Media pack 2024_25

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Welcome to Reading

A place for everyone

Reading Students' Union exists to improve the lives of all Reading students, every day.

By creating a union for all, not only are we empowering students to be their authentic selves, but we’re also giving them something to belong to, a space to connect and have fun.

Fancy connecting with our students?

Whether you are looking to run a digital campaign or meet with students face-to-face on campus, we have something for you!

Advertising with us is the perfect way to reach our students at the University of Reading.

Read on to find out more about our advertising opportunities* or contact sumedia@reading.ac.uk to arrange a bespoke package.

*All prices shown are excluding VAT.

150+clubs &societies

22,000+ University students

WELCOMEWEEK

For many students, starting university is their first opportunity to make their own decisions and they are keen to try new and exciting things. They are early adopters, keen to build loyalty and explore new brands.

The Freshers’ Welcome period is the busiest time of the year, renowned for being one of the most exciting events for students, with over 4,000+ new students arriving on campus.

We have lots of opportunities for you to place your brand in front of our new and current students!

WELCOME GOODY BAGS

During Welcome Week we distribute over 3,000+ goody bags and offer opportunities for brands to add their logo to the bag or include inserts.

Adding your logo - from £1000

Adding your insert - from £650 per item (includes packing – subject to receiving inserts by the deadline agreed on booking)

4,000+new university students

WELCOMEWEEKCONT..

Freshers’ Fair Sponsorship

Reach our students when they first arrive, make a lasting impression and develop long-term brand awareness.

The Freshers’ Fair is the most popular event during the Welcome period and is a fantastic opportunity for local and national businesses to engage, build relationships and connect with the 6,000+ new and returning students who attend over the two days.

We have a range of sponsorship packages available starting at £1500, please contact us to discuss which package best suits your needs. Your sponsorship package can include: Freshers’ Fair sponsorship packages

Your logo on all Freshers’ Fair promotional materials including the Freshers’ website and social media posts

A stall on both days of the Fair (spaces are limited and sell out every year)

Digital Screen advert

Logo on 3000 Welcome bags

Web banner

Social media promotion

WELCOMEWEEKCONT..

Freshers’ Fair Stands

Have your brand or organisation seen by up to 4000+ new students.

Set up your brand in our central Freshers' Fair hub, on the Wednesday and Thursday of Welcome Week. This is the ideal place for brands looking for exposure to our current and new intake of students.

All options include 6ft trestle table. Electricity and Wi-Fi access is available by request on a first come, first served basis.

Spaces are limited and sell out every year, so please contact us for more details.

PRICING

Premium stall for one day - from £800

Premium stall for two days - from £1400

Not-for-profit organisations - from £350 per day

Registered charity - from £120 per day

(Stand area is approx. 2m x 1.5m - If you would like a bigger space, please get in contact for a quote)

ONSITEACTIVATIONS

If you are looking to raise brand awareness, gain student sign-ups for graduate recruitment or volunteering, carry out market research or for leafleting and sampling then the Students’ Union building is the perfect venue.

Our building sits right at the heart of campus and is a prime location for you to meet our students and staff.

Contact us for more information on larger stall areas. We have space for both internal and external activations.

PRICING

Join us for a day from £250

6ft table provided in a high footfall location

Includes a social media story on the day

Wifi & electricity available upon request (Stand area is approx. 2m x 1.5m - If you would like a bigger space, please get in contact for a quote)

Please note: Activations are not available during the Welcome period in September.

SOCIAL MEDIA

Reach our growing social media following which includes current students, alumni and staff.

Our social media channels are a key digital hub for our students to view events and information about the Students' Union. Our channels are a great way to connect with students and other followers, and our engagement is consistently growing on all our channels.

PRICING

(ALL PRICES EXCLUDE VAT)

1 Facebook post - from £200

1 Twitter post - from £150

1 Instagram story - from £200

8.5K+ followers

10K+ followers

14K+ ollowers

We are able to use your current digital assets, or you can take advance of our design service to create custom social graphics for an additional cost.

Facebook: 1200 x 630, URL & copy | Twitter: 1024 x 512, URL & copy up to 240 characters

Instagram Story: 1080 x 1920 and URL

DIGITAL BOARDS

Have your advert seen in one of the highest student footfall areas in the University!

Display your advert on up to five digital screens at one time or, for higher impact, utilise our large-width screenavailable in our main entrance area.

Each image is shown for 10 seconds and rotates on a 90 second cycle, giving you a large amount of exposure throughout the day.

PRICING

PER MONTH (ALL PRICES EXCLUDE VAT)

Single screen - from £180

5 Single screens - from £550

Large screen (five times width of single screen) - from £950

1080 x 1920 (Portrait), visible area approx. 72dpi, RGB mode, JPG

POSTERS & PRINT

Promote to our entire cohort of students.

Advertise via printed and physical resources and share your event, brand, promotion or product with the high footfall of students who regularly visit the Students' Union.

We have an array of poster frames dotted around the Students’ Union building which can be perfect for this. Or, perhaps you'd like to share your flyers, promotional merchandise or samples with our students? This can be carried out by the main entrance or in the students' union building.

PRICING

(ALL PRICES EXCLUDE VAT)

Poster frames (price per month)

A1 - from £45

A0 - from £60

40” x 60” - from £100

Flyer distribution

Come in for the day to distribute your flyers - from £200

Two week display at Reception (500 max) - from £100

WEBSITE

Display your banner on our website and get yourself noticed by up to 600,000 visitors a month.

Our website is our online hub for student union information and receives over 200,000 monthly views (600,000+ at peak times). Currently, students visit the website to find out all they need to know about the students' union, from societies and opportunities to nominating and voting in our leadership elections.

We are in the process of a complete website redesign, along with the development of two apps, and we will be driving increased traffic to these spaces, giving you an even greater chance of your banner being viewed.

PRICING

(ALL PRICES EXCLUDE VAT)

Footer Advert - shown on every page at the foot of our website

1 month - from £450

1 term - from £1,000

1 year - from £4,000

Footer Advert

6900 x 860 (Landscape), visible area approx. 72dpi, RGB mode, JPG

SPONSORSHIP

Promote your brand to our highly engaged student audience at our events throughout the year.

The students' union hosts many student engagement events throughout the year. Some of these include our leadership elections, awards ceremonies, and our summer ball.

These events, which celebrate the achievements of our students, also provide the perfect opportunity to showcase companies and industries.

Other sponsorships are also available such as for projects like our free period campaign or other welfare initiatives.

PRICING

Price vary dependent on project/event. We'd love to chat to you if you'd be keen to sponsor one of our events, especially if you have a particular interest or are a local organisation. Please contact us for more information.

VENUE HIRE

Reading Students’ Union is so much more than just a charity. We are also a competitive business offering high-quality venue hire and event management to local, national and international businesses.

Whether you need a space for a modest one-off networking event for a dozen people or are planning a large-scale multi-day training extravaganza requiring multiple venues and catering options, we’ve got your back!

From formal conference and meeting rooms to informal cafe, bar or night club venues, we can offer top-quality facilities and catering to suit your event requirements.

For more information email: suvenue-hire@reading.ac.uk

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