HO S P ITA L IT Y S P E C I ALI S TS BR A N D • DESI G N • DI G I TAL • M ARKETING
About Ruby6 6 Ruby6 is a Brisbane based marketing, branding, design, digital and integrated communications agency with more than 13 years of creative service, specialising in premium brands across multiple sectors. Our team of industry-leading strategists, designers, developers and storytellers are passionate about elevating our clients to the next level of engagement and commercial success. We pride ourselves in taking a futurist approach in foreseeing incoming industry and consumer trends in an ever-changing marketing and tech landscape to seize opportunities for our clients. We understand how important it is to find fresh and individual solutions for our clients because there is no ‘one size fits all’ approach in business. Apart from our unique, forward looking designs and technical nous, our clients love that we deliver projects quickly and efficiently and offer exceptional value for money. We partner with our clients to identify the best solutions to promote brands, tell stories and engage and, more importantly, to set the bar higher and higher.
CLIENTS
Complete Creative Solution
EXAM P L E S
SI GNAGE Experienced in delivering consistent branding and impact at scale for a range of spaces. Services include: – Signage Audit – Signage Strategy – Customer Mapping – Conceptual Design – Mural Artwork – Production – Guidelines
BR AND IN G Creating the entire look and feel of a brand including:
Conceptual collateral examples are also created to allow
– naming
the client to easily visualise how their new brand would
– logo
look incontext.
– creation of branding elements
Collateral examples can include things like:
– typography
– business cards
– colour palette
– brochure cover
– imagery stylisation
– home page website mock-up
– key messaging
BEFORE
AFTER
BRANDON GROTESQUE Brandon Grotesque is a geometric sans-serif typeface. It was designed to appear elegant by having a low x-height, a less common characteristic for sans-serif fonts.
Support font
SOCIAL M E D IA – Competitor & Industry Research – Planning and management – Overall Strategy Development – Content Scheduling & Monthly Content Plan – Conceptual Creative Design – Content Copy Creation – Strategic Grid Formula – Analytics & Data Reporting
B EFOR E
AFTER
D E SIGN When it comes to rolling out graphic design for marketing material, our team takes pride in being your brand custodians. We ensure every touch point is seamless, reflecting the branding brief, while keeping the overall look and feel engaging, and memorable.
D I G ITAL When it comes to rolling out graphic design for marketing material, our team takes pride in being your brand custodians. We ensure every touch point is seamless, reflecting the branding brief, while keeping the overall look and feel engaging, and memorable. – Search Engine Marketing / Paid Search Campaign Management – Search Engine Optimisation – Social Media Ads Management – Display Retargeting – Landing Page Design & Development – Website Conversation Data Analysis – Chatbots Marketing Campaigns – Viral Marketing
BRAND REPOSITIONING Market research – Brand Briefing Workshop – Quantitative & Qualitative Research
Branding Repositioning – Assets & Marketing Activities Review – Strategic marketing plan and calendar – Tailored channel strategy – Planning & Implementation
BEFORE
AFTER
AWARENESS & ENGAGEMENT Brand is at our core of everything that we do. This includes managing key areas that drives awareness and engagement with your target audience. That’s why we ensure that all marketing touch points lead back towards the brand’s visuals, tone of voice and key messaging, energy of the brand and culture.
VIDEO / DRONE & PHOTOGRAPHY – Storyboarding – Film – Art direction – Post production editing
MARKETING SUPPORT We understand the challenges that businesses face when it comes to their marketing. We add value through identifying, prioritising and managing key activities that allows us to become an extension of your marketing team. – Fresh Ideas & New Perspective – Collaborative Team of Specialised Experts – Focused on long term success – Extension of your marketing team
Contact Angela Mogridge Director p: (07) 3252 7866 m: 0408 512 987 e: angela@ruby6.com.au
ruby6.com.au