENTIALITY Require to be kept between the parties