A CELEBRATION OF THE FINEST THINGS EMANATING FROM THE WORLD’S PREMIER CITY
London is one of the world’s most desirable cities, a true global icon. London represents history, style, culture and class and is home to many of the world’s most respected companies and sought after brands. World Class London is a spectacular show that will celebrate our luxury industry at an event unlike any other.
BUILDING ON STRONG FOUNDATIONS For the past two years an impressive luxury lifestyle feature area has become an exciting addition to the London Boat Show. This successful feature has now developed significantly into it’s own show, World Class London. “The sales generated from the show surpassed all expectations” JetLev-Flyer UK
“ A very impressive show which was the best we have ever been to.” Home Cinema Gallery
“Great results from a great show” Gallery Rouge
“We have already asked for a larger stand next year” Girard-Perregaux
“We met quality people looking for 5 star luxury.” Wayne Pollock Exclusive Luxury
“We were delighted with the quantity and quality of leads generated from the show.” Lark Insurance
DESIGNED TO BE DIFFERENT
The luxury industry emanating from London and across the UK carries a clear message of quality and craftsmanship that are globally renowned and recognised. World Class London will provide a platform to showcase the finest brands that proudly boast the very best of British design, manufacturing, service and leisure sectors plus internationally renowned brands. With a focus on three key areas, content will feature luxury homes and property, the leisure sector and luxury goods. Together they will create an experiential environment for consumers to see, try and buy the latest products and engage with service providers who are linked by their positioning as a high end brand serving affluent to UHNW consumers. Credit: SJT Design
A SHOW WITH IMPACT
From the moment visitors enter on the red carpet, World Class London promises excitement from the outset. It is a show will create attraction from the UK and overseas and act as the ultimate showcase for a truly world-class city. It will be a partner show to the prestigious London Boat Show and the new British Supercar Show which when combined will offer visitors a unique luxury lifestyle event on a scale never seen before.
A NEW EXHIBITION EXPERIENCE The show will break all the rules to deliver an event full of quality content, interactive features and memorable experiences. Features will include a 400m2 walk through luxury home room set showcasing world class brands, furniture, designers and products, all complimented by a personal shopper service. Luxury boutiques will contrast with Millionaires Playground with content to include helicopters and private jets and a stunning fashion show (including supercars) will promise to be a true show stopper! CONTENT TO INCLUDE: Luxury home showcase
London, UK and international property portfolio Luxury shopping arcade and watch gallery Health & Fitness suite Limited edition gallery and champagne bar Best of British luxury brands Millionaires playground
MARKETING WITH IMPACT
SHOW PARTNERS
A 3-month campaign and £300,000 budget will jointly promote both shows using the following routes to market.
PARTNERSHIPS – Attendance will be driven by a number of factors. The British Supercar Show and World Class London will run over the final four days of the highly regarded London Boat Show. A joint ticket deal will allow London Boat Show visitors to enter The British Supercar Show and World Class London, which would attract approximately 40,000 visitors, over 70% of which are AB demographic. EXCLUSIVELY EVENTS – the show organisers will promote the shows at other consumer events, direct to over 150 luxury brands and to a wealth consumer database. DIGITAL – An extensive social media and email marketing campaign will target affluent consumers across London and the South East. The show website will be linked to all exhibitors, partners and relevant supporters to generate traffic and ticket sales and Exclusively tv will distribute video’s to over 60,000 individuals across London. TICKET DISTRIBUTION – Each participating company will have a ticket offer to distribute to their key clients. PR – A targeted PR campaign will generate exposure across appropriate lifestyle publications.
MEDIA PARTNER – our key media partner is Runwild Media Group, one of the country’s leading independent publishing houses. Runwild set the standard for luxury lifestyle magazines across London with a monthly distribution in excess of 300,000.
DIGITAL PARTNER – With over 60 years experience within the motor industry, Motor Commerce have been at the sharp end of the industry providing a complete Internet solution. Motor Commerce recognise that the only real measure of success as a supplier is the delivery of quality enquiries via your website.
BREAST CANCER CARE FAB1 ROLLS-ROYCE
NENE OVERLAND
VP Lounge 4m x 4m
4m x 4m
The show has been designed to reflect a 5 star hotel / luxury department store with content not normally found in a department store. The show is designed as a fully built environment to include high quality walls finished in black laminate and carpet throughout. All creative services, design, signage and bespoke build must therefore be fulfilled by Exclusively Events to ensure quality control and consistency whilst meeting your brand guidelines.
FORMULA 1 YACHT HOSPITALITY
VP Lounge
Paddock 10m x 20m
Paddock 10m x 20m
P&A WOOD ROLLS-ROYCE
SEASON CAR HIRE
LANDMARK
BOOK BEFORE JULY 31ST AND SAVE 25% 2m x 3m
A product placement gallery for the finest British luxury goods and fashion displays
Luxury holidays, helicopters and jet charter
– Product placement £460m2
– Power supply if applicable – £150 per socket
– Product placement £460m2
WORLD CLASS SHOPPING BOUTIQUES
– 6m x 3m exhibition stand £8,280
A luxury shopping arcarde featuring the finest fashions, jewellery watches and luxury goods
– Power supply if applicable – £150 per socket
– Product placement £460m2
2m x 3m
2m x 3m
2m x 3m
2m x 3m
2m x 3m
2m x 3m
2m x 3m
3m x 3m
3m x 3m
3m x 3m
3m x 3m
3m x 3m
3m x 3m
– Power supply if applicable – £150 per socket
2m x 3m
3m x 3m
2m x 3m
3m x 3m
2m x 3m
3m x 3m
2m x 3m
2m x 3m
3m x 3m
3m x 3m
aisle 2.5m
3m x 3m
3m x 3m
3m x 3m
3m x 3m
aisle 3m
3m x 3m
3m x 3m
3m x 3m
3m x 3m
3m x 3m
3m x 3m
3m x 3m
3m x 3m
3m x 3m
3m x 3m
LOUNGE aisle 3m
FASHION SHOW STAGE Sponsorship opportunity for single or multiple brands
2m x 3m
6m x6m
HALL
– 6m x 6m exhibition stand £16,560
2m x 3m
aisle 2.5m
aisle 2.5m
WORLD CLASS LEISURE
2m x 3m
World Class Shopping
2m x 3m
BEDROOM
– Power supply if applicable – £150 per socket
Original artworks, sculptures and rare collections
– 3m x 2m exhibition stand £2,760 – 3m x 3m exhibition stand £4,140
7m x 12m
STUDY
aisle 3m
6m x 3m
aisle 3m
6m x 3m
DINING ROOM
BASEMENT
KITCHEN
BATHROOM
LIMITED EDITION LOUNGE
2m x 3m
aisle 2.5m
BEST OF BRITISH SHOWCASE
– Power supply if applicable – £150 per socket
– 3m x 3m exhibition stand £4,140 – 6m x 6m exhibition stand £16,560
2m x 3m
RONART
EXHIBITION STANDS
HOLIDAYS & PRIVATE TRAVEL
2m x 3m
2m x 3m
LIMITED EDITION LOUNGE
Holidays & Private Travel
STAGE 6.5m x 15m
– Power supply if applicable – £150 per socket GYM
CINEMA
GAMES ROOM
aisle 3m
Classic Car Paddock
LUXURY HOME ROOM SETS Product placement £460m2
BEST OF BRITISH SHOWCASE
2m x 3m
VANWALL
WORLD CLASS HOME & PROPERTY SHOW
Races & Performance Driving
The show is located in the auditorium with a dramatic 15m high ceiling and wood panelled walls for acoustic performance. The show layout consists of 7 themed zones as per the plan opposite.
ULTIMATE CAR CONTROL
PLAN & RATE CARD
BESPOKE EVENTS For Press and Product Launches, Private Parties and any individual requests. SPONSORSHIP OPPORTUNITIES Raise your profile with a bespoke sponsorship solution to integrate into your marketing plans. CREATIVE SERVICES Our design department will manage all of your creative requirements from event literature to large format graphics. BESPOKE STAND DESIGN We have many years experience designing and building environments that create an impact from small stands to large double deck feature stands. PAYMENT TERMS & BOOKING CONDITIONS – 33% at time of booking, 33% by Sept 1st, balance by Nov 1st. – A signed contract is also required at the time of booking confirmation. – All prices stated are subject to VAT. – All applications need to be approved to ensure that the quality of products and services meets the requirements of Exclusively Events Ltd. – All exhibitors and participating companies must be Exclusively members to qualify for participation. To enquire about membership please contact Graham Davies on 07973 225663.
EXCLUSIVELY EVENTS LTD 7 HERON QUAY, CANARY WHARF, LONDON, E14 4JB