Bigfish Branding Guidelines by robert logie

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BIGFISH ATL GUIDELINES

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guidelines:

Above the line

guidelines: Above the line

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Suspendisse vestibulum dignissim quam. Integer vel augue. Phasellus nulla purus, interdum ac, venenatis non, varius rutrum, leo. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Duis a eros. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos hymenaeos. Fusce magna mi, porttitor quis, convallis eget, sodales ac, urna. Phasellus luctus venenatis magna. Vivamus eget lacus. Nunc tincidunt convallis tortor. Duis eros mi, dictum vel, fringilla sit amet, fermentum id, sem. Phasellus nunc enim, faucibus ut, laoreet in, consequat id, metus. Vivamus dignissim. Cras lobortis tempor velit. Phasellus nec diam ac nisl lacinia tristique. Nullam nec metus id mi dictum dignissim. Nullam quis wisi non sem lobortis condimentum. Phasellus pulvinar, nulla non aliquam eleifend, tortor wisi scelerisque felis, in sollicitudin arcu ante lacinia leo.

bigfish: guidelines

guidelines: Above the line

速

Freedom starts here

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

速

Freedom starts here

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

速

Freedom starts here

速

Freedom starts here

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

速

Freedom starts here Freedom starts here

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

www.bigfishbike.com

速

Travel 速

Freedom starts here

www.bigfishbike.com

Commute 速

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

Travel

Enjoy

Commute

guidelines: Above the line

www.bigfishbike.com

Can you afford to think about urban mobility without thinking folding bikes?

Why? The folding bike is the bike that’s more convenient for the city than all others: Much easier to combine with other forms of transport (bus, train, tram, car). It's space-saving, everyone has room in their apartment or office. It’s almost entirely theftproof as you take it with you wherever you go. The folding bike is your worry-free solution to urban mobility.

Freedom Starts Here

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

Travel

Enjoy

Commute

www.bigfishbike.com

Can you afford to think about urban mobility without thinking folding bikes? Why? The folding bike is the bike that’s more convenient for the city than all others: Much easier to combine with other forms of transport (bus, train, tram, car). It's space-saving, everyone has room in their apartment or office. It’s almost entirely theft-proof as you take it with you wherever you go. The folding bike is your worry-free solution to urban mobility.

Freedom Starts Here

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

ÂŽ

Freedom starts here

Brezskrbno uĹživanje

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Commute

Travel

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Bigfish - kolo ustvarjeno za vas!

Freedom starts here #-+) #( (),- /() 2&)9&$#/) %)&) +#*+ /() 2 /)9($) /, *)/,) )2( & ,-(),-# / &#%#" .$ - / ) &#%) ') #&(#" #()/ -#/() 2 ,()/ (#' )%/#+$ ' / ( ' %),. - + #( ,-/ (#' %&#* %& * ,#,- ')' 2& ! ($ )9($ $ . ) ( .*+ /&$ ($ (), - /() ,"+ ($ / ($ * ,#& *+#+):() 7 ( *), (),- 6 2&)9 () %)&) & "%) /& : - 2 , )$

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Novo

barve

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Enjoy

SPOZNAJTA SE

Kupi me!

KOLO BIGFISH LAHKO KUPITE NA BREZPLA^NI 080 11 41, NA SPLETNI STRANI

' ,-(# *)- * &# /#% ( #2& - 6 ) &#:( /)2( & ,-(),-# #( . ) $

www.bigfishbike.si

IN PRI POOBLAĹ ^ENIH PRODAJALCIH.

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Freedom starts here www.bigfishbike.si

ÂŽ

Freedom starts here www.bigfishbike.si

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

速

Freedom starts here

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

04 / bigfish: freedom starts here

bigfish: freedom starts here / 05

Specifications

06 / bigfish: freedom starts here

bigfish: freedom starts here / 07

The specifications may vary over time due to product development and improvements.

Folded size

104 x 46 x 31.5 cm

Commute

Travel

Relax

Weight

12.5kg

Gears

Shimano Nexus 3 speed inner

Frame

Aluminium

Take the fast route through the city, beat the traffic and save time. You’ll find you arrive at work alert and full of energy, getting your daily exercise on your way to work.

A fantastic way to see new cities is to stick the bike in the back of your car with your luggage, there’s no need to put it on the roof or on a bike rack. Why not park on the outskirts of the city and cycle the rest of the way into the centre? It’s guaranteed you’ll have a more fulfilling trip. And it’ll even save you money.

Take the long route home, meet friends for a drink or go out for a meal. Bigfish’s awesome riding quality will take you further, just fold it up and you can check into a cloakroom or keep it safely next to you at your table while you eat.

Colours

If your journey is too far to travel only by bike, simply combine different transport methods. Bigfish folds compact enough to take onto the bus, train or in your car. And when you arrive at work there’s no need to worry about theft when you leave your bike outside as you can simply take your Bigfish inside and store it under your desk.

Take it on a camping trip, or put it in the back of your mobile home. You can keep it with you all the time and see so much more by bike – four times the distance you can travel on foot in the same time period – and your Bigfish will get you to all the places your car isn’t allowed to go to.

Don’t lose your nerves in the city… Save time and money on parking, fuel, fines, congestion charges…

Bigfish beats the working blues! It works because you do. (home experiments prove that 9 out of 10 people who commute using Bigfish arrive at work with a greater spring in their step and brighter sparkle in their eyes!)

orange black metalic pink

If it rains, so what? Just hop into a cab or bus with the bike, or put Bigfish back in the car and keep it there for another day.

gold

Design Exquisitely-engineered, stylishly designed and rigorously tested, Bigfish is a truly modern folding bike. The patent-pending “clip-clap” folding system means no screwing, no additional tools and no dirty hands. And the simple fold and unfold is achieved in 10-15 seconds. When folded it stands upright, leaving your hands free – letting you check your map or pay for a coffee. The folded package also clips firmly together meaning no loose or stray parts (and no dirty looks from fellow commuters). Unlike any other folding bike you can actually pull it along on its back wheel when folded, avoiding damage to clothing, or a strained back, making it much easier to race along a crowded railway platform. It also folds flatter, making it easier to fit into tight spaces.

A comfortable riding position, fast acceleration, nimble and agile across the city, Bigfish gives you the time and freedom to do more when the working day is done. When you’re finished just take it into your apartment and keep it

Bigfish’s unfolded dimensions match those of a full-sized bike, guaranteeing a ride of full-size proportions. The hinge-free frame means efficient energy transmission and a ride that’s sturdy and responsive. You think you know folding bikes? Think again!

Explore new cities, travel by planes, trains, automobiles and Bigfish. And at the end of the day stow it safely back in your hotel room.

with you, free from bike thieves. Why not rediscover the joys of cycling in a way that fits your life wherever you are, whatever you’re doing?

That’s what Bigfish freedom is all about… having choices, to do more and see more.

For more information on Bigfish accessories please visit www.bigfishbike.com.

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

guidelines: Above the line

guidelines: Above the line primary typography

primary colours

A Helvetica-Bold RED SOLID: PANTONE 186 C PROCESS: C0 M100 Y100 K0

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 B Helvetica-Medium

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890

BLACK SOLID: PANTONE PROCESS BLACK C PROCESS: C0 M0 Y0 K100

C Helvetica-Light

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890

WHITE PROCESS: C0 M0 Y0 K0 secondary colour

secondary typography A Arial

GREY SOLID: PANTONE 877 C PROCESS: C0 M0 Y0 K40

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 B Arial Bold

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 LIGULA Quisque venenatis ante sit amet dolor

LIGULA Quisque venenatis ante sit amet dolor

bigfish: guidelines

design + art direction: 0.10 BĂźro 34

ÂŠ 2009 bigfish: guidelines

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