Design Matters

Design Matters The greatest hits of what you need to know for producing excellent pages for your publication

Maintain your balance The order = First: headline Second: photo Third: cutline Fourth: text (keep that body copy and cutline at 10 pt. or less!)

Modular will do Even the most tricked­out pages are just a bunch of squares

Top 10 newspaper fonts:

Beware the font You don’t need them all (if anything, it looks better if you only use a few…)

Be kind with type Develop a consistent style that represents your publication − Just make sure to use fonts other reasonable humans would enjoy

Stay in sight Remember where your reader is and is not going to look and plan accordingly

Big is better Take those photos far beyond a size you would ever imagine

Stick to the point WHITE SPACE MUGSHOTS INFOGRAPHICS DROP CAPS

Make sure pages have an entry for the reader

Keep in touch Stay tuned to the trends in design with available resources (and maybe, just maybe, ask for help or read a few of those handouts…)

Never, ever stop The ONLY way you get better as a designer is to do as much of it as you can − no one can make you great

Anyway, thanks for putting up with me!

Let me know if you ever need anything: Facebook, Twitter, or e­mail (mistergunterman@yahoo.com)